September 4, 2023 • 14 mins
Are you ready to take a deep dive into the financial currents of your business? We're peeling back the layers of the money-making process, revealing the mechanics and strategies to keep your revenues flowing. We'll tackle both paid and organic traffic, simplifying the process for you to consistently pull in more profits. We'll even unveil a strategy that could net you an additional $10,000 over the next 90 days every single month. Discover the power of initiating conversations, industry standard conversions, and using free, engaging content to stimulate your income stream.
No man or business is an island, and neither should your marketing tactics be. We'll shine a spotlight on how you can harness the potential of platforms like LinkedIn, TikTok, and Instagram to make your journey to financial freedom smoother. Learn how to batch record and save drafts, set up conversation templates, and why emailing your list daily is a must-do task. We'll also share some hacks about the best times of the day to tackle your tasks. Listen in and learn how to navigate the financial tides of your business and manage your money flow better.
There are a couple of next steps that we have for you and are excited about you taking!
1. Do you need help? Like REAL help with your life or business and don't know where to start? We've got you. Fill out this application at https://www.dreamersapplyhere.com/ and let us know what's going on and how we can help.
2. Ready to build your DO THE DAMN THING LIFE? Join us live at the NEXT LIVE event! We can't wait to see you live and welcome you into the family!
3. Are you connected to ours or our CEO's INSTAGRAM or Facebook ... And here's our INSTAGRAM
4. Youtube - WHY YES... we have a WHOLE lot to say there... here is our favorite.
5. Not sure what you need? Look at the list we put together for you here :)
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
Okay, so you ready All things money.
Earlier today I or what youjust watched I walked through
money on your personal side,infiltrating into your business.
Now I'm going to start, I'mgoing to get to your business
game infiltrating into your lifeand I have this sheet that I
(00:24):
took from one of our programsthat I thought would be a great
visual aid for us, and feel freeto take a screenshot or to take
a picture, whatever it might be, and you can draw this wherever
you are.
Now this is what we use insideof DTDTU, and the reason why is
because we think that money issome complicated, or making
money in our business is acomplicated.
We need to have all the thingskind of a journey, and it's not
(00:48):
Keep making money simple, keepthe process simple, keep the
flow simple and keep itconsistent.
I'm going to walk through themechanics of what you need to
have in place right now.
The stronger you are in each ofthese categories, the easier it
is for your money to flow.
Think of us like pouring drainon the top of this thing.
(01:09):
Okay, and we both know that weneed to pour drain on the top so
that things flow easier.
The easier the flow, thehappier we are, the happier we
are, the better our salesconversations are.
The better we show up on stage,the better we show up with
whatever it is.
Now up here there's paid andthen there's organic.
(01:31):
I'm going to tell you, havingspent thousands of dollars in
both places, I'm not going tosay that paid traffic doesn't
have a place.
I feel like everybody tell meif you agree or disagree with me
post a pandemic.
We are everybody's like,desensitized to ads and
falseness and fraudulence andmade up things and inflated and
(01:54):
all of that.
And so I know that our organicpull, reach, play, dive in what
we're doing organically isworking and is delicious and is
still allows us to sell alltickets.
Right, I would say low, mediumand high, but we really don't
sell too much low ticketsoutside of tickets for an event
(02:16):
or an experience.
I want you to think of us today.
We're going to fill in theblank really, really quickly and
during our money series,because this entire money series
, all things money I want you toplug and play what your things
or items are and I'm going tobreak down what a perfect lean
in would be, what a perfect lowdollar item would be.
(02:38):
Those are the things I'm goingto get to, and my goal is that
you build it inside of 10minutes.
Each one of these are no longerthan 10 minutes.
You can hunker away, get itdone and out you go.
Now, the very first part of thisis activity.
I'm going to tell you you cando a bunch of free activity, and
everyone thinks that socialmedia, like posting on social
(03:00):
media, is the free activity.
I don't know that.
It is for me.
I'm going to tell you what Iwould do if I was like I got to
make at least $10,000 more overthe next I don't know 90 days
every single month.
And this particular series isfor the person who's under about
$200,000, $250,000 and inrevenue, not in income.
(03:23):
If you're a person listeningand you're like, I'm way above
that, but I definitely need tofigure out how do I scale this
thing.
I have another series comingjust for you later this summer.
Now for the person who's under$250, think of us filling the
top of this.
In order for us to get dollarsdown here, we have to get people
(03:43):
to lean in.
We think so often that it ishaving a great offer and if we
have a great offer, that peopleare going to just run and throw
their bras at you.
That is not what is happening,not even close.
What is happening is that youhave really good offers, you're
not having enough conversations,and so therefore, when it gets
down to here, people are like Idon't really know what to do,
(04:05):
because I talked to two peopleand two people said no, two
people is not enough.
The industry standard is stillthat one in 20, one out of 20
people turn into a lead and oneout of those five turn into an
actual sale, which means you'vegot to have like 20
conversations before you'reactually making a dollar.
Now, for people who are moreseasoned, you're doing events,
(04:27):
something like that.
That number changes for sure,but I want to transparently say
that you definitely need ahandful of people.
Now, how do we get these people?
Whether you're selling one toone or one to many, this is
still the play.
This could be an eventregistration here and you're
making an offer, or this couldbe that you're booking phone
(04:47):
calls and you're making an offer.
Now, in my brick and mortarbusiness because right now I'm
standing in the studio and wehave a brick and mortar business
there are people in alldifferent types of offices
clicking away, doing things.
It doesn't change the fact thatyou're working out of your
third bedroom or if you're in abrick and mortar.
If you're in a brick and mortarand you're doing under 250,
(05:08):
that's a different question,because you have overhead and
that means that things are eventougher for you and you really
got to get to understanding this.
You got to put something uphere and it's got to be done
daily, weekly, monthly.
The end Daily, weekly, monthly.
Social media is your daily goal, is your daily thing.
So let's write some up here.
(05:32):
Let me write them real quick.
So I'm gonna start with email.
So email Emailing is a daily.
I'm gonna put here when shouldyou do that thing?
Email your list, reaching out topeople and emailing your list,
(05:55):
or something you should do dailyand at a minimum, five days a
week.
And I say at a minimum, for meit's five days a week because
you think that that person hasseen it and they really haven't
seen it.
But, tiffany, what if Ioverwhelmed them?
Then, if you're sending reallygreat things like man, there are
some people, let me tell you.
There are some people who sendme amazing things.
(06:15):
I never wanted to lead it, butmore than that, if I, if target
was always sending me a 30% offcoupon.
Do you think I'd unsubscribefrom their list?
No, I would not think ofyourself in that bucket emailing
three Maybe as the minimum, butmultiple times a week is the
name of the game.
What do you email?
Email all the things you canemail things you're seeing,
(06:38):
things you're learning, seethings you're things you're
experiencing and if not, youhave tools like chat, gbt right
now.
Who can write a whole email foryou?
You just simply tweak it andout and off.
In a way it goes.
There's kind of no excuses atthis point.
I Prefer that you take one daya Week, one day a week, and
(07:04):
Write the week's emails.
My goal is one day a month.
That's what I'm working onright now one day a month to get
them all out and get themscheduled.
Okay, the second thing you gotto have in place for sure is you
need to have a voice like whatare you emailing?
This should have gone first,but you need to have some form
of content being created.
You need content.
(07:25):
Let me tell you what myfavorite content is.
It is podcasting.
You either need to be a guestor you need to be the one
guesting Guesting asking someoneto be or just doing it by
yourself.
Podcasting is the only platform,the only type of content that
you can create where you Areequal to anybody else in the
(07:50):
industry that you respect.
It is the easiest to create andif you're like I can't do it on
my own, tiffany, there's no waythen come into the studio and
record with us.
Like I know that if it wasn'tfor podcasting, allowing me to
create high level, high quality,consistent content over the
last couple of months, I'm notsure what would have happened
while I had to go back intoBuilding something new.
(08:13):
I don't have time to be onFacebook and Instagram something
.
I'm beneath me, but I literallydon't physically have time.
The other part of it is that ifI do create something, I do
want it to be high quality forthe most part in our world right
now, and Creating somethingsubpart is not really interest
to me.
Podcasting allows me to do thatnow.
What I've done recently, that Ihaven't really done the last,
(08:34):
if five years, was turning on acamera anytime I'm being
interviewed.
So now we have like oodles andcaboodles of content to go
forever and I don't really haveto ever sit and go.
Here are the five trends thatare happening in your data.
Not that it doesn't work, andif there was a platform that I
would do that.
I'll tell you in a moment.
So, content podcasting.
(08:54):
The second here is Is um, so Isaid podcasting and I said email
.
If I were gonna create one more,it would be oh, this is so hard
because I really want to say noway, really, whoa, we've only
(09:16):
been here 10 minutes.
Okay, it would be social mediaand it would be in this aspect.
It would be Facebook business.
Someone asked me that would benumber two.
Youtube shorts Would be numberone.
(09:41):
Hard, because tick-tock wouldalso be number one.
I Don't even know if I spoketick-tock right.
I think I have a C in there.
I don't think there's a C intick-tock.
I don't think there is one.
Okay, so tick-tock tick-tock isalso fighting for number one
and I would create 60 secondreels Only and then I would
(10:08):
write on LinkedIn one time aweek, and Now, with chat GPT,
you can write a little articlein two seconds, linked in one
time a week.
That's it, and I would write iton Sunday.
This would be my entire socialmedia strategy.
(10:32):
Now, podcasting, you shouldsocial media four reels a day.
So I know someone's going toask me.
I would say four pieces ofcontent per platform a day.
Why?
Because I'm looking for eachperson to get about 1,000 views
(10:52):
a day.
That's really where my strategycomes from and I know that no
matter what, or good or bad dayeven though we have some assets
that have thousands andthousands of views, I know if we
put out the worst thing in themiddle of the night, it's still
going to get 250 views, and mygoal is to make sure 1,000
people see us at this season aday.
Even on things we don't know,they're not making sense.
(11:15):
That's where that four comesfrom.
Four comes 250.
All right, this is where thiscomes in and I would not create
anything on the fly.
I would branch record it.
I have a tool.
I'm going to make a list of thetools that we use, but I would
(11:38):
batch record it.
So TikTok allows for you tobatch record and allows you to
save as a draft.
Instagram also allows for youto save as a draft.
Now, facebook doesn't allow youto save as a draft, but you
technically could post via atool and draft it inside of the
tool.
Youtube also does not do adraft, but now there are so many
native plugins that allow youto save it as a draft in the
(12:01):
tool, and if you're like Tiffanywhat, where, who and how please
go ahead and ask me here,wherever you're seeing this, and
I'll be more than happy to makesure we get you an answer.
Last but not least, I would goto all of my LinkedIn context.
I would go to LinkedIn and myphone book and I would say, hey,
(12:29):
john, how you doing?
I am feeling disconnected fromthe world right now.
I'm feeling disconnected fromour clients.
I can't believe it's halfwaythrough the year.
Start somewhere like that.
I'm like I just want to talk.
I just want to see how you'redoing.
I want to see if there'sanything I can help you with,
find out what you're working on.
But one of my initiatives is totalk to 100 people during the
(12:50):
summer, while I can, while I'mplaying with the kiddos, while
I'm doing this, this, that andthe other, while I'm traveling
in Portugal, whatever it mightbe.
And my goal is to talk to 100people I haven't spoken to yet
and to share a moment and tofind out what's going on.
Get on calendars, you get oncalendars and they get on your
calendars.
I literally would do LinkedInone by one, by one, and if
(13:13):
you're like Tiffany, I need atemplate for this For those of
you in DTDTU.
I'm only pulling out contentfrom our DTDTU.
If you're in DTDTU, please makesure you go inside of our
community and make sure you askwhere are these templates?
We have templates for these.
We will get them to you, allright.
So we started at the top ofthis, at the hours of 10, 12, or
(13:40):
1, 3, 6, 3, and 6.
Ok, so four times a day, we'regoing to break down these pieces
and I'm going to go deeper.
So later on today you'll hear alittle bit on leaning in and
then I'll start talking aboutoffers, the end.
Oh, I'm supposed to saysomething.
(14:02):
No, he's like don't sayanything.
We're good, perfect, awesome.
Okay, so you ready All things money.
Earlier today I or what youjust watched I walked through
money on your personal side,infiltrating into your business.
Now I'm going to start, I'mgoing to get to your business
game infiltrating into your lifeand I have this sheet that I
(00:24):
took from one of our programsthat I thought would be a great
visual aid for us, and feel freeto take a screenshot or to take
a picture, whatever it might be, and you can draw this wherever
you are.
Now this is what we use insideof DTDTU, and the reason why is
because we think that money issome complicated, or making
money in our business is acomplicated.
We need to have all the thingskind of a journey, and it's not
(00:48):
Keep making money simple, keepthe process simple, keep the
flow simple and keep itconsistent.
I'm going to walk through themechanics of what you need to
have in place right now.
The stronger you are in each ofthese categories, the easier it
is for your money to flow.
Think of us like pouring drainon the top of this thing.
(01:09):
Okay, and we both know that weneed to pour drain on the top so
that things flow easier.
The easier the flow, thehappier we are, the happier we
are, the better our salesconversations are.
The better we show up on stage,the better we show up with
whatever it is.
Now up here there's paid andthen there's organic.
(01:31):
I'm going to tell you, havingspent thousands of dollars in
both places, I'm not going tosay that paid traffic doesn't
have a place.
I feel like everybody tell meif you agree or disagree with me
post a pandemic.
We are everybody's like,desensitized to ads and
falseness and fraudulence andmade up things and inflated and
(01:54):
all of that.
And so I know that our organicpull, reach, play, dive in what
we're doing organically isworking and is delicious and is
still allows us to sell alltickets.
Right, I would say low, mediumand high, but we really don't
sell too much low ticketsoutside of tickets for an event
(02:16):
or an experience.
I want you to think of us today.
We're going to fill in theblank really, really quickly and
during our money series,because this entire money series
, all things money I want you toplug and play what your things
or items are and I'm going tobreak down what a perfect lean
in would be, what a perfect lowdollar item would be.
(02:38):
Those are the things I'm goingto get to, and my goal is that
you build it inside of 10minutes.
Each one of these are no longerthan 10 minutes.
You can hunker away, get itdone and out you go.
Now, the very first part of thisis activity.
I'm going to tell you you cando a bunch of free activity, and
everyone thinks that socialmedia, like posting on social
(03:00):
media, is the free activity.
I don't know that.
It is for me.
I'm going to tell you what Iwould do if I was like I got to
make at least $10,000 more overthe next I don't know 90 days
every single month.
And this particular series isfor the person who's under about
$200,000, $250,000 and inrevenue, not in income.
(03:23):
If you're a person listeningand you're like, I'm way above
that, but I definitely need tofigure out how do I scale this
thing.
I have another series comingjust for you later this summer.
Now for the person who's under$250, think of us filling the
top of this.
In order for us to get dollarsdown here, we have to get people
(03:43):
to lean in.
We think so often that it ishaving a great offer and if we
have a great offer, that peopleare going to just run and throw
their bras at you.
That is not what is happening,not even close.
What is happening is that youhave really good offers, you're
not having enough conversations,and so therefore, when it gets
down to here, people are like Idon't really know what to do,
(04:05):
because I talked to two peopleand two people said no, two
people is not enough.
The industry standard is stillthat one in 20, one out of 20
people turn into a lead and oneout of those five turn into an
actual sale, which means you'vegot to have like 20
conversations before you'reactually making a dollar.
Now, for people who are moreseasoned, you're doing events,
(04:27):
something like that.
That number changes for sure,but I want to transparently say
that you definitely need ahandful of people.
Now, how do we get these people?
Whether you're selling one toone or one to many, this is
still the play.
This could be an eventregistration here and you're
making an offer, or this couldbe that you're booking phone
(04:47):
calls and you're making an offer.
Now, in my brick and mortarbusiness because right now I'm
standing in the studio and wehave a brick and mortar business
there are people in alldifferent types of offices
clicking away, doing things.
It doesn't change the fact thatyou're working out of your
third bedroom or if you're in abrick and mortar.
If you're in a brick and mortarand you're doing under 250,
(05:08):
that's a different question,because you have overhead and
that means that things are eventougher for you and you really
got to get to understanding this.
You got to put something uphere and it's got to be done
daily, weekly, monthly.
The end Daily, weekly, monthly.
Social media is your daily goal, is your daily thing.
So let's write some up here.
(05:32):
Let me write them real quick.
So I'm gonna start with email.
So email Emailing is a daily.
I'm gonna put here when shouldyou do that thing?
Email your list, reaching out topeople and emailing your list,
(05:55):
or something you should do dailyand at a minimum, five days a
week.
And I say at a minimum, for meit's five days a week because
you think that that person hasseen it and they really haven't
seen it.
But, tiffany, what if Ioverwhelmed them?
Then, if you're sending reallygreat things like man, there are
some people, let me tell you.
There are some people who sendme amazing things.
(06:15):
I never wanted to lead it, butmore than that, if I, if target
was always sending me a 30% offcoupon.
Do you think I'd unsubscribefrom their list?
No, I would not think ofyourself in that bucket emailing
three Maybe as the minimum, butmultiple times a week is the
name of the game.
What do you email?
Email all the things you canemail things you're seeing,
(06:38):
things you're learning, seethings you're things you're
experiencing and if not, youhave tools like chat, gbt right
now.
Who can write a whole email foryou?
You just simply tweak it andout and off.
In a way it goes.
There's kind of no excuses atthis point.
I Prefer that you take one daya Week, one day a week, and
(07:04):
Write the week's emails.
My goal is one day a month.
That's what I'm working onright now one day a month to get
them all out and get themscheduled.
Okay, the second thing you gotto have in place for sure is you
need to have a voice like whatare you emailing?
This should have gone first,but you need to have some form
of content being created.
You need content.
(07:25):
Let me tell you what myfavorite content is.
It is podcasting.
You either need to be a guestor you need to be the one
guesting Guesting asking someoneto be or just doing it by
yourself.
Podcasting is the only platform,the only type of content that
you can create where you Areequal to anybody else in the
(07:50):
industry that you respect.
It is the easiest to create andif you're like I can't do it on
my own, tiffany, there's no waythen come into the studio and
record with us.
Like I know that if it wasn'tfor podcasting, allowing me to
create high level, high quality,consistent content over the
last couple of months, I'm notsure what would have happened
while I had to go back intoBuilding something new.
(08:13):
I don't have time to be onFacebook and Instagram something
.
I'm beneath me, but I literallydon't physically have time.
The other part of it is that ifI do create something, I do
want it to be high quality forthe most part in our world right
now, and Creating somethingsubpart is not really interest
to me.
Podcasting allows me to do thatnow.
What I've done recently, that Ihaven't really done the last,
(08:34):
if five years, was turning on acamera anytime I'm being
interviewed.
So now we have like oodles andcaboodles of content to go
forever and I don't really haveto ever sit and go.
Here are the five trends thatare happening in your data.
Not that it doesn't work, andif there was a platform that I
would do that.
I'll tell you in a moment.
So, content podcasting.
(08:54):
The second here is Is um, so Isaid podcasting and I said email
.
If I were gonna create one more,it would be oh, this is so hard
because I really want to say noway, really, whoa, we've only
(09:16):
been here 10 minutes.
Okay, it would be social mediaand it would be in this aspect.
It would be Facebook business.
Someone asked me that would benumber two.
Youtube shorts Would be numberone.
(09:41):
Hard, because tick-tock wouldalso be number one.
I Don't even know if I spoketick-tock right.
I think I have a C in there.
I don't think there's a C intick-tock.
I don't think there is one.
Okay, so tick-tock tick-tock isalso fighting for number one
and I would create 60 secondreels Only and then I would
(10:08):
write on LinkedIn one time aweek, and Now, with chat GPT,
you can write a little articlein two seconds, linked in one
time a week.
That's it, and I would write iton Sunday.
This would be my entire socialmedia strategy.
(10:32):
Now, podcasting, you shouldsocial media four reels a day.
So I know someone's going toask me.
I would say four pieces ofcontent per platform a day.
Why?
Because I'm looking for eachperson to get about 1,000 views
(10:52):
a day.
That's really where my strategycomes from and I know that no
matter what, or good or bad dayeven though we have some assets
that have thousands andthousands of views, I know if we
put out the worst thing in themiddle of the night, it's still
going to get 250 views, and mygoal is to make sure 1,000
people see us at this season aday.
Even on things we don't know,they're not making sense.
(11:15):
That's where that four comesfrom.
Four comes 250.
All right, this is where thiscomes in and I would not create
anything on the fly.
I would branch record it.
I have a tool.
I'm going to make a list of thetools that we use, but I would
(11:38):
batch record it.
So TikTok allows for you tobatch record and allows you to
save as a draft.
Instagram also allows for youto save as a draft.
Now, facebook doesn't allow youto save as a draft, but you
technically could post via atool and draft it inside of the
tool.
Youtube also does not do adraft, but now there are so many
native plugins that allow youto save it as a draft in the
(12:01):
tool, and if you're like Tiffanywhat, where, who and how please
go ahead and ask me here,wherever you're seeing this, and
I'll be more than happy to makesure we get you an answer.
Last but not least, I would goto all of my LinkedIn context.
I would go to LinkedIn and myphone book and I would say, hey,
(12:29):
john, how you doing?
I am feeling disconnected fromthe world right now.
I'm feeling disconnected fromour clients.
I can't believe it's halfwaythrough the year.
Start somewhere like that.
I'm like I just want to talk.
I just want to see how you'redoing.
I want to see if there'sanything I can help you with,
find out what you're working on.
But one of my initiatives is totalk to 100 people during the
(12:50):
summer, while I can, while I'mplaying with the kiddos, while
I'm doing this, this, that andthe other, while I'm traveling
in Portugal, whatever it mightbe.
And my goal is to talk to 100people I haven't spoken to yet
and to share a moment and tofind out what's going on.
Get on calendars, you get oncalendars and they get on your
calendars.
I literally would do LinkedInone by one, by one, and if
(13:13):
you're like Tiffany, I need atemplate for this For those of
you in DTDTU.
I'm only pulling out contentfrom our DTDTU.
If you're in DTDTU, please makesure you go inside of our
community and make sure you askwhere are these templates?
We have templates for these.
We will get them to you, allright.
So we started at the top ofthis, at the hours of 10, 12, or
(13:40):
1, 3, 6, 3, and 6.
Ok, so four times a day, we'regoing to break down these pieces
and I'm going to go deeper.
So later on today you'll hear alittle bit on leaning in and
then I'll start talking aboutoffers, the end.
Oh, I'm supposed to saysomething.
(14:02):
No, he's like don't sayanything.
We're good, perfect, awesome.
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.