In this episode of Don’t Eat Poop!, our hosts Matt and Francine are sharing with you the food safety star-studded “Food Safety Voices: Communicating Effectively in Challenging Times” LinkedIn Live with guests: Bryan Armentrout, Dr. Darin Detwiler, Jill Stuber, and Tia Glave.
These are six of the most recognized voices in food safety and they came together to discuss how to effectively communicate critical food safety messages in difficult situations both in public and professional arenas.
From media interviews to industry panels, from crisis responses to everyday advocacy, everyone shared personal experiences, communication frameworks, practical takeaways, and strategies for engaging positively and effectively with the public, industry, and regulators.
In this episode:
💩 [01:06] Meet our 6 leading food safety professionals
💩 [04:22] Francine: tips to work well with the media and avoid mishaps
💩 [12:46] Matt: the power of stories for effective food safety communication
💩 [20:16] Bryan: learning the skills to communicate well in any situation
💩 [25:27] Tips for getting over your nerves and speaking to a large group
💩 [30:18] Tia: understanding your audience’s WHY and building relationships
💩 [40:47] How to engage with people who minimize food safety issues
💩 [44:00] Jill: the need to develop your emotional intelligence (EQ)
💩 [50:19] The elements and balance of an effective message
💩 [51:13] The importance of getting the leadership involved
💩 [54:58] Leadership lessons, humor, and how to create culture
💩 [59:33] Last round of advice and takeaways
Disclaimer: Episode title and content do not constitute legal or health advice.
Resources from this episode
Watch the LinkedIn live in full here.
Learn more about Bryan Armentrout’s The Food Leadership Group, tune into his podcast Food Safety Chat - Live!, and get a copy of his book The New Manager Mindset.
Catch up with previous episodes with Dr. Darin Detwiler, starting with Episode 81, where you’ll find the links to the other ones as well. Make sure to check his book Food Safety: Past, Present, and Predictions as well.
Learn more about Tia Glave and Jill Stuber’s Catalyst Food Leaders, and tune into Real Talk with Jill & Tia, their LinkedIn Live series. Also, see Tia’s Black Professionals in Food Safety and Quality.
Don’t forget to save your seat for Catalyst’s virtual Leadership Summit for People in Food on Wednesday, April 2nd.
Noteworthy quotes from this episode
“That false belief that all I have to do is point to a piece of paper and then say, you have to do this, that people are going to do it, right? That's completely false.” – Bryan Armentrout
“We need to use these stories. We need to engage with these people to remind them that these weren't jus
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