After a bit of a hiatus Tony and Eli are back with a bang, with an in-depth interview with one of the most entrepreneurial people in the industry, Ragnar Co-Founder and CEO Tanner Bell! From a project that started while Tanner and his co-founder were undergrads and thought it was just something that would look good on a grad school application, Ragnar has grown into one of the most successful brands in the endurance events industry.
Tanner gives Early Risers a behind the scenes look at all aspects of how he and his team built Ragnar--from how they came up with the name and what it means, to bribing friends and family with iPod Shuffles to staff early events, to how they've scaled and structured their team, and how Tanner stays in touch with the event experience. He also shares a story that makes clear the being on an events team runs in his family's DNA, and teases what the future may hold for Ragnar since their recent acquisition by FitLab.
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