Easy Peasy Books

Easy Peasy Books

Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works. Hosted by Gillian Whitney, a Livestream & Author Brand Strategist and three-time published author, this show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights. The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience. Whether you're penning your first draft or seeking to leverage your published material, Easy Peasy Books offers simple strategies to turn your literary work into your ultimate business card, opening doors to new opportunities, speaking engagements, and more clients. Join us as we make the path from author to authority as easy peasy as possible!

Episodes

September 9, 2025 32 mins

Hesitant to engage on LinkedIn but know you need it for your author platform? LinkedIn Confidence Coach Marianne Avery and I tackle the fears that keep authors standing at the back of the digital room in this "from the vault" LinkedIn Live replay! Marianne reveals that building confidence on LinkedIn isn't about having all the answers – it's about educating yourself on the "rules of the game" and then ...

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Struggling to connect with readers through your writing but know storytelling is the key to building author authority? Business coach and LinkedIn storyteller Craig Allan and I dive deep into the art of transformative storytelling in this engaging "from the vault" LinkedIn Live replay! Craig reveals that you don't need to be a natural performer or have dramatic life experiences to become a compelling storyteller – in...

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Struggling to promote your book because the thought of speaking about it publicly makes your palms sweat? Executive communication coach Brenden Kumarasamy and I tackle the fear that keeps so many authors silent in this energizing "from the vault" LinkedIn Live replay! Brenden reveals that public speaking anxiety often stems from school experiences where presentations were mandatory, on topics we didn't choose, and ti...

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Ready to amplify your authority as an author but terrified of public speaking? LinkedIn Top Voice and TEDx speaker Lavinia Thanapathy and I explore why most experts are performing at an 8 out of 10 in their field but only communicating at a 3 out of 10 in this powerful "from the vault" LinkedIn Live replay! Lavinia reveals that your expertise means nothing if you can't unleash your voice to share it with the world. W...

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Feeling overwhelmed by LinkedIn but know you need to be there to build your author platform? Career transition coach Kim Ribich and I explore the refreshing concept of being "quietly social" on LinkedIn in this "from the vault" LinkedIn Live replay! Kim reveals that you don't need to be a LinkedIn influencer posting daily content to build meaningful authority – instead, you can create powerful connections b...

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Struggling to transform your storytelling and connect with your audience? Business storyteller Katherine Ledger and I unlock the secret to magnetic content using wisdom from The Wizard of Oz in this "from the vault" LinkedIn Live replay! Katherine reveals that before you worry about perfecting your prose or finding your voice, you need to understand the real framework behind every compelling story. We explore why most aut...

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Ready to build your author platform but feeling stuck on LinkedIn? LinkedIn marketer Beth Kirk and I dive deep into why most authors are approaching LinkedIn completely backwards in this "from the vault" LinkedIn Live replay! Beth reveals that before you worry about optimizing your profile or crafting the perfect post, you need to tackle the real roadblock: your mindset. We explore why so many successful professionals fre...

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Think your book is enough to attract readers? Marketing strategist Krista Mollion (founder of Unignorable Brands Agency) and I discuss a deliciously different approach to author marketing in this "from the vault" LinkedIn Live replay! Using the perfect food analogy, Krista reveals why most people are approaching content creation completely backwards by trying to serve seven-course meals to people who are just walking by t...

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Think LinkedIn is just for job seekers and corporate types? LinkedIn strategist Judy Parsons (aka "The LinkedIn Lady") and I dive deep into the power of strategic planning for maximizing your LinkedIn impact as an author! Known for her philosophy that "it's not how long you spend on LinkedIn, it's what you DO in the time you have," Judy reveals why most authors are approaching LinkedIn completely backw...

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Ever dreamed of that iconic red circle moment but thought TEDx speaking was reserved for the ultra-famous? Communication expert and TEDx speaker Shannon Malkin Daniels and I are here to shatter that myth! Known as a "communication nerd" and total "mic-dropper," Shannon reveals the insider secrets of landing your first TEDx talk – and why this platform is pure gold for building your author authority. We'll e...

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Ever wondered how your life experiences could become the foundation of unshakeable authority? Speaker and acting coach Jackie Goddard and I explore the powerful concept of crafting your "signature talk" – and why every author needs one! Known for helping people get excited about stepping in front of their audience, Jackie reveals how your personal stories can be woven together into a compelling narrative that serves your ...

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Calling all authors, aspiring writers, publishing professionals, AND anyone who cares about protecting their creative work.

In this episode I reveal some of the ways scammers are stealing and profiting from the work of authors. From simple schemes to sophisticated operations, I'll break down the tactics being used against us AND share practical strategies to protect yourself.

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Ever wondered how authors find the courage to tackle life's most difficult topics on the page? Clinical Hypnotherapist, TEDx speaker, and author Cat Williams and I will unpack how confidence can play a crucial role in writing a book.

Known as "Confidence Cat," my guest, a Clinical Hypnotherapist, Rapid Transformational Therapist, and author will share her journey from writing her first book "Stay Calm a...

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Is your book the best-kept secret on LinkedIn? Most authors miss all of the FREE opportunities hiding in plain sight to shine a light on their book. Join me as I welcome back Jeff Young, known as #TheLinkedInGuru, for a deep dive into transforming your LinkedIn profile into a powerful book marketing machine.

Jeff is the author of "Be Effective on LinkedIn® With #TheLinkedInGuru," the ultimate guide to mastering L...

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Calling all authors, aspiring writers, AND anyone considering the traditional vs. self-publishing path. Whether you're just starting your publishing journey or you're a seasoned author evaluating your options... this session is for you.

In this solo live I break down Taylor Swift's $360 million lesson and discuss why self-publishing is the smartest way to protect your creative work and intellectual property....

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Laura Doman, video communications trainer, voice actor, and content creator, was one of 36 contributors who made publishing history by creating the first book entirely developed by a Web3 community. Under Mark Schaefer's guidance, this team of marketing professionals from 15 time zones transformed 750+ years of combined experience into truly original insights.

This conversation is perfect for both aspiring and veteran...

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Join Gillian Whitney & Daniel Hall as we explore the innovative publishing strategies behind one of his latest books, "Top 100 List of Lies on Social Media: The Truth", and what business authors can learn from his multi-format, multi-author approach.

Daniel Hall, a 5X author and tech entrepreneur, is redefining how books reach their audience in 2025. His latest work has sold over 7,000 copies by embracing fle...

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Have you ever worried about limiting your creative expression as an author? Multi-titled author and content strategist Bonnie Daneker reveals how to successfully navigate both series writing and multi-genre publishing to build a diverse and engaging author platform.

While many authors find themselves boxed into a single category, Bonnie will share insights for developing compelling book series that keep readers returning w...

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Have you ever wondered why most book marketing puts potential readers to sleep? Join us as creative content specialist Ryan Anderson shares his innovative approach to creating book marketing that truly engages audiences.

While many authors stick to traditional promotional methods, Ryan will enlighten us on how custom music, video, and humor can transform your book marketing strategy and help you stand out in a crowded mark...

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Calling all bookworms, social media enthusiasts, supportive friends, AND authors preparing to launch your own books.

In this practical session where I'll share actionable ways to support authors (even on a tight budget) AND show authors how to effectively ask for the help they need during launch.

Whether you're supporting an author in your network or you're an author looking to mobilize your own sup...

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