June 1, 2025 • 12 mins
The inaugural episode of the podcast "Echando Raíces," hosted by Eduardo Vales alongside fellow real estate professionals from DESUR Real Estate. The episode introduces the team members, who share their diverse backgrounds and how they ultimately came to work in the Playa del Carmen real estate market. Beyond introductions, the hosts outline the podcast's mission: to provide listeners with valuable and accessible information about real estate investment in southeastern Mexico, emphasizing that it is not a sales pitch but rather a resource for making informed decisions. Future episodes are teased, covering topics such as property appreciation, trusts for foreigners, and mortgage loans. The podcast aims to be entertaining while also offering practical insights into the dynamic real estate landscape.
Síguenos en instagram en: @echando.raices_podcast
Proximamente en TikTok y YouTube
Bienvenidos a Echando Raíces!
Follow us on instagram: @echando.raices_podcast
Coming soon: TikTok & YouTube
Welcome to Echando Raices!
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Alexa (00:00):
Okay, let's unpack this.
Imagine a place, right?
So captivating, um.
So full of opportunity thatpeople from all over the globe
kind of drawn by this promise ofparadise and well, real estate
potential, they all end upthere.
Bob (00:15):
Yeah.
Like a magnet.
Alexa (00:16):
Exactly.
Bob (00:17):
Right.
Alexa (00:17):
From Spain, Argentina, the Dominican Republic, even
Mexico City.
And uh, interestingly, oursource mentions a surprising
number, seem to be fromArgentina.
Bob (00:28):
And what's fascinating, I think isn't just the pull of a
place like Playa del Carmen, butthe way they converge.
Alexa (00:33):
Yeah.
Bob (00:33):
It's a really diverse group, you know?
Yeah.
All finding their way into thesame industry, same place.
Alexa (00:38):
Mm-hmm.
Bob (00:38):
It definitely says something about the market
opportunity there.
Alexa (00:41):
Absolutely.
And today our deep dive takes usright into the heart of that
scene, looking at a brand newresource that's sprung up.
It's a, uh, a new show focusedspecifically on real estate
investment in southeasternMexico.
Bob (00:52):
The Riviera Maya, Playa del Carmen.
That whole area.
Alexa (00:55):
Right.
And our source material for thisis the first episode transcript
of the show.
It's called Echando Raices.
Bob (01:01):
So our mission here really is to get a handle on this first
episode.
We wanna figure out who'sactually behind it, what they're
trying to do, what sort oftopics they're planning to
tackle.
Alexa (01:10):
Practical stuff.
Yeah,
Bob (01:11):
Exactly.
And also how they connect to areal estate development company
that gets mentioned.
And probably most useful for youlistening where you can find
them online if this sparks yourinterest.
Alexa (01:22):
It's basically a chance to get a quick, you know,
comprehensive look at what thisnew resource is offering.
Bob (01:27):
Right.
A first look.
Alexa (01:28):
I'm really curious to dive into the team
introductions.
First, it feels like, um,understanding the people, the
why behind starting a show likethis, especially for such a.
Buzzing specific market, likewhat paths actually lead people
there.
Bob (01:43):
And I'm ready to help sort of break down the purpose they
state and pull out the, uh, thepractical value points from this
first outing.
Let's see what the source tellsus.
Alexa (01:50):
Okay, so right off the bat, the source introduces the
team behind Echando Raices.
And the core idea seems to bethis group of well, diverse
individuals.
Yeah.
All united by real estate, inPlaya del Carmen a real mix.
Bob (02:05):
The source actually spends a bit of time on their
backgrounds, their journeys.
Uh, Eduardo Vales, for instance.
Born in Mexico City, lived inthe US then Merida, he calls it
the city of the pheasant and thedeer.
Alexa (02:16):
Quirky detail that.
Bob (02:17):
Right before landing in Playa, almost 20 years ago.
He is, uh, trained as a lawyer,but he says this sales bug got
him early on.
Alexa (02:25):
Couldn't shake it.
He says.
Bob (02:26):
Couldn't shake it over two decades in real estate and sales
now.
Alexa (02:29):
That phrase sales bug, it's interesting, it pops up
again.
Another key member is BrunoRovea.
You can tell he's Argentinianfrom Cordoba.
Bob (02:37):
Mm-hmm.
Alexa (02:38):
He's a commercial manager at DESUR Real Estate.
Been inly for, what, 12 or 13years moved for a job initially,
but then got really drawn in bythe, you know, the boom and the
Riviera Mayaa market.
Bob (02:49):
Like Eduardo sales has been his whole career, eight years
specifically in real estate now.
Alexa (02:55):
Then there's Miguel Rocha, originally from Veracruz,
studied there, did a long stintin Mexico City, 15 years.
Bob (03:00):
Wow.
Alexa (03:01):
Then back to his roots in Playa.
His goal, is to share thelifestyle that made him fall for
the place.
Bob (03:07):
Sharing the lifestyle.
That's a nice angle.
Makes it personal.
Alexa (03:09):
Yeah.
Then Laura Contreras, she's fromMexico City.
I've been in Playa about fouryears.
Always dreamed of the beachlife.
Apparently.
Bob (03:17):
Just sport a few places first.
Alexa (03:18):
Yeah.
Checked out other spots beforesettling on Playa and her
background is, uh, quitedifferent over 20 years in
aesthetic medicine.
Anti-aging.
Bob (03:27):
Right.
Alexa (03:28):
Distributing medical products.
Bob (03:29):
That's a switch.
Alexa (03:30):
Big switch.
Bob (03:30):
Mm-hmm.
Alexa (03:31):
But she sees the link through sales, relationships,
trust.
All key in real estate too.
And interestingly, she met Brunowhen she first moved, and that's
kind of how she got into realestate there.
Bob (03:43):
Ah, the networking.
See, it keeps coming up.
Pedro Azo is next from MarciaSouthern Spain.
Alexa (03:50):
He made a point about coming by plane.
Unlike ancestors.
Bob (03:53):
Huh?
Yeah, he did.
He's got an internationalrelations degree, chose the
Mexican Caribbean over Germany.
Jokes about the weatherdifference.
Obviously.
Alexa (04:00):
Sensible choice.
Bob (04:01):
At his way in.
His brother-in-law helped himget started in real estate.
He's been doing it for two yearsnow.
Alexa (04:06):
Family ties, networking seems like connections were
really important for a lot ofthem.
Rocio Perez is another teammember confirming that
Argentinian presence again.
She's also from Cordoba.
Okay.
Moved nine years ago with a tinybaby, just 11 months old,
explicitly looking for a newadventure.
You know, break the routine.
Bob (04:24):
That's make a leap.
Alexa (04:25):
Huge.
Loves the warmth, hates thecold.
Had visited Playa before andloved it.
Her background's in tourism andhospitality.
Bob (04:32):
Which she also connects to sales.
Right?
Alexa (04:34):
Exactly.
And another Bruno Link.
She was neighbors with himinitially reconnected later, and
he shared his real estateexperiences.
Bob (04:42):
Bruno seems to be the, uh, the hub connecting everyone.
Alexa (04:45):
Pretty much.
Finally, Marco Pomo, he's fromthe Dominican Republic, an
entrepreneur owned businesses,interested in finance markets.
Goal was always propertyownership.
Okay.
Moved to Playa for love,basically girlfriend from Mexico
City.
Long distance.
Now they're there, still lovesher and Playa, he says, and get
this.
His mother-in-law is a realestate broker.
(05:07):
He helped her with internationalclients, and she's the one who
suggested he learned thebusiness from the inside.
Told him, don't just be a buyer.
Try being a seller too.
Bob (05:18):
Now that's a unique entry point from potential buyer to
seller on the advice of themother-in-law broker.
Alexa (05:24):
Right.
So you look at all these paths,the lawyer, the, uh, medical
distributor, the IR gradtourism, so many ended up in
sales or got bitten by that bug.
Bob (05:35):
Mm-hmm.
Alexa (05:35):
Found their way to real estate through connections or
just personal journeys to playa.
It really shows the, um.
The diverse background'sconverging there.
Bob (05:44):
It really does.
And they also mentioned one teammember who couldn't make the
first recording.
Alexa (05:48):
Oh yeah.
The mystery man.
Bob (05:49):
The mystery man.
It described as a great guyjoining next time.
Also from Argentina, adding tothat diversity, they leave it
hanging, asking who is themystery broker.
Alexa (05:57):
Keeps you listening, I guess.
Bob (05:58):
Yeah.
Nice little hook.
Alexa (06:00):
Okay, so we've got a picture of the team.
They're varied routes into this.
Now the source moves on toexplain what Echando Raices is
actually trying to do.
They say it came from a realneed.
Bob (06:10):
Yes.
And they frame that need as, um,coming from all the questions
and doubts that clients andinvestors have, especially first
timers looking at that specificregion.
Alexa (06:19):
Feeling a bit lost, maybe.
Bob (06:20):
Exactly like they don't know where to even begin.
Alexa (06:22):
And they really hammer home the core purpose offering
real value.
Useful relevant info.
That's more than just a salespitch.
Bob (06:30):
Positioning it as genuinely educational.
Alexa (06:33):
Yeah.
They stress that investing insoutheastern Mexico is, you
know, different.
It's not like investingelsewhere needs specific
knowledge.
Bob (06:40):
So the show aims to provide insights tailored just for that
market.
And the tone they want.
Easy to understand, fun, nojargon.
Alexa (06:49):
Both entertaining and informative.
The goal is you finish listeningand feel you've actually learned
something useful.
Bob (06:55):
Sounds ideal, really getting good info without
feeling like you're in alecture.
Alexa (06:59):
Totally.
They kind of sum it up ashelping you make informed,
conscious, smart decisions aboutreal estate investments, which
they believe leads to happinessand maybe more investments down
the line.
Bob (07:10):
And they explicitly say.
They are not there to tell youwhat to buy or where.
Alexa (07:14):
Right.
Just to give you the tools foryour smart decision.
Bob (07:17):
That focus on empowering the listener that's key to their
whole stated mission, it seems.
Alexa (07:22):
Yeah.
Bob (07:22):
So what kind of specific knowledge can people expect in
future episodes?
To help make those smartdecisions?
Alexa (07:28):
Well, they outline a range of topics, always aiming
for that, uh, that real valueraising awareness about the
market there.
Bob (07:35):
Okay, like what specifically?
Any examples?
Alexa (07:37):
Yeah, they give some things like property
appreciation, uh, return oninvestment, ROI, you know, and
also consultative sales.
Bob (07:44):
Oh, okay.
So the money psych appreciation,ROI.
Wow.
How much your investment mightgrow or return?
Through rent or resale.
Alexa (07:51):
Mm-hmm.
Bob (07:52):
And the process side, consultative sales, which is
more about understanding thebuyer's needs, not just pushing
a property.
Alexa (07:59):
Exactly.
And they plan to bring guests ontoo, for deeper dives into
certain subjects.
Bob (08:04):
Giving it relaxed, accessible, avoiding jargon,
they said.
Alexa (08:07):
Yeah.
They specifically mentionedavoiding jargon.
They even gave some teasers foractual upcoming topics.
Bob (08:13):
Oh, like what?
Alexa (08:14):
Things Like real estate trusts for foreigners.
Fideicomisos basically.
Bob (08:18):
Uh, crucial for non Mexicans buying coastal
property.
Alexa (08:22):
Absolutely.
Also mortgage loans.
A more detailed look atappreciation and ROI and those
consultative sales strategiesacross different business
models.
Bob (08:32):
That sounds pretty comprehensive.
It covers fundamentals foranyone looking at the region,
especially international buyers,like they're planning a proper
educational journey through themarket.
Alexa (08:41):
Definitely seems that way.
Now, the source is also veryupfront about the show's
connection to a specificcompany.
They mention needingtransparency right at the start.
Bob (08:49):
Yes, they make it clear at Echando Raices is connected to
DESUR.
Alexa (08:54):
And DESUR is a development company.
It started about 23 years ago inMerida Yucatan.
Bob (08:59):
Right with the goal of creating high value projects in
tourist areas with goodappreciation potential.
Alexa (09:05):
They mentioned Disser expanded into Playa Del Carmen
highlighting Playas massivegrowth spurt.
Bob (09:11):
One of Latin America's fastest growing cities for
years.
Yeah.
Alexa (09:14):
And DESUR's track record according to the source, over 20
years, over 20 completedprojects considered a top
developer in southeasternMexico.
Bob (09:23):
Echando Raices one of the DESUR's projects.
Alexa (09:25):
Mm-hmm.
Bob (09:26):
Created, they say specifically to educate
potential buyers.
Alexa (09:30):
To help them make smart, informed decisions when buying
in places like Playa or Merida.
Bob (09:35):
Okay, so the podcast is clearly presented as an
initiative by this developer.
Alexa (09:39):
Yes.
But they circle back to thatpromise we talked about.
Even though it's a DESURproject, they state they're not
there to sell directly.
Bob (09:47):
Just offer useful insights.
Share experiences make theinvestment journey easier.
Alexa (09:52):
It's framed as like an educational outreach using the
company's expertise.
Bob (09:56):
That's the stated intent anyway.
Leveraging their developer andsales knowledge for educational
content, not direct salespitches.
Alexa (10:03):
Okay.
So if you're listening, and thissounds interesting, either the
podcast itself or the market, itgives you all the details on
where to find them.
Bob (10:10):
Yeah.
They list the main podcasthandle.
@echando.raices_podcast onInstagram
Alexa (10:15):
And the show's on all the main podcast apps.
Apple, Spotify, YouTube, AmazonMusic, and they mention YouTube
and TikTok coming soon for videotoo.
Bob (10:23):
Right?
And for connecting directly withthe team members we heard about.
They shared individual handlestoo.
Let's see,
Alexa (10:28):
Bruno is@bruno.rovea_ on Instagram.
Bob (10:32):
Miguel is@miguel.asesor on Instagram and@papainmobiliario
on TikTok.
Alexa (10:37):
Pedro is pedroarbizutherealtor on both
Instagram and TikTok.
Bob (10:42):
Marcos is@asesordesur on Instagram.
Alexa (10:46):
Rocio is @rocio_desur_realestate on
Instagram.
Bob (10:49):
And Laura's pretty active, instagram, Facebook, TikTok, all
under@laura_realestate_rivieramaya.
Alexa (10:54):
Wow, that's a full list.
Makes it super easy to follow upif you wanna learn more from
them directly.
They definitely sound excitedabout launching this.
Bob (11:02):
Yeah, that collective energy really comes through in
the transcript, doesn't it?
Alexa (11:04):
Totally.
So let's sort of wrap this up.
We've explored the first episodeof Echando Raices.
We met the team, diverse group,really interesting journeys into
player real estate from allsorts of backgrounds and places.
Bob (11:16):
Mm-hmm.
Alexa (11:16):
We learned the show's mission as they stated it,
provide real value, educatepeople about investing in
southeastern Mexico.
Answer those common questions,go beyond just selling.
Bob (11:26):
They plan to cover key topics, ROI, appreciation,
foreign ownership trusts.
Alexa (11:32):
Mm-hmm.
Bob (11:32):
That sort of thing.
Alexa (11:33):
And they're upfront about their link to DESUR.
Framing the podcast is aneducational project using the
developer's knowhow.
Plus you now have all the waysto find them online.
Bob (11:43):
You know, when you think about all those different paths
that brought the team togetherfrom completely different
careers, following family,following love, all finding this
shared passion, and then theirstated goal is to help you make
conscious, smart investmentchoices.
Alexa (11:57):
Yeah.
Bob (11:58):
Well, does their collective journey and the whole premise of
the show kind of underscore theidea that success in a dynamic
market like Playa isn't justluck, that it's maybe more about
having the right knowledge.
Planting those seeds ofunderstanding.
Alexa (12:11):
That's a great point.
It connects back to their name,Echando Raices, Taking Root, so
the provocative thought for youlistening might be, what steps
will you take to make sure yourfuture decisions truly take
root?
If this whole topic resonates,you now know exactly where to
find Echando Raices and theteam.
Okay, let's unpack this.
Imagine a place, right?
So captivating, um.
So full of opportunity thatpeople from all over the globe
kind of drawn by this promise ofparadise and well, real estate
potential, they all end upthere.
Bob (00:15):
Yeah.
Like a magnet.
Alexa (00:16):
Exactly.
Bob (00:17):
Right.
Alexa (00:17):
From Spain, Argentina, the Dominican Republic, even
Mexico City.
And uh, interestingly, oursource mentions a surprising
number, seem to be fromArgentina.
Bob (00:28):
And what's fascinating, I think isn't just the pull of a
place like Playa del Carmen, butthe way they converge.
Alexa (00:33):
Yeah.
Bob (00:33):
It's a really diverse group, you know?
Yeah.
All finding their way into thesame industry, same place.
Alexa (00:38):
Mm-hmm.
Bob (00:38):
It definitely says something about the market
opportunity there.
Alexa (00:41):
Absolutely.
And today our deep dive takes usright into the heart of that
scene, looking at a brand newresource that's sprung up.
It's a, uh, a new show focusedspecifically on real estate
investment in southeasternMexico.
Bob (00:52):
The Riviera Maya, Playa del Carmen.
That whole area.
Alexa (00:55):
Right.
And our source material for thisis the first episode transcript
of the show.
It's called Echando Raices.
Bob (01:01):
So our mission here really is to get a handle on this first
episode.
We wanna figure out who'sactually behind it, what they're
trying to do, what sort oftopics they're planning to
tackle.
Alexa (01:10):
Practical stuff.
Yeah,
Bob (01:11):
Exactly.
And also how they connect to areal estate development company
that gets mentioned.
And probably most useful for youlistening where you can find
them online if this sparks yourinterest.
Alexa (01:22):
It's basically a chance to get a quick, you know,
comprehensive look at what thisnew resource is offering.
Bob (01:27):
Right.
A first look.
Alexa (01:28):
I'm really curious to dive into the team
introductions.
First, it feels like, um,understanding the people, the
why behind starting a show likethis, especially for such a.
Buzzing specific market, likewhat paths actually lead people
there.
Bob (01:43):
And I'm ready to help sort of break down the purpose they
state and pull out the, uh, thepractical value points from this
first outing.
Let's see what the source tellsus.
Alexa (01:50):
Okay, so right off the bat, the source introduces the
team behind Echando Raices.
And the core idea seems to bethis group of well, diverse
individuals.
Yeah.
All united by real estate, inPlaya del Carmen a real mix.
Bob (02:05):
The source actually spends a bit of time on their
backgrounds, their journeys.
Uh, Eduardo Vales, for instance.
Born in Mexico City, lived inthe US then Merida, he calls it
the city of the pheasant and thedeer.
Alexa (02:16):
Quirky detail that.
Bob (02:17):
Right before landing in Playa, almost 20 years ago.
He is, uh, trained as a lawyer,but he says this sales bug got
him early on.
Alexa (02:25):
Couldn't shake it.
He says.
Bob (02:26):
Couldn't shake it over two decades in real estate and sales
now.
Alexa (02:29):
That phrase sales bug, it's interesting, it pops up
again.
Another key member is BrunoRovea.
You can tell he's Argentinianfrom Cordoba.
Bob (02:37):
Mm-hmm.
Alexa (02:38):
He's a commercial manager at DESUR Real Estate.
Been inly for, what, 12 or 13years moved for a job initially,
but then got really drawn in bythe, you know, the boom and the
Riviera Mayaa market.
Bob (02:49):
Like Eduardo sales has been his whole career, eight years
specifically in real estate now.
Alexa (02:55):
Then there's Miguel Rocha, originally from Veracruz,
studied there, did a long stintin Mexico City, 15 years.
Bob (03:00):
Wow.
Alexa (03:01):
Then back to his roots in Playa.
His goal, is to share thelifestyle that made him fall for
the place.
Bob (03:07):
Sharing the lifestyle.
That's a nice angle.
Makes it personal.
Alexa (03:09):
Yeah.
Then Laura Contreras, she's fromMexico City.
I've been in Playa about fouryears.
Always dreamed of the beachlife.
Apparently.
Bob (03:17):
Just sport a few places first.
Alexa (03:18):
Yeah.
Checked out other spots beforesettling on Playa and her
background is, uh, quitedifferent over 20 years in
aesthetic medicine.
Anti-aging.
Bob (03:27):
Right.
Alexa (03:28):
Distributing medical products.
Bob (03:29):
That's a switch.
Alexa (03:30):
Big switch.
Bob (03:30):
Mm-hmm.
Alexa (03:31):
But she sees the link through sales, relationships,
trust.
All key in real estate too.
And interestingly, she met Brunowhen she first moved, and that's
kind of how she got into realestate there.
Bob (03:43):
Ah, the networking.
See, it keeps coming up.
Pedro Azo is next from MarciaSouthern Spain.
Alexa (03:50):
He made a point about coming by plane.
Unlike ancestors.
Bob (03:53):
Huh?
Yeah, he did.
He's got an internationalrelations degree, chose the
Mexican Caribbean over Germany.
Jokes about the weatherdifference.
Obviously.
Alexa (04:00):
Sensible choice.
Bob (04:01):
At his way in.
His brother-in-law helped himget started in real estate.
He's been doing it for two yearsnow.
Alexa (04:06):
Family ties, networking seems like connections were
really important for a lot ofthem.
Rocio Perez is another teammember confirming that
Argentinian presence again.
She's also from Cordoba.
Okay.
Moved nine years ago with a tinybaby, just 11 months old,
explicitly looking for a newadventure.
You know, break the routine.
Bob (04:24):
That's make a leap.
Alexa (04:25):
Huge.
Loves the warmth, hates thecold.
Had visited Playa before andloved it.
Her background's in tourism andhospitality.
Bob (04:32):
Which she also connects to sales.
Right?
Alexa (04:34):
Exactly.
And another Bruno Link.
She was neighbors with himinitially reconnected later, and
he shared his real estateexperiences.
Bob (04:42):
Bruno seems to be the, uh, the hub connecting everyone.
Alexa (04:45):
Pretty much.
Finally, Marco Pomo, he's fromthe Dominican Republic, an
entrepreneur owned businesses,interested in finance markets.
Goal was always propertyownership.
Okay.
Moved to Playa for love,basically girlfriend from Mexico
City.
Long distance.
Now they're there, still lovesher and Playa, he says, and get
this.
His mother-in-law is a realestate broker.
(05:07):
He helped her with internationalclients, and she's the one who
suggested he learned thebusiness from the inside.
Told him, don't just be a buyer.
Try being a seller too.
Bob (05:18):
Now that's a unique entry point from potential buyer to
seller on the advice of themother-in-law broker.
Alexa (05:24):
Right.
So you look at all these paths,the lawyer, the, uh, medical
distributor, the IR gradtourism, so many ended up in
sales or got bitten by that bug.
Bob (05:35):
Mm-hmm.
Alexa (05:35):
Found their way to real estate through connections or
just personal journeys to playa.
It really shows the, um.
The diverse background'sconverging there.
Bob (05:44):
It really does.
And they also mentioned one teammember who couldn't make the
first recording.
Alexa (05:48):
Oh yeah.
The mystery man.
Bob (05:49):
The mystery man.
It described as a great guyjoining next time.
Also from Argentina, adding tothat diversity, they leave it
hanging, asking who is themystery broker.
Alexa (05:57):
Keeps you listening, I guess.
Bob (05:58):
Yeah.
Nice little hook.
Alexa (06:00):
Okay, so we've got a picture of the team.
They're varied routes into this.
Now the source moves on toexplain what Echando Raices is
actually trying to do.
They say it came from a realneed.
Bob (06:10):
Yes.
And they frame that need as, um,coming from all the questions
and doubts that clients andinvestors have, especially first
timers looking at that specificregion.
Alexa (06:19):
Feeling a bit lost, maybe.
Bob (06:20):
Exactly like they don't know where to even begin.
Alexa (06:22):
And they really hammer home the core purpose offering
real value.
Useful relevant info.
That's more than just a salespitch.
Bob (06:30):
Positioning it as genuinely educational.
Alexa (06:33):
Yeah.
They stress that investing insoutheastern Mexico is, you
know, different.
It's not like investingelsewhere needs specific
knowledge.
Bob (06:40):
So the show aims to provide insights tailored just for that
market.
And the tone they want.
Easy to understand, fun, nojargon.
Alexa (06:49):
Both entertaining and informative.
The goal is you finish listeningand feel you've actually learned
something useful.
Bob (06:55):
Sounds ideal, really getting good info without
feeling like you're in alecture.
Alexa (06:59):
Totally.
They kind of sum it up ashelping you make informed,
conscious, smart decisions aboutreal estate investments, which
they believe leads to happinessand maybe more investments down
the line.
Bob (07:10):
And they explicitly say.
They are not there to tell youwhat to buy or where.
Alexa (07:14):
Right.
Just to give you the tools foryour smart decision.
Bob (07:17):
That focus on empowering the listener that's key to their
whole stated mission, it seems.
Alexa (07:22):
Yeah.
Bob (07:22):
So what kind of specific knowledge can people expect in
future episodes?
To help make those smartdecisions?
Alexa (07:28):
Well, they outline a range of topics, always aiming
for that, uh, that real valueraising awareness about the
market there.
Bob (07:35):
Okay, like what specifically?
Any examples?
Alexa (07:37):
Yeah, they give some things like property
appreciation, uh, return oninvestment, ROI, you know, and
also consultative sales.
Bob (07:44):
Oh, okay.
So the money psych appreciation,ROI.
Wow.
How much your investment mightgrow or return?
Through rent or resale.
Alexa (07:51):
Mm-hmm.
Bob (07:52):
And the process side, consultative sales, which is
more about understanding thebuyer's needs, not just pushing
a property.
Alexa (07:59):
Exactly.
And they plan to bring guests ontoo, for deeper dives into
certain subjects.
Bob (08:04):
Giving it relaxed, accessible, avoiding jargon,
they said.
Alexa (08:07):
Yeah.
They specifically mentionedavoiding jargon.
They even gave some teasers foractual upcoming topics.
Bob (08:13):
Oh, like what?
Alexa (08:14):
Things Like real estate trusts for foreigners.
Fideicomisos basically.
Bob (08:18):
Uh, crucial for non Mexicans buying coastal
property.
Alexa (08:22):
Absolutely.
Also mortgage loans.
A more detailed look atappreciation and ROI and those
consultative sales strategiesacross different business
models.
Bob (08:32):
That sounds pretty comprehensive.
It covers fundamentals foranyone looking at the region,
especially international buyers,like they're planning a proper
educational journey through themarket.
Alexa (08:41):
Definitely seems that way.
Now, the source is also veryupfront about the show's
connection to a specificcompany.
They mention needingtransparency right at the start.
Bob (08:49):
Yes, they make it clear at Echando Raices is connected to
DESUR.
Alexa (08:54):
And DESUR is a development company.
It started about 23 years ago inMerida Yucatan.
Bob (08:59):
Right with the goal of creating high value projects in
tourist areas with goodappreciation potential.
Alexa (09:05):
They mentioned Disser expanded into Playa Del Carmen
highlighting Playas massivegrowth spurt.
Bob (09:11):
One of Latin America's fastest growing cities for
years.
Yeah.
Alexa (09:14):
And DESUR's track record according to the source, over 20
years, over 20 completedprojects considered a top
developer in southeasternMexico.
Bob (09:23):
Echando Raices one of the DESUR's projects.
Alexa (09:25):
Mm-hmm.
Bob (09:26):
Created, they say specifically to educate
potential buyers.
Alexa (09:30):
To help them make smart, informed decisions when buying
in places like Playa or Merida.
Bob (09:35):
Okay, so the podcast is clearly presented as an
initiative by this developer.
Alexa (09:39):
Yes.
But they circle back to thatpromise we talked about.
Even though it's a DESURproject, they state they're not
there to sell directly.
Bob (09:47):
Just offer useful insights.
Share experiences make theinvestment journey easier.
Alexa (09:52):
It's framed as like an educational outreach using the
company's expertise.
Bob (09:56):
That's the stated intent anyway.
Leveraging their developer andsales knowledge for educational
content, not direct salespitches.
Alexa (10:03):
Okay.
So if you're listening, and thissounds interesting, either the
podcast itself or the market, itgives you all the details on
where to find them.
Bob (10:10):
Yeah.
They list the main podcasthandle.
@echando.raices_podcast onInstagram
Alexa (10:15):
And the show's on all the main podcast apps.
Apple, Spotify, YouTube, AmazonMusic, and they mention YouTube
and TikTok coming soon for videotoo.
Bob (10:23):
Right?
And for connecting directly withthe team members we heard about.
They shared individual handlestoo.
Let's see,
Alexa (10:28):
Bruno is@bruno.rovea_ on Instagram.
Bob (10:32):
Miguel is@miguel.asesor on Instagram and@papainmobiliario
on TikTok.
Alexa (10:37):
Pedro is pedroarbizutherealtor on both
Instagram and TikTok.
Bob (10:42):
Marcos is@asesordesur on Instagram.
Alexa (10:46):
Rocio is @rocio_desur_realestate on
Instagram.
Bob (10:49):
And Laura's pretty active, instagram, Facebook, TikTok, all
under@laura_realestate_rivieramaya.
Alexa (10:54):
Wow, that's a full list.
Makes it super easy to follow upif you wanna learn more from
them directly.
They definitely sound excitedabout launching this.
Bob (11:02):
Yeah, that collective energy really comes through in
the transcript, doesn't it?
Alexa (11:04):
Totally.
So let's sort of wrap this up.
We've explored the first episodeof Echando Raices.
We met the team, diverse group,really interesting journeys into
player real estate from allsorts of backgrounds and places.
Bob (11:16):
Mm-hmm.
Alexa (11:16):
We learned the show's mission as they stated it,
provide real value, educatepeople about investing in
southeastern Mexico.
Answer those common questions,go beyond just selling.
Bob (11:26):
They plan to cover key topics, ROI, appreciation,
foreign ownership trusts.
Alexa (11:32):
Mm-hmm.
Bob (11:32):
That sort of thing.
Alexa (11:33):
And they're upfront about their link to DESUR.
Framing the podcast is aneducational project using the
developer's knowhow.
Plus you now have all the waysto find them online.
Bob (11:43):
You know, when you think about all those different paths
that brought the team togetherfrom completely different
careers, following family,following love, all finding this
shared passion, and then theirstated goal is to help you make
conscious, smart investmentchoices.
Alexa (11:57):
Yeah.
Bob (11:58):
Well, does their collective journey and the whole premise of
the show kind of underscore theidea that success in a dynamic
market like Playa isn't justluck, that it's maybe more about
having the right knowledge.
Planting those seeds ofunderstanding.
Alexa (12:11):
That's a great point.
It connects back to their name,Echando Raices, Taking Root, so
the provocative thought for youlistening might be, what steps
will you take to make sure yourfuture decisions truly take
root?
If this whole topic resonates,you now know exactly where to
find Echando Raices and theteam.
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