Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

In this episode, we dive into the challenge of selling products across the diverse markets of Europe.

Nicolas Appert, CEO of Lengow, shares why Europe is a huge market of 30 small, unique countries with different rules, languages, and payment habits. He explains how localization is key, going beyond simple translation to include cultural understanding and regulatory needs like VAT and sizing.

Nicolas also reveals ...

In this episode, we explore how to boost engagement and recover sales by moving from clicks to conversations. 

Giorgio Pagliari, CEO of Spoki, shares how his platform uses WhatsApp and AI to deliver instant customer support, automate communications, and drive revenue growth for ecommerce businesses. 

He also explains how AI is creating a new era of conversational commerce.

Topics discussed in this episode...

In this episode, we explore why a Shopify ecosystem-first approach is key for e-commerce growth. 

Anton Ekström, an entrepreneur and expert at Iggy Agency, explains why merchants should see Shopify as a powerful operating system, not just a simple store builder. 

He also shares tips on how to choose the right theme, avoid app clutter, and leverage Shopify for both B2B and DTC brands.

Topics discussed in this episode:  

• Wh...

In this episode, we dive into the challenge of keeping customers coming back to online stores.

Gaurav Parvadiya, founder and CEO of Twinr.dev, shares how mobile apps are changing the game for brands. He explains how apps can drive engagement, repeat purchases, and long-term loyalty by reaching customers directly and offering a more personal shopping experience.

He also reveals strategies for using mobile apps to b...

In this episode, we explore the challenges of standing out in crowded marketplaces and driving real e-commerce growth.

Noah Wickham, Vice President of Sales and Marketing at My Amazon Guy, shares his approach to helping brands succeed by focusing on differentiation, understanding the competitive landscape, and creating a strong brand identity. 

He also gives actionable advice on advertising, keyword research, and ...

In this episode, we explore why many e-commerce brands struggle with tracking their finances and what they can do to fix it. 

We are joined by Barbara Malisz-Talha, Product Manager at Synder, who shares how her company helps businesses turn messy, complex financial workflows into clean, intuitive automation. 

She explains the risks of "flying blind" with your numbers and how automation, AI, and proper da...

In this episode, we explore why AI is the next big business lever for e-commerce. 

Dr. Jonathan Snow, Chief Innovation Officer at Avenue Z, shares how brands can leverage AI for media buying, content creation, and search optimization to boost visibility, conversions, and retention. 

He also explains the biggest risks for brands that aren't adapting to AI and how a new "AI Search Visibility Index" he...

In this episode, we dive into the challenge of scaling ads profitably and avoiding wasted spend. 

Sam Piliero, CEO and founder of The Moonlighters, shares how his M3 method helps brands break through growth plateaus by betting on the best-performing channels, structuring campaigns the right way, and using cost controls to drive predictable results. 

He also reveals strategies for scaling faster, creating winning ad creatives, and pre...

In this episode, we explore how brands can win with user-generated content, AI tools, and TikTok Live to cut costs and boost sales. 

Ian Sells, founder of Join Brands, shares why most creators don’t drive results, how AI helps pick the right ones, and what makes content engaging. 

He also explains how brands can launch UGC campaigns fast, protect against fake influencers, and scale with authentic creator content.<...

In this episode, we explore why the post-purchase journey is the key to customer loyalty and repeat sales. 

From proactive updates to AI-powered personalization and smarter returns, you’ll learn simple ways to boost retention and create a wow experience after checkout.

Prashant Gupta, Co-Founder and CTO of ClickPost, shares how brands can turn order tracking and delivery into a revenue driver. 

Topics discussed in ...

In this episode, we dive into the challenges and opportunities of selling products globally. 

Alex Yancher, co-founder and CEO of Passport, explains how brands can navigate tariffs, taxes, and shipping rules while reaching customers worldwide. 

He shares strategies for going international fast, using local pricing and VAT, and avoiding surprises with duties and compliance, helping brands grow smarter and capture m...

In this episode, we dive into why ecommerce brands should focus on experimentation over chasing traffic. 

Sergiu Cazac, founder of personizely.net, shares how mapping the customer journey, testing smarter, and learning from failed experiments can unlock higher conversions. 

He explains what makes A/B testing tools easy to use, why timing matters, and how personalization connects with testing to drive real growth.<...

In this episode, Mike True, Co-Founder and CEO of Prescient AI, shares how brands can cut through messy multi-channel ad data with marketing mix modeling. 

He explains how to see the true impact of top-funnel channels like YouTube, TV, and influencers, track offline sales, and optimize budgets daily.

Mike also reveals how AI-driven insights help brands scale confidently across DTC, marketplaces, and retail.

In this episode, we talk about the challenges of shipping big, bulky, and high-value products like furniture, fitness gear, and electronics.

Robert Khachatryan, founder and CEO of Freight Right Global Logistics, shares how to avoid costly mistakes, handle hidden fees like taxes and duties, and make selling large items internationally simple and profitable.

Topics discussed in this episode:  

• Why bulky items add hidden co...

In this episode, we talk about why most user-generated content (UGC) doesn’t convert into sales—and how to fix that. 

Elijah Khasabo, founder of Vidovo, shares hard truths about why flashy videos often flop and what brands should do instead. 

He breaks down how to create real, effective content, how to brief creators the right way, and what makes UGC actually perform on different platforms.

Topics discuss...

In this episode, we explore Amazon's multi-channel fulfillment service and how it helps Shopify merchants use their existing Amazon inventory to ship orders from multiple sales channels. 

Cara Hefty from ByteStand explains how this automated system works, covering everything from inventory management to shipping rules, social commerce integration, and cost-effective fulfillment strategies that can boost both your Shopify sales ...

In this episode, we dive into fixing warehouse chaos for e-commerce success. 

Thomas Kircheis, CEO of PULPO WMS, shares how poor warehouse management hurts profits and customers. Learn why 50% of warehouses still use pen and paper, how a WMS cuts costs and boosts efficiency, and why accurate stock is key for scaling. 

From optimizing routes to reducing staff, discover practical tips to streamline your warehouse an...

In this episode, Harish Chandramowli, Co-founder and CTO of Flaire, explores how AI is transforming the fashion and clothing industry—especially in streamlining operations and improving data management. 

He highlights the challenges brands face when relying on spreadsheets, and stresses the importance of data integrity for better decision-making. 

He also emphasizes the need for flexible pricing and the importance...

In this episode, we explore how chargebacks hurt online businesses and what smart store owners are doing to fix this problem. Chargebacks mean lost money, wasted time, and damage to your reputation with payment companies. 

Our guest Conor Lyden, founder and CEO of Trustap, shares how his company helps online stores fight fraud and secure payments.  

He explains how one simple solution can replace multiple expensiv...