Resumen del Primer Día de Shoptalk 2024 en el Mandalay Bay de Las Vegas. Descubre cómo marcas icónicas como Crocs, Forever 21, y Taco Bell están innovando para cautivar a las nuevas generaciones. En este primer vistazo, exploramos estrategias de marketing revolucionarias, giros audaces en la experiencia del cliente, y colaboraciones que definen tendencias. Desde la adaptación ante la bancarrota hasta el reimaginado del retail físico por parte de Macy's, pasando por la perspectiva única de Amazon sobre la publicidad. Además, el poder del aroma según Bath & Body Works. Únete a nosotros para explorar las tácticas que están remodelando el futuro del comercio minorista.
Recursos mencionados en este episodio:
🛒 Abre tu tienda en Shopify: shopify.com
✉️ Crea tu cuenta en Klaviyo: klaviyo.com
🧠 Optimiza tu conversión con Rebuy: rebuyengine.com
🎙️ Graba tu podcast con Riverside: riverside.fm
📬 ¿Quieres trabajar con nosotros o tienes dudas? Escríbenos directamente:
Andrés Álvarez – ED Digital → andres@ed-digital.com
Alejandro Moreno – GetMore → alejandro@getmore.mx
Obeth Seguinot – ED Digital → obeth@ed-digital.com
Este podcast no está autorizado, avalado ni patrocinado por Shopify.
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