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March 19, 2024 28 mins

Webtopia’s Email marketing lead Mo Magdy talks us through the ideal flow strategy that doubled a client’s revenue.

This is a special episode where we discuss how a brand’s monthly email flow revenue percentage went from 10% to 17.6% using email flows

  • What is an email flow 
  • How to segment your email list better
  • How to send fewer campaigns and still hit the growth goals 
  • The five main email flows that an e-commerce company should have
  • Detailed 5 email welcome and post-purchase flow structure  
  • Why is it important to test different offers to figure out which ones convert best.
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