ecommert Podcast
Hosted by Mert Damlapinar, recognized as a Top Voice on LinkedIn and the #1 source in global eCommerce, retail media, artificial intelligence, digital shelf, and actionable insights.
Episodes
S2E12: Chelsey Alexander of Bayer: Unveiling the Future of Consumer Health through Digital Platforms
In this episode of The e-Commert Podcast, recorded live at the Commerce Media Brand Summit in Atlanta, Chelsea Alexander, VP of Emerging Digital Platforms at Bayer Consumer Care, shares her career journey and insights into the ever-evolving digital landscape. She discusses the importance of trust in consumer healthcare, the intricacies of omnichannel presence, and the impact of retail media on consumer engagement. Chelsea also expl...
In this insightful episode, we sit down with Martijn and Tom from Coca-Cola Europacific Partners to dive deep into the evolving world of digital commerce, AI-driven marketing, and the power of data in consumer engagement. We explore groundbreaking campaigns like Fantaโs interactive AI-powered Halloween experience, sustainability-driven packaging innovations, and the role of AI in Coca-Colaโs busin...
How Coca-Cola is Leading Digital Transformation in Omnichannel Commerce | Interview with Martijn & Tom
In this episode, we sit down with Martijn and Tom from Coca-Cola Europacific Partners to explore the companyโs approach to navigating the rapid...
In this power-packed episode of ecommert, weโre back with Andrew Pearl, VP of Industry Insights at Profitero, diving even deeper into the future of eCommerce, AI-driven insights, and omnichannel evolution.
๐ Whatโs Inside:
In this episode of the Ecommert Podcast, we sit down with Jessica Wegner, the global leader of retail media at Douglas, a major European retail chain. From the heart of Dusseldorf, Jessica shares insights into the booming world of in-store and online retail media, shedding light on how brands are navigating this dynamic space. She discusses the evolving role of retail media in Europe, how itโs transforming the brand-retailer relati...
Retail media is transforming the way brands connect with consumers, and Douglas is at the forefront of this revolution. In this episode, we sit down with Jessica Wegner, Head of Global Retail Media at Douglas, to explore how retail media is reshaping the beauty industry, the power of first-party data, and the future of digital advertising.
๐ What you'll learn in this episode:
โ๏ธ How Douglas built a retail media powerhouse across m...
In this episode of The Ecommert Podcast, we sit down with Rossana Rizzotto, Global VP of Data Management and CIO for Mondelez Europe, and Lucia Ronchi, Head of Digital Commerce for Europe at Mondelez, to explore the future of digital commerce.
Learn how Mondelez is leading the charge in digital transformation:
- Through initiatives like Vision 2030
- AI-powered consumer insights
- Cross-functional collaboration.
- Discover the import...
In this episode of the Ecommert Podcast, we are live from Zurich at Mondelez Internationalโs Europe headquarters with two industry leaders: Rossana Rizzotto, Global VP of Data Management and CIO of Europe, and Lucia Ronchi, Head of Digital Commerce for Europe.
Join us as we discuss:
- The unique challenges and opportunities of digital commerce and data analytics in the European market.
- How Mondelez is leveraging automation and a...
This episode featuresย Imteaz Ahamed, Head of Performance Marketing for Nutrition at Reckitt, live from Amsterdam.
Discover insights on:
- ๐ย Global Digital Commerce Trends: Comparing digital maturity and retail media strategies across the U.S., Europe, and Australia.
- ๐คย AI & Machine Learning in Marketing: Leveraging data clean rooms and generative AI for efficient media buying and content creation.
- ๐ย Digital Shelf Analytics: A...
This episode features Imteaz Ahamed, Head of Performance Marketing for Nutrition at Reckitt, live from Amsterdam.
Discover insights on:
- ๐ Global Digital Commerce Trends: Comparing digital maturity and retail media strategies across the U.S., Europe, and Australia.
- ๐ค AI & Machine Learning in Marketing: Leveraging data clean rooms and generative AI for efficient media buying and content creation.
- ๐ Digital Shelf Analytics: A...
In this episode of the ecommert podcast, we explore the cutting-edge strategies shaping the future of eCommerce with Abhishek Ahluwalia, a leading voice in the industry. Here's why you should tune in:
-
Retail Media Mastery: Discover how brands are leveraging retail media to not just drive sales but also create new consumer categories and optimize ROI.
-
AI-Powered Innovation: Learn how Mondelez is pioneering the use of AI for ...
Welcome to theย Ecommert Podcast! In this episode, weโre live from the Mondelez US headquarters in East Hanover, NJ, with Abhishek Ahluwalia, Global Director of eCommerce for Mondelez International. Join us for an insightful discussion as we dive into:
- Global Digital Commerce Strategy: Learn how Mondelez is accelerating growth across key markets.
- Retail Media & AI Innovations: Discover how cutting-edge technologies are reshapin...
Welcome to season 2 of the Ecommert Podcast!ย In this episode weโre live from Soho, London, at Portalโs headquarters, with co-founder and commercial directorย Oliver Leigh.
ย Join us as we dive into the cutting-edge world of session-based analytics and explore how this innovative approach is transforming the relationship between CPG brands and retailers.
Oliver shares his personal journey in digital marketing and analytics, revealing...
In this episode of theย eCommert Podcast, we are joined by Debmalya Dutta, a trailblazer in digital transformation and eCommerce acceleration at Unilever Homecare.
With a rich background spanning consulting giants like Capgemini and Deloitte, and now leading Unileverโs global eCommerce strategy, Debmalya shares his inspiring career journey, the pivotal decisions that shaped his path, and the innovative projects driving Unileverโs su...
Welcome to Season 2 Episode 2 of the ecommert Podcast!
Tune into an insightful conversation as we welcome Seb Bardin, ex Uniliver and Coca Cola.ย
Get ready to dive into discussions on ๐:
- Digital Transformation in Commerce - highlighting the integration of digital tools to enhance efficiency, brand consistency, and online-offline strategies.ย
- Leadership and Upskilling - Seb stresses fostering a "test and learn" culture, adapti...
Welcome to Season 2 Episode 1 of the ecommert Podcast!
Tune into an insightful conversation as we welcome Neel Arora, Global Head of eCommerce @ Nestlรฉ.
Get ready to dive into discussions on ๐:
- scaling ecommerce
- global eccomerce strategy
- growth levers
ย Stay ahead of the curve and make sure to subscribe for more episodes every we...
Welcome to Episode 13 of the ecommert Podcast!
Tune into an insightful conversation as we welcome Sophie Murray, Director of Sales of Novus Insights .
Get ready to dive into discussions on ๐:
- ๐๐ฒ๐๐ฒ๐ฟ๐ฎ๐ด๐ถ๐ป๐ด ๐๐ฎ๐๐ฎ-๐๐ฟ๐ถ๐๐ฒ๐ป ๐๐ป๐๐ถ๐ด๐ต๐๐ ๐ณ๐ผ๐ฟ ๐ข๐บ๐ป๐ถ๐ฐ๐ต๐ฎ๐ป๐ป๐ฒ๐น ๐๐ผ๐บ๐บ๐ฒ๐ฟ๐ฐ๐ฒ ๐ฆ๐๐ฐ๐ฐ๐ฒ๐๐
- ๐ง๐ต๐ฒ ๐ฅ๐ผ๐น๐ฒ ๐ผ๐ณ ๐๐ผ๐ป๐๐๐บ๐ฒ๐ฟ ๐๐ฒ๐ต๐ฎ๐๐ถ๐ผ๐ฟ ๐ฎ๐ป๐ฑ ๐ฆ๐ฒ๐ด๐บ๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป ๐ถ๐ป ๐ฆ๐ต๐ฎ๐ฝ๐ถ๐ป๐ด ๐๐ถ๐ด๐ถ...
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