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March 18, 2025 23 mins

AI is changing the coaching industry right now - and if you’re not paying attention, you’re already behind.

In this episode, we’re diving into:

  • Why AI isn’t replacing great coaches - but it is exposing those who lack depth
  • The biggest shift happening in coaching and why clients are using AI for instant answers
  • How ChatGPT is making surface-level coaching irrelevant
  • The key differentiator between coaches who thrive in the AI era and those who get replaced
  • How to use AI to improve your coaching, refine your frameworks, and stand out in a crowded market
  • The rise of AI-powered offers (and why you’ll start seeing them everywhere)

AI isn’t just something “techy” business owners need to worry about - if you’re a coach, this shift directly affects your business. But here’s the good news: the ones who lean in, adapt, and use AI strategically are about to have a serious advantage.

Let’s talk about how to be one of them.


Timestamps

0:00 – AI isn’t replacing coaches, but it is exposing those who lack depth

1:30 – How clients are already using AI instead of coaches (and why that matters)

3:45 – The difference between good coaches vs. great coaches in an AI-driven world

7:10 – The #1 question every coach needs to ask themselves right now

10:00 – How I use AI to get better at coaching (and how you can too)

12:45 – Why personal IP, frameworks, and unique methodology will set you apart

15:30 – The rise of AI-powered offers and what that means for the industry

18:00 – The coaches who will get left behind (and how to make sure you’re not one of them)

20:45 – The simple shifts to start using AI with your coaching—not against it

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