March 4, 2025 • 25 mins
Are you hesitant to embrace technology in your business because you think you're "not tech-savvy"? You’re not alone, and today’s vibrant discussion sheds light on this prevalent belief that often stifles creativity and progress. We dive into the reasons why many entrepreneurs, especially those in creative fields, feel overwhelmed by tech. You’ll learn that feelings of inadequacy in tech aren’t set in stone—they can be transformed with the right mindset.
Throughout the episode, we dismantle the myth that you need to be an expert to utilize the tools that can scale your business effectively. Instead of overwhelming you with complex jargon and processes, we guide you through manageable steps to demystify technology. Our conversation emphasizes the power of visual mapping and systematic breakdowns of tasks, techniques that can illuminate your understanding of how to piece together your business systems.
By the end of this episode, you'll be armed with actionable strategies to tackle your tech fears and feel more confident in your abilities. Join us for an engaging and empowering exploration of technology, its role in entrepreneurship, and the pathways to becoming comfortable in this evolving landscape. There’s no shame in seeking help, and we encourage you to learn the fundamentals while making decisions around outsourcing as needed. Embrace technology and unlock your full potential! Don’t forget to subscribe, leave a review, and let us know how you manage tech in your business!
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
On today's episode, we are going to be talking about
how you go about scaling yourbusiness and implementing
business systems and automationsif you are not tech savvy.
So let's dive in.
I meet people all the time whotell me I would love to have
(00:22):
some of these business systemsthat you teach, but I am just
not tech savvy.
And what happens is people havethis belief, this thought that
is probably very valid.
It is probably come from lifeexperience that when they tried
to do some tech things, thingson the computer it did not go as
planned.
(00:43):
Maybe they have not had a lifewhere they spent a lot of time
on the computer learning that.
Maybe it's not something theygrew up with, maybe it's just
not something that they're thatinterested in.
So, for whatever reason, theyhave this belief that they are
not tech savvy.
And so we are going to bediving into this today, because
(01:04):
this is one of the biggestthings that I find holds
entrepreneurs back.
Specifically, I find it so muchwith entrepreneurs who are
creative, with coaches, withhealers, with spiritual
entrepreneurs, because these areoften people who are very in
that creative flow and a lot ofthe time, that tech side of
(01:27):
things is just not somethingthat they've spent that much
time in and maybe again, maybethey've attempted to set up some
of these systems and it's justnot on his plan and they kind of
give up.
And there is nothing wrong withthat.
There is no shame or judgmentthere at all.
We all have things that we try,that we run into roadblocks or
(01:48):
they seem like they are outsideof our superpowers or even our
non-superpowers, outside of whatcomes very naturally to us, and
we're like, okay, maybe thisisn't for me.
And while I am a firm proponentof staying within your zone of
(02:08):
genius, that place where it'sthings that you love to do and
things you do really well, Ithink it's really important,
especially in the day and agethat we live in, especially as
an entrepreneur, where so manyof us are building our
businesses online, even if youhave a physical location.
How we do marketing in this dayand age, how we build our
(02:32):
business, is often online, onsocial media, with advertising,
with all the things right.
So it is important for us to atleast understand how the tech
works.
My opinion maybe you don't agree.
Maybe there are other peopleout there who don't agree or who
have told you opposite, even ifyou are going to have somebody
(02:55):
that you outsource all of yourstuff to.
I think it's really importantto understand how that all works
.
Number one, so you can hiresomebody who you can have a
conversation with, so youunderstand what it is they will
be doing for you.
So that's one of the reasons.
(03:15):
Number two, let's say thatthere's a little tiny tweak that
needs to be made to somethinglike right now.
Rather than having to go findsomebody be like, oh my gosh, I
need help doing this, justunderstanding some of the basic
building blocks and how it allworks together is really
important because you can makelittle changes.
(03:35):
You also understand what ishappening behind the scenes in
your business.
So again, this episode is notto say that you have to build it
all yourself.
This episode is not to say thatyou should not outsource this
stuff if it is not in your zoneof genius.
Definitely you have my fullpermission to do that.
(03:58):
However, I think it's alsoreally important that, number
one, we tackle this belief thatI am not tech savvy and
understand how that's holding usback in our business and in our
life in other ways.
And, number two, that we startto get a basic understanding of
how these business systems andautomations and all of that is
working so that we can makeeducated decisions for our
(04:21):
business in who we are hiringand how we are spending our
money and what is important inhaving set up for us what's
going to give us the biggestbang for our buck and make sure
that our business is going tohave that growth.
So we are going to start todayby taking a little bit of a life
(04:42):
coaching perspective on thisbelief.
You know I am a certifiedmaster life performance and
leadership coach, so I start tosee everything through that life
coaching lens.
Right?
So I am not tech savvy.
That is actually a belief.
It is not a truth, right?
(05:03):
Because I'm sure we can go outthere and find somebody who is
less tech savvy than you,especially if you are listening
to this podcast episode orwatching this on YouTube.
You at least know how to go tothe podcast app that you listen
through, or pull up YouTube andlisten.
Or maybe you got one of myemails and you clicked a link
(05:24):
and you are listening.
That means that you are usingtechnology and I guarantee there
is somebody out there on thisplanet who does not know how to
do the things that you just didin order to listen to this and
compared to them.
You are tech savvy.
So that was just a little bitto prove to you that this is not
(05:45):
a fact.
I am not tech savvy is not afact.
We could have a fact of I triedto set up this business system
and blank, went wrong and it didnot work the way that I
intended it to work.
So that could be a fact, butthen from that experience, we
have this belief I am not techsavvy.
(06:07):
And so what happens when wefeel not tech savvy is that we
have emotions come up right.
Oftentimes it's when we arepresented with having to do
something with technology thatis outside of our comfort zone.
We feel scared, we feelfrustrated, we feel confused.
(06:31):
We have all these emotions thatstart to come up in our body.
I know, for certain people thatI have worked with, because I
teach a lot of the tech side ofthings, the setup side of things
a lot of the people I work withthey're like literally you're
just saying that like triggeredoff all these emotions in my
body, and where that came fromwas from this belief of I am not
(06:52):
tech savvy.
So let's think about when weare very confused or frustrated
or have a lot of doubt in ourabilities.
What do we do?
We often do not go.
We're going to talk about whatwe do not do first.
We do not go seek out trainingsto help us learn those things.
(07:13):
We do not open up our computerand just dive in and be like I'm
going to go figure this out onmy own.
We shy away from things likethat.
Right, we might just continue.
The things we might do is wemight just continue to do our
business the way that we havebeen, even knowing that that is
(07:34):
holding us back from the growththat we want, from the business
success that we want, fromimpacting more clients that we
want to reach.
So we might continue to dothings the old way, if we have
this belief that I am not techsavvy.
So what that is actuallycreating is that let's think
(07:54):
about these actions.
So we are doing things the waythat we always have done them,
that are not using technology.
We are not going out andlearning.
We are not opening up somethingoutside of our comfort zone and
experimenting and just seeingwhat happens, seeing if we can
figure it out on our own.
We're not learning from peoplewho can teach us these things,
(08:16):
and what happens is we actuallyare manifesting, we're actually
creating that we are not techsavvy, right?
So let's have a little shiftover this, all right, because I
think we all want to be able todo these things, even if it's
something that is a little bitmore challenging or has been
(08:37):
challenging for us in the past,maybe if we've had specific
failures that didn't work.
I think, for the most part,everybody I talk to is like even
if I don't want to be glued totechnology which maybe that's
another little belief in thereright, if I know how to do this,
I'm just going to be glued toit all the time.
That is also not a fact.
That does not have to come true.
(08:58):
We don't have to manifest that,right.
So what happens is we justavoid it.
We don't learn it.
However, I think most people dowant to learn it.
They know that this isimportant for their business.
They know this is the directionfor their business.
They know this is the directionthat the world is going.
They see all these newtechnology advances.
(09:21):
Like how many times in the lastweek have you heard about AI?
Maybe you're like, oh my gosh,that scares the bejesus out of
me.
No, thank you.
I don't want to learn about AI,but it's all around you, it's
literally everywhere right now.
So we in a lot of ways want to,and I would argue if you go
back to one of my last episodesI would argue that actually not
(09:45):
learning the tech side of thingsis capping your business growth
.
You're missing opportunities,it is limiting you.
So it's important to at leaststart to have an understanding
of some of the technology.
So I want to share with yousome of the ways that even I so
(10:06):
let's start there Even I, assomebody who started programming
computers in early high school,is somebody who was on
computers all the time, evengrowing up, when I am old enough
that it was not a thing to havea computer in your house until
I again, probably most people Iknow did not have a computer in
(10:29):
their house until they were inhigh school at the very earliest
.
So I'm dating myself a littlebit, but I was lucky enough that
my dad he was a professor andhe actually had a computer at
our house when I I think I waslike eight, nine, 10, maybe when
the computer came home and Ihad used computers in his office
(10:53):
for quite a while, but I hadthat there.
It was something that I justgot onto and I experimented and
I realized that the tech side ofthings does come pretty easily
to me and I've spent literallymy entire life, since I was
eight or nine years old, beingmore comfortable with technology
(11:14):
in general.
However, I will share with youthere are things that come up
with technology that I am notcomfortable with, that I am not
comfortable doing because I'venever done them before, and I
will find times where I realizethose emotions that we talked
about, that frustration, thatconfusion, maybe like a little
(11:37):
bit of anger at myself of like Iam tech savvy, why am I not
getting this?
Why do I not understand howthis works?
That starts to come up.
So it does not matter.
I would say, probably unless youare at the very cutting edge,
forefront of technology andtechnology is such a broad thing
(11:58):
.
People who are doing one aspectof technology like, let's say,
they are in like the networkside of things they might not
understand the hardware side ofthings exactly.
People in the hardware side ofthings may not understand
business systems and scalingsystems and automations.
So that's the first thing tokeep in mind is we all have
(12:21):
things that we can learn withtechnology.
We all have things that areoutside of our comfort zone.
It's just a matter of somepeople being a little bit more
advanced and having moreknowledge in certain areas.
So I know how that feels, evenas somebody who technology does
(12:41):
tend to come pretty easily to me.
Part of the reason it comeseasily to me is because I've
spent so many years this is notjust like a hidden talent that I
magically was born with or had.
I literally have spent I don'teven know how many tens of
thousands of hours to this pointin my life on these
(13:04):
technologies.
So that's the first thing.
The second thing that I do, evenfor myself, and that I hope
clients do, is to break thingsdown into smaller steps, and the
reason why I'm sharing thiswith you is because when we
start to look at building outeven kind of a basic business
(13:28):
system as a business system or ascaling system, it's going to
have a bunch of pieces that worktogether, and when we look at
these pieces in their entirety,in their whole, it can feel
overwhelming, it can feel like alot, it can feel like I don't
know where to begin with this,and so what I do is I actually
(13:52):
draw out a map of what it isthat I'm going to build of each
individual piece.
So if I am going to have afunnel, a landing page that has
a form on it and it takes you toa thank you page, I will
actually draw on my piece ofpaper.
I am a very visual learner.
(14:13):
If you are not a visual learner, maybe you're writing a list,
maybe you are speaking it outloud voice, recording it,
whatever works for you, but forme, just seeing it in front of
me and seeing how the differentpieces connect to each other
really helps my visual brain.
So I'm going to go ahead and Iwould draw a little box.
(14:35):
That is my form.
That form is going to beembedded into the landing page,
so I have to make a form.
I then am making a landing pagethat form is inside of.
Then, when people fill out theform that is embedded on that
landing page and they clicksubmit, they are going to a
thank you page.
(14:55):
So I would have another boxdrawn for my thank you page.
Now we can get much more complexright, so we could have an
email sequence.
That also happens when theyfill out the form.
So I would, literally on mypiece of paper, I would draw a
line with an arrow to my emailsequence.
I might actually draw out howmany emails that I am going to
(15:18):
have in that sequence, what eachemail is going to be about,
what they are going to include.
And that way I start to havethis map and we could add way
more pieces on.
We could add a Facebook andInstagram ad that is going to
that landing page.
We could add on offers.
(15:38):
Let's say you have some upselloffers on your thank you page
that you want to offer to people, so maybe those go to a
different page where people canbuy those offers, or it goes to
a shopping cart checkout.
So I would literally draw everysingle piece out on the piece
of paper.
So that way, as I build thethings, when I make that form, I
(16:01):
literally am just checking off,like okay, the form is done,
and then I can look at my pieceof paper, at my visual map that
I've created for myself, and seeall the pieces that are left to
build.
But also the next most importantone If the form is embedded on
a landing page and we createdthe form, we're probably going
to go build the landing pagenext.
(16:23):
So that is part of how I breaksomething that could be a very
large, oftentimes pretty complexmap of things that are all
connected together.
That's how I organize it formyself and break it down into
smaller, bite-sized steps that Ican work on day by day so that
(16:45):
I'm not feeling like, oh my gosh, I have this huge thing that I
have to get built all today andI don't even know all the pieces
of it and I don't know where tostart.
No, we can map it out and thenthat way we have an actual game
plan to keep us on track of whatwe are building.
So another question that I askmyself and I encourage you to
(17:07):
use is what do I need to learnwhen I want to sit down and
build this stuff and not whatare?
I mean, it is helpful to braindump and think of all the things
that we need to learn.
However, breaking it down intothe next step that we need to
learn is helpful because again,we're we're isolating that one
(17:27):
piece.
It becomes manageable in ourmind.
If you are, let's go back tothat example of what I just used
, of that funnel.
So if you were like, oh my gosh, I don't even really know, like
, what a form is, why I woulduse it, how to build it.
Maybe you need to write down.
The next thing you need tolearn is what is an online web
(17:50):
form and how do I create one.
So that has been very, veryhelpful for me, especially
approaching a lot of thetechnology stuff, and rather
than staying stuck in the skillsthat I already have, being like
, ok, I just need to pick onenext thing, one next thing that
I'm going to learn how to do orlearn about or figure out how
(18:13):
this system works.
So very, very valuable way toalso keep things paced out and
keep it small, right.
We don't want to have this likefour month project that we're
trying to work on all at once.
I recommend starting withsomething very basic.
Also, when we dive intobuilding systems, a lot of the
(18:36):
time, people have the beliefthat they need to have it all
built out at the same time, thatthey have to have their start
finish like all of it done.
And I actually take a verydifferent approach.
I take an approach of, let'ssay, you do want to have people
register and you want you wouldideally have people register on
(18:58):
a form that they can fill outonline.
I would literally start withjust a form that's not even
embedded in a landing page andthen, once we have that form
built, maybe you use that forthis upcoming masterclass that
you are hosting and then thenext time you do a masterclass,
you can then create a landingpage that the form goes into and
(19:20):
then you can create a thank youpage.
Like there's so many littlesteps that we can take, rather
than having to have this huge,massive system fully complete
before we can use it, we canactually use little bit by bit
and still be able to use them inour business to scale, to make
things easier for us, and justadd on little pieces as we go.
(19:43):
One other thing I would suggestis learn this stuff from
somebody who is really good andcomfortable at teaching
beginners.
I sometimes get ontowalkthroughs or tutorials.
I'm trying to figure out how todo something a little bit
differently or learn somethingnew, and I will pull up a
(20:04):
tutorial.
Sometimes it's on YouTube,sometimes it's a course that I
bought and I am like, oh my gosh, this person started like so
far down the line.
They're using words.
I don't even know what thatmeans.
They're not good at showing theactual steps that they are
going through.
They're using words.
I don't even know what thatmeans.
They're not good at showing theactual steps that they are
going through.
They're just jumping from onething to the next without really
(20:25):
showing all the pieces of thatsequence.
For me, that is somebody who isnot so good to learn from, and
maybe they are great to learnfrom for somebody else.
But especially if you aresomebody who has that belief
right now that you are not techsavvy, getting onto a training
where it is literally jumpinglike huge gaps in there that
(20:48):
they're assuming that youalready have specific knowledge
that maybe you don't havealready, it can just feed this
limiting belief.
Right, that is actually goingto feed and reinforce that
belief of I am not tech savvy.
It's not that you're not techsavvy, it's that the person who
you are taking that trainingfrom is teaching either for
(21:11):
somebody who is much moreadvanced than you, or they are
just not great at teaching tobeginners, or they're not great
at teaching in a way that showseach individual step.
And again, that's okay, becauseI'm sure there are people out
there who that is who they wantto learn from.
But for you, find somebody thatyou love learning from.
(21:33):
If you want to come see what myteaching is like, I actually
have a mini course that iscoming up that is called Funnel
Godmother.
We are going to, step by step,I'm going to be teaching you how
to build a basic funnel, pieceby piece.
So I would love for you to joinin and just see if the way that
(21:56):
I teach maybe resonates alittle bit better with you.
Maybe it is a way that you aremore comfortable learning.
So that is a huge piece of thepuzzle is finding somebody that
you can rely on to show anddemonstrate and teach things and
explain things in a way thatmakes it really easy for you to
(22:18):
start to learn these buildingblocks and these pieces.
And again I will come back towhere I started.
You may outsource this If youstart to learn.
Again, I highly encourage youto learn the fundamentals and
the building block pieces andwhat goes into it.
(22:39):
So you know understanding thatin a sales funnel, in a landing
page where people areregistering for a masterclass,
here are the pieces that areneeded.
But maybe you don't need orwant to learn right now how to
actually build those yourselves.
That is okay.
(22:59):
You can definitely outsourcethat to somebody else.
So or think about hey, I'mgoing to build these one or two
pieces and then I'm going tooutsource the rest to somebody,
because that's what I'm learningright now, and when I get to
the next step of my learning andlearn how to do the next few
pieces, then I'm going to dothat myself.
Maybe you're in a season whereyou step of my learning and
learn how to do the next fewpieces, then I'm going to do
that myself.
Maybe you're in a season whereyou're like I already know how
(23:22):
to do all of this stuff.
I just don't have the time andenergy and capacity to do it, or
that's not the best use of mytime.
Outsource it.
I have been there.
I got a college degree, a minorand an extra diploma in website
design.
I can build websites.
However, I have also had otherpeople build websites for me
(23:45):
because at that season of mylife, that was not the best use
of my time and energy.
It was not something I had thecapacity for.
I had other things going on.
So there is no shame judgment,anything else, no, nothing bad
about having other people do it.
However, I also want you to feelempowered around technology,
(24:08):
and these are the little stepswe can start to take in order to
feel more empowered, bit by bit, until we get to the point
where we're like you know what,I am tech savvy, I am just
choosing to have somebody elsedo this for me.
Or maybe you're like I'm techsavvy and I am totally in love
with building business systemsand this is what I want to do to
(24:28):
help other people as well.
This is how I'm going to makemy impact around the world.
You can get there.
I believe in you.
Take it bit by bit.
I hope this was helpful todayin hoping you just kind of walk
through some of the belief of Iam not tech savvy and also
figuring out how to break thingsinto smaller pieces so that you
(24:50):
can start to learn where youare right now.
Right, it's important to meet,figure out, have resources and
people and teachers andtechnology that's going to meet
us where we are, so that we cantake that next step.
I hope you have a beautifulrest of your day and I will
catch you on the next episode ofEffortlessly Productive.
On today's episode, we are going to be talking about
how you go about scaling yourbusiness and implementing
business systems and automationsif you are not tech savvy.
So let's dive in.
I meet people all the time whotell me I would love to have
(00:22):
some of these business systemsthat you teach, but I am just
not tech savvy.
And what happens is people havethis belief, this thought that
is probably very valid.
It is probably come from lifeexperience that when they tried
to do some tech things, thingson the computer it did not go as
planned.
(00:43):
Maybe they have not had a lifewhere they spent a lot of time
on the computer learning that.
Maybe it's not something theygrew up with, maybe it's just
not something that they're thatinterested in.
So, for whatever reason, theyhave this belief that they are
not tech savvy.
And so we are going to bediving into this today, because
(01:04):
this is one of the biggestthings that I find holds
entrepreneurs back.
Specifically, I find it so muchwith entrepreneurs who are
creative, with coaches, withhealers, with spiritual
entrepreneurs, because these areoften people who are very in
that creative flow and a lot ofthe time, that tech side of
(01:27):
things is just not somethingthat they've spent that much
time in and maybe again, maybethey've attempted to set up some
of these systems and it's justnot on his plan and they kind of
give up.
And there is nothing wrong withthat.
There is no shame or judgmentthere at all.
We all have things that we try,that we run into roadblocks or
(01:48):
they seem like they are outsideof our superpowers or even our
non-superpowers, outside of whatcomes very naturally to us, and
we're like, okay, maybe thisisn't for me.
And while I am a firm proponentof staying within your zone of
(02:08):
genius, that place where it'sthings that you love to do and
things you do really well, Ithink it's really important,
especially in the day and agethat we live in, especially as
an entrepreneur, where so manyof us are building our
businesses online, even if youhave a physical location.
How we do marketing in this dayand age, how we build our
(02:32):
business, is often online, onsocial media, with advertising,
with all the things right.
So it is important for us to atleast understand how the tech
works.
My opinion maybe you don't agree.
Maybe there are other peopleout there who don't agree or who
have told you opposite, even ifyou are going to have somebody
(02:55):
that you outsource all of yourstuff to.
I think it's really importantto understand how that all works
.
Number one, so you can hiresomebody who you can have a
conversation with, so youunderstand what it is they will
be doing for you.
So that's one of the reasons.
(03:15):
Number two, let's say thatthere's a little tiny tweak that
needs to be made to somethinglike right now.
Rather than having to go findsomebody be like, oh my gosh, I
need help doing this, justunderstanding some of the basic
building blocks and how it allworks together is really
important because you can makelittle changes.
(03:35):
You also understand what ishappening behind the scenes in
your business.
So again, this episode is notto say that you have to build it
all yourself.
This episode is not to say thatyou should not outsource this
stuff if it is not in your zoneof genius.
Definitely you have my fullpermission to do that.
(03:58):
However, I think it's alsoreally important that, number
one, we tackle this belief thatI am not tech savvy and
understand how that's holding usback in our business and in our
life in other ways.
And, number two, that we startto get a basic understanding of
how these business systems andautomations and all of that is
working so that we can makeeducated decisions for our
(04:21):
business in who we are hiringand how we are spending our
money and what is important inhaving set up for us what's
going to give us the biggestbang for our buck and make sure
that our business is going tohave that growth.
So we are going to start todayby taking a little bit of a life
(04:42):
coaching perspective on thisbelief.
You know I am a certifiedmaster life performance and
leadership coach, so I start tosee everything through that life
coaching lens.
Right?
So I am not tech savvy.
That is actually a belief.
It is not a truth, right?
(05:03):
Because I'm sure we can go outthere and find somebody who is
less tech savvy than you,especially if you are listening
to this podcast episode orwatching this on YouTube.
You at least know how to go tothe podcast app that you listen
through, or pull up YouTube andlisten.
Or maybe you got one of myemails and you clicked a link
(05:24):
and you are listening.
That means that you are usingtechnology and I guarantee there
is somebody out there on thisplanet who does not know how to
do the things that you just didin order to listen to this and
compared to them.
You are tech savvy.
So that was just a little bitto prove to you that this is not
(05:45):
a fact.
I am not tech savvy is not afact.
We could have a fact of I triedto set up this business system
and blank, went wrong and it didnot work the way that I
intended it to work.
So that could be a fact, butthen from that experience, we
have this belief I am not techsavvy.
(06:07):
And so what happens when wefeel not tech savvy is that we
have emotions come up right.
Oftentimes it's when we arepresented with having to do
something with technology thatis outside of our comfort zone.
We feel scared, we feelfrustrated, we feel confused.
(06:31):
We have all these emotions thatstart to come up in our body.
I know, for certain people thatI have worked with, because I
teach a lot of the tech side ofthings, the setup side of things
a lot of the people I work withthey're like literally you're
just saying that like triggeredoff all these emotions in my
body, and where that came fromwas from this belief of I am not
(06:52):
tech savvy.
So let's think about when weare very confused or frustrated
or have a lot of doubt in ourabilities.
What do we do?
We often do not go.
We're going to talk about whatwe do not do first.
We do not go seek out trainingsto help us learn those things.
(07:13):
We do not open up our computerand just dive in and be like I'm
going to go figure this out onmy own.
We shy away from things likethat.
Right, we might just continue.
The things we might do is wemight just continue to do our
business the way that we havebeen, even knowing that that is
(07:34):
holding us back from the growththat we want, from the business
success that we want, fromimpacting more clients that we
want to reach.
So we might continue to dothings the old way, if we have
this belief that I am not techsavvy.
So what that is actuallycreating is that let's think
(07:54):
about these actions.
So we are doing things the waythat we always have done them,
that are not using technology.
We are not going out andlearning.
We are not opening up somethingoutside of our comfort zone and
experimenting and just seeingwhat happens, seeing if we can
figure it out on our own.
We're not learning from peoplewho can teach us these things,
(08:16):
and what happens is we actuallyare manifesting, we're actually
creating that we are not techsavvy, right?
So let's have a little shiftover this, all right, because I
think we all want to be able todo these things, even if it's
something that is a little bitmore challenging or has been
(08:37):
challenging for us in the past,maybe if we've had specific
failures that didn't work.
I think, for the most part,everybody I talk to is like even
if I don't want to be glued totechnology which maybe that's
another little belief in thereright, if I know how to do this,
I'm just going to be glued toit all the time.
That is also not a fact.
That does not have to come true.
(08:58):
We don't have to manifest that,right.
So what happens is we justavoid it.
We don't learn it.
However, I think most people dowant to learn it.
They know that this isimportant for their business.
They know this is the directionfor their business.
They know this is the directionthat the world is going.
They see all these newtechnology advances.
(09:21):
Like how many times in the lastweek have you heard about AI?
Maybe you're like, oh my gosh,that scares the bejesus out of
me.
No, thank you.
I don't want to learn about AI,but it's all around you, it's
literally everywhere right now.
So we in a lot of ways want to,and I would argue if you go
back to one of my last episodesI would argue that actually not
(09:45):
learning the tech side of thingsis capping your business growth
.
You're missing opportunities,it is limiting you.
So it's important to at leaststart to have an understanding
of some of the technology.
So I want to share with yousome of the ways that even I so
(10:06):
let's start there Even I, assomebody who started programming
computers in early high school,is somebody who was on
computers all the time, evengrowing up, when I am old enough
that it was not a thing to havea computer in your house until
I again, probably most people Iknow did not have a computer in
(10:29):
their house until they were inhigh school at the very earliest
.
So I'm dating myself a littlebit, but I was lucky enough that
my dad he was a professor andhe actually had a computer at
our house when I I think I waslike eight, nine, 10, maybe when
the computer came home and Ihad used computers in his office
(10:53):
for quite a while, but I hadthat there.
It was something that I justgot onto and I experimented and
I realized that the tech side ofthings does come pretty easily
to me and I've spent literallymy entire life, since I was
eight or nine years old, beingmore comfortable with technology
(11:14):
in general.
However, I will share with youthere are things that come up
with technology that I am notcomfortable with, that I am not
comfortable doing because I'venever done them before, and I
will find times where I realizethose emotions that we talked
about, that frustration, thatconfusion, maybe like a little
(11:37):
bit of anger at myself of like Iam tech savvy, why am I not
getting this?
Why do I not understand howthis works?
That starts to come up.
So it does not matter.
I would say, probably unless youare at the very cutting edge,
forefront of technology andtechnology is such a broad thing
(11:58):
.
People who are doing one aspectof technology like, let's say,
they are in like the networkside of things they might not
understand the hardware side ofthings exactly.
People in the hardware side ofthings may not understand
business systems and scalingsystems and automations.
So that's the first thing tokeep in mind is we all have
(12:21):
things that we can learn withtechnology.
We all have things that areoutside of our comfort zone.
It's just a matter of somepeople being a little bit more
advanced and having moreknowledge in certain areas.
So I know how that feels, evenas somebody who technology does
(12:41):
tend to come pretty easily to me.
Part of the reason it comeseasily to me is because I've
spent so many years this is notjust like a hidden talent that I
magically was born with or had.
I literally have spent I don'teven know how many tens of
thousands of hours to this pointin my life on these
(13:04):
technologies.
So that's the first thing.
The second thing that I do, evenfor myself, and that I hope
clients do, is to break thingsdown into smaller steps, and the
reason why I'm sharing thiswith you is because when we
start to look at building outeven kind of a basic business
(13:28):
system as a business system or ascaling system, it's going to
have a bunch of pieces that worktogether, and when we look at
these pieces in their entirety,in their whole, it can feel
overwhelming, it can feel like alot, it can feel like I don't
know where to begin with this,and so what I do is I actually
(13:52):
draw out a map of what it isthat I'm going to build of each
individual piece.
So if I am going to have afunnel, a landing page that has
a form on it and it takes you toa thank you page, I will
actually draw on my piece ofpaper.
I am a very visual learner.
(14:13):
If you are not a visual learner, maybe you're writing a list,
maybe you are speaking it outloud voice, recording it,
whatever works for you, but forme, just seeing it in front of
me and seeing how the differentpieces connect to each other
really helps my visual brain.
So I'm going to go ahead and Iwould draw a little box.
(14:35):
That is my form.
That form is going to beembedded into the landing page,
so I have to make a form.
I then am making a landing pagethat form is inside of.
Then, when people fill out theform that is embedded on that
landing page and they clicksubmit, they are going to a
thank you page.
(14:55):
So I would have another boxdrawn for my thank you page.
Now we can get much more complexright, so we could have an
email sequence.
That also happens when theyfill out the form.
So I would, literally on mypiece of paper, I would draw a
line with an arrow to my emailsequence.
I might actually draw out howmany emails that I am going to
(15:18):
have in that sequence, what eachemail is going to be about,
what they are going to include.
And that way I start to havethis map and we could add way
more pieces on.
We could add a Facebook andInstagram ad that is going to
that landing page.
We could add on offers.
(15:38):
Let's say you have some upselloffers on your thank you page
that you want to offer to people, so maybe those go to a
different page where people canbuy those offers, or it goes to
a shopping cart checkout.
So I would literally draw everysingle piece out on the piece
of paper.
So that way, as I build thethings, when I make that form, I
(16:01):
literally am just checking off,like okay, the form is done,
and then I can look at my pieceof paper, at my visual map that
I've created for myself, and seeall the pieces that are left to
build.
But also the next most importantone If the form is embedded on
a landing page and we createdthe form, we're probably going
to go build the landing pagenext.
(16:23):
So that is part of how I breaksomething that could be a very
large, oftentimes pretty complexmap of things that are all
connected together.
That's how I organize it formyself and break it down into
smaller, bite-sized steps that Ican work on day by day so that
(16:45):
I'm not feeling like, oh my gosh, I have this huge thing that I
have to get built all today andI don't even know all the pieces
of it and I don't know where tostart.
No, we can map it out and thenthat way we have an actual game
plan to keep us on track of whatwe are building.
So another question that I askmyself and I encourage you to
(17:07):
use is what do I need to learnwhen I want to sit down and
build this stuff and not whatare?
I mean, it is helpful to braindump and think of all the things
that we need to learn.
However, breaking it down intothe next step that we need to
learn is helpful because again,we're we're isolating that one
(17:27):
piece.
It becomes manageable in ourmind.
If you are, let's go back tothat example of what I just used
, of that funnel.
So if you were like, oh my gosh, I don't even really know, like
, what a form is, why I woulduse it, how to build it.
Maybe you need to write down.
The next thing you need tolearn is what is an online web
(17:50):
form and how do I create one.
So that has been very, veryhelpful for me, especially
approaching a lot of thetechnology stuff, and rather
than staying stuck in the skillsthat I already have, being like
, ok, I just need to pick onenext thing, one next thing that
I'm going to learn how to do orlearn about or figure out how
(18:13):
this system works.
So very, very valuable way toalso keep things paced out and
keep it small, right.
We don't want to have this likefour month project that we're
trying to work on all at once.
I recommend starting withsomething very basic.
Also, when we dive intobuilding systems, a lot of the
(18:36):
time, people have the beliefthat they need to have it all
built out at the same time, thatthey have to have their start
finish like all of it done.
And I actually take a verydifferent approach.
I take an approach of, let'ssay, you do want to have people
register and you want you wouldideally have people register on
(18:58):
a form that they can fill outonline.
I would literally start withjust a form that's not even
embedded in a landing page andthen, once we have that form
built, maybe you use that forthis upcoming masterclass that
you are hosting and then thenext time you do a masterclass,
you can then create a landingpage that the form goes into and
(19:20):
then you can create a thank youpage.
Like there's so many littlesteps that we can take, rather
than having to have this huge,massive system fully complete
before we can use it, we canactually use little bit by bit
and still be able to use them inour business to scale, to make
things easier for us, and justadd on little pieces as we go.
(19:43):
One other thing I would suggestis learn this stuff from
somebody who is really good andcomfortable at teaching
beginners.
I sometimes get ontowalkthroughs or tutorials.
I'm trying to figure out how todo something a little bit
differently or learn somethingnew, and I will pull up a
(20:04):
tutorial.
Sometimes it's on YouTube,sometimes it's a course that I
bought and I am like, oh my gosh, this person started like so
far down the line.
They're using words.
I don't even know what thatmeans.
They're not good at showing theactual steps that they are
going through.
They're using words.
I don't even know what thatmeans.
They're not good at showing theactual steps that they are
going through.
They're just jumping from onething to the next without really
(20:25):
showing all the pieces of thatsequence.
For me, that is somebody who isnot so good to learn from, and
maybe they are great to learnfrom for somebody else.
But especially if you aresomebody who has that belief
right now that you are not techsavvy, getting onto a training
where it is literally jumpinglike huge gaps in there that
(20:48):
they're assuming that youalready have specific knowledge
that maybe you don't havealready, it can just feed this
limiting belief.
Right, that is actually goingto feed and reinforce that
belief of I am not tech savvy.
It's not that you're not techsavvy, it's that the person who
you are taking that trainingfrom is teaching either for
(21:11):
somebody who is much moreadvanced than you, or they are
just not great at teaching tobeginners, or they're not great
at teaching in a way that showseach individual step.
And again, that's okay, becauseI'm sure there are people out
there who that is who they wantto learn from.
But for you, find somebody thatyou love learning from.
(21:33):
If you want to come see what myteaching is like, I actually
have a mini course that iscoming up that is called Funnel
Godmother.
We are going to, step by step,I'm going to be teaching you how
to build a basic funnel, pieceby piece.
So I would love for you to joinin and just see if the way that
(21:56):
I teach maybe resonates alittle bit better with you.
Maybe it is a way that you aremore comfortable learning.
So that is a huge piece of thepuzzle is finding somebody that
you can rely on to show anddemonstrate and teach things and
explain things in a way thatmakes it really easy for you to
(22:18):
start to learn these buildingblocks and these pieces.
And again I will come back towhere I started.
You may outsource this If youstart to learn.
Again, I highly encourage youto learn the fundamentals and
the building block pieces andwhat goes into it.
(22:39):
So you know understanding thatin a sales funnel, in a landing
page where people areregistering for a masterclass,
here are the pieces that areneeded.
But maybe you don't need orwant to learn right now how to
actually build those yourselves.
That is okay.
(22:59):
You can definitely outsourcethat to somebody else.
So or think about hey, I'mgoing to build these one or two
pieces and then I'm going tooutsource the rest to somebody,
because that's what I'm learningright now, and when I get to
the next step of my learning andlearn how to do the next few
pieces, then I'm going to dothat myself.
Maybe you're in a season whereyou step of my learning and
learn how to do the next fewpieces, then I'm going to do
that myself.
Maybe you're in a season whereyou're like I already know how
(23:22):
to do all of this stuff.
I just don't have the time andenergy and capacity to do it, or
that's not the best use of mytime.
Outsource it.
I have been there.
I got a college degree, a minorand an extra diploma in website
design.
I can build websites.
However, I have also had otherpeople build websites for me
(23:45):
because at that season of mylife, that was not the best use
of my time and energy.
It was not something I had thecapacity for.
I had other things going on.
So there is no shame judgment,anything else, no, nothing bad
about having other people do it.
However, I also want you to feelempowered around technology,
(24:08):
and these are the little stepswe can start to take in order to
feel more empowered, bit by bit, until we get to the point
where we're like you know what,I am tech savvy, I am just
choosing to have somebody elsedo this for me.
Or maybe you're like I'm techsavvy and I am totally in love
with building business systemsand this is what I want to do to
(24:28):
help other people as well.
This is how I'm going to makemy impact around the world.
You can get there.
I believe in you.
Take it bit by bit.
I hope this was helpful todayin hoping you just kind of walk
through some of the belief of Iam not tech savvy and also
figuring out how to break thingsinto smaller pieces so that you
(24:50):
can start to learn where youare right now.
Right, it's important to meet,figure out, have resources and
people and teachers andtechnology that's going to meet
us where we are, so that we cantake that next step.
I hope you have a beautifulrest of your day and I will
catch you on the next episode ofEffortlessly Productive.
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