Episode Transcript
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(00:05):
Welcome back to Elevated.
I am your host Brandy Lawson,and in this episode we're
discussing something that's bothcreating excitement and anxiety
in the kitchen and bathindustry, artificial
intelligence.
There's so much noise about AIright now.
It's like, ha, trying to have aconversation in a construction
zone.
While the industry is a buzzabout AI for design,
(00:25):
visualization and renderings,which has its place, the real
game changer is happening on thebusiness side.
Yet that's exactly where itseems to be the most resistance
and confusion.
Here's what's actually working.
Cabinet dealers are experiencingremarkable success using AI note
takers.
Particularly tools likefireflies.ai.
(00:46):
They're recording both in personand online client meetings to
capture every detail, whichallows them to be fully present
and in design mode.
During conversations, the AIgenerates meeting summaries that
reduce project management timeand improve client
communication.
Then they're using theserecordings for business insights
analysis and improvements likequickly creating standard
(01:09):
operating procedures from actualclient interactions.
And then these same firms areusing AI as a collaborator for
email writing, creatingchecklists and documentation,
providing a second set of eyeson orders and design
specifications, and increasingefficiency when dealing with
contracts and reports.
Notice the pattern here.
(01:29):
It's all about collaboration,not replacement.
AI tools can be incrediblypowerful collaborators for
business tasks, but they're notreplacements for designers, nor
are they great rendering tools.
Yet, the pace of development isstaggering, and that opinion
might be outdated by the timeyou listen to this episode.
To give you a sense of howrapidly this space is, expanding
(01:52):
the website, there's an AI forthat.com currently lists 39,000
138 AI applications.
It's increased by 587 apps fromjust a few weeks ago.
This explosion of options makesbuilding the skill of evaluating
software more crucial than ever.
As more and more tools becomeavailable, partly driven by AI
(02:14):
capabilities, your ability tosystematically assess what's
worth your time and money willpay dividends for your business.
When it comes to assessing AIsoftware and tools, the first
two steps of our fiery effectsframework are the most critical
first problem definition becomeseven more important with AI
tools.
The most common mistake I see isbusinesses trying to use AI to
(02:37):
replace their core service oftheir business.
Here's the reality.
It's not actually artificialintelligence.
It's more like assistive orcollaborative intelligence.
Think of it this way, giving mea chisel and a block of marble
will never produceMichelangelo's pieta because I'm
no Michelangelo.
I can draw a decent bugs bunny,though even the best tools can't
(02:58):
wield themselves, they requireskill to achieve the desired
outcome.
So before you get dazzled by AIcapabilities, you need real
clarity on what specificbusiness problem you are trying
to solve.
The most promising AIapplications I'm seeing involve
handling large data sets,meeting recordings, contracts,
reports, information from yourCRM cabinet Dealers can more
(03:20):
quickly and easily extractrelevant information and put it
in a format or system where itcan serve them.
AI also excels as an impartialthird party for helping with,
uh, client communications, teamcommunications, and even
teaching you new approaches.
But step two solution fitbecomes equally crucial.
(03:40):
AI tools often promisecapabilities that sound
revolutionary, but MM may notintegrate well with your
existing workflow.
Unlike traditional softwarewhere features are relatively
static, AI functionality can beunpredictable.
What works brilliantly for onetype of task might fail
completely for another.
Consider how AI meeting toolsactually fit into your process.
(04:02):
Recording client meetings is asolid start.
But how will you use thosetranscripts?
Where does your team need thoseAI generated summaries to use
them?
Can the insights integrate withyour project management system?
Does the tool handle thespecific terminology and
technical language common inkitchen and bath design?
The most successful AIimplementations focus on
(04:24):
augmenting human capabilitiesrather than trying to replace
them.
The cabinet dealers seeing thebest results use AI to handle
data processing.
Pattern recognition and routinedocumentation, freeing up their
expertise for creative problemsolving and client
relationships.
The landscape is evolving sorapidly that cultivating a
culture of embracing change andresilience is a key to survival.
(04:48):
Software and systems willcontinue changing quickly, and
client expectations will shiftas a result of AI permeating our
culture.
Here's a few questions to getyou started.
If you were to examine yourcurrent business processes
through an AI lens, what mightyou discover?
Where do you spend time onroutine data processing that
could be automated?
(05:09):
What insights are buried in yourclient communications that AI
could help surface whichrepetitive tasks consume
creative energy that could beredirected towards design
excellence?
The frameworkworksheet@fireeffects.com slash
choose can help you approach AIevaluation systematically.
Focus, especially on those firsttwo steps, clearly defining what
(05:30):
problem you're solving andhonestly assessing whether the
AI solution fits your actualworkflow and not just your
wishful thinking.
AI is here to stay and it's onlygetting started.
Upend traditional approaches andthinking the question isn't
whether AI will impact yourbusiness.
It's whether you'll be strategicabout how you evaluate and
implement those rapidly evolvingtools.
(05:52):
Next week we'll wrap up oursoftware selection series by
looking forward to the future,how to build your evaluation
skills so you can more easilynavigate the unknowns and the
changes of what comes next.
This AI exploration might helpyou think differently about
where collaborative intelligencecould enhance your business.
The systematic approach that'shelping other cabinet dealers
(06:12):
navigate this landscapesuccessfully could illuminate
opportunities you hadn'tconsidered.