Unlock AI Potential: 4 Steps to Write AI Prompts That Deliver Results

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Hello and welcome again to Elevated, the podcast helping you build a better Kitchen & Bath Design business through innovation and modernization. I’m your host, Brandy Lawson and if you want to master AI this is a key episode for you.

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Episode Transcript

(00:06):
Hello and welcome again toElevated, the podcast helping
you build a better kitchen andbath design business through
innovation and modernization.
I'm your host, Brandy Lawson,and if you want to master AI,
this is a key episode for you.
In 2022, IBM reported that 35percent of businesses were using

(00:26):
AI globally.
More recently, the U.
S.
Census Bureau's data reflectedadoption of AI in the U.
S.
overall.
It's relatively low, with only 5percent of businesses currently
using it.
In the industry breakdown of AIusage, construction came in at
1%.
Even though the U.
S.
is still only in single digitadoption, it is likely that

(00:47):
number will increaseexponentially in the next year
or two.
But why are the numbers so lowanyhow?
Obviously, there can be a lot ofbarriers to embracing
innovation.
But one of the chief objectionsI've heard to using the
currently available AI tools is,I didn't get anything useful
when I tried it.
Ah yes, well there is that oldadage, garbage in, garbage out.

(01:08):
AI is no exception to thereality that you need high
quality input to achieve highquality output.
The learning curve with AI is tounderstand how to create prompts
that get the desired result.
And to do that requiressomething that hasn't really
been absolutely necessarybefore.
We have to reveal and understandour own thinking.

(01:30):
Now, don't run away! Granted,the prospect of making your
thinking transparent can seemdaunting.
But, you know, I've got aframework to get you started.
And like most things in life andbusiness, this is a skill you
can build.
Prompt writing, or promptengineering, is really just
breaking down the steps neededto frame out any problem or

(01:50):
task.
I think the biggest issue isthat without understanding or
practice We tend to skipdirectly to the task description
without providing the adequatebackground information and
contextualization.
The biggest secret here?
AI can be your Jerry Maguire.
It can help you help it.
Let's break down the four stepsto successful AI prompt writing.

(02:11):
First, tell AI the role it needsto play.
By default, ChatGPT and other AIinterfaces assume the role of
assistant.
which might be fine if you needan assistant, but if you're
trying to get help withresearch, need code written,
want an article that will getranked by search engines, or
crafting emails to clients abouta price increase, being more

(02:33):
specific about the role AI isplaying is critical to getting
the results that you want.
Most AI services now havedifferent kinds of GPTs or
personas pre programmed for youto choose from.
Pick the one that represents therole you need AI to have for the
output you need.
If one doesn't exist, you canstill inform AI with the
specifics of the role you'reneeding to have it improve the

(02:55):
output it generates.
Okay, number two.
Give AI adequate context to playits role.
We each have decades ofexperience and expertise we
bring to our thinking anddecision making.
The more of this informationthat you can share with AI, the
better output it can give you.
Feeding in brand voicedocuments, similar examples of

(03:16):
what you want, your values, thecompany values, articles, or
other contextual data can vastlyimprove outputs.
It can be a bit enlightening tothink about all of the
influences to our thinkingprocess.
Consider all the variousinformation sources you might
call on in your experience andexpertise to perform the task
you want from AI and then feedthat information in.

(03:38):
Number three, tell AI the taskyou want to perform.
This is typically the mostobvious step for users, but even
an expertly crafted ask isn'tgoing to get you anywhere
without those first two steps.
If you are a good delegator, youmay have this one nailed.
If you aren't a great delegator,you may need to think through
the various steps in achievingthe outcome you want and define

(03:59):
your task accordingly.
You may even need to break outthe steps into separate
requests.
You can even ask AI to help youmore clearly define your task.
Okay, number four.
Ask AI what else it needs toperform the task.
This is the key that unlocks thenext level of prompt writing
skill.
Use AI to tell you how to getwhat you want from AI.

(04:21):
And this sometimes is where thebulk of the work for the human
comes in, as AI is a great tool,but it does require high quality
input from a human.
When you tell AI, ask foranything you need before you
start this task, It will kickback a list of additional
information it needs orquestions to answer.
Providing this additional dataalways results in a better
output.

(04:42):
Using these four steps, you canbuild your skill and the
usefulness of AI to yourbusiness.
It takes some practice anditerations, but pretty soon,
you'll be creating a promptlibrary and updating your
processes with which personas touse.
In the next episode, we'llfurther discuss upgrading our
skills and habits to fullyleverage AI and possibly even
improve other areas of businessand life.

(05:04):
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