Elevator No. 198: Shirah Benarde is the co-founder and CEO of NightCap, a Forbes 30 Under 30 entrepreneur, and a Shark Tank-backed founder. She created NightCap—a drink spiking prevention company—at just 16, after learning how easily unattended drinks could be spiked. Her first prototype, made from a scrunchie and her mom’s stockings, turned into a globally recognized product that has sold over 700,000 units in 40+ countries, partnered with 160 universities, and is helping push for stronger drink safety laws.
In this episode, Shirah shares how taking risks, embracing discomfort, and leveraging social media helped her turn an idea into a global movement.
00:00
Navigating Family Dynamics in Business
07:11
The Journey of Entrepreneurship from a Young Age
12:45
The Decision to Drop Out of College
15:36
Understanding the Red Zone and Its Impact
18:49
Leveraging TikTok for Awareness and Growth
23:05
Personal Growth and the Challenges of Young Adulthood
29:03
Memorable Moments from Shark Tank
36:33
Mental Motto: Embracing Discomfort for Growth
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.