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June 4, 2025 18 mins

Welcome to our latest episode of the Podcast! Today, host Melanie Johnson sits down with Sarah Conklin, the author behind "Fundamentally Frugal" and a newly minted best-selling author. Together, they dive deep into Sarah’s journey of writing and publishing her book—from nurturing a lifelong dream that began at age five, to turning her experiences as a blogger and YouTube creator into a legacy for her family and community. Sarah shares candid insights about the challenges of the writing process, including her creative retreat to an Airbnb, collaborating with an impactful editor, and the fun of engaging her audience in the book cover contest.You’ll hear valuable advice on building a platform, launching a book with an existing audience, and leveraging digital tools and marketing strategies to connect with readers. Melanie and Sarah also discuss unique opportunities to monetize a book, expand reach through audiobooks and podcasts, and use authorship as a launching pad for speaking engagements and coaching. Plus, Sarah recounts some delightful surprises—like being recognized in her small town as a local celebrity!Learn more: https://frozenpennies.com/https://amzn.to/4i2yBJG

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