Empowered Artists

Summary

In this insightful discussion, Tamara Hergert and Leigh Witherell explore the nuances of marketing art in today's digital age. Leigh shares her approach to maintaining authenticity while navigating the art world, emphasizing the importance of building trust with collectors rather than bombarding them with frequent emails. She discusses her strategy of sending newsletters sparingly and focusing on quality over quantity in...

Summary

In this conversation, Tamara Hergert and Leigh Witherell discuss Leigh's journey in the art world, focusing on her recent achievements and the challenges of shipping art. They  delve into the intricacies of shipping art, especially internationally, and the evolving dynamics between artists and galleries regarding shipping costs.

Connect with Leigh:

See Leigh's website: www.leighs.art 

Follow Leigh on instagra...

Summary

In this conversation, Jess Phoenix shares a ton of valuable advice on pattern design! Jess also shares the nuances of working with licensing agencies, and the significance of copyright in the creative process, emphasizing the need for artists to view themselves as brands and protect their intellectual property.

Connect with Jess Phoenix:

Website: https://www.jessphoenix.com

Instagram: https://www.instagram.com/jessraephoenix

Summary

In this conversation, Jess Phoenix shares her creative journey, focusing on pattern design, brand collaborations, and the challenges of maintaining authenticity in a digital world. Jess shares her experiences in the art industry, the importance of consistency in social media engagement, and her approach to pattern design. They discuss the intricacies of pitching work to brands and the significance of being prepared.

Conne...

How she grows her network of art collectors - Artist interview with Michelle SakhaiSummaryIn this engaging conversation, Tamara Hergert interviews Michelle Sakhai, an accomplished artist, about her journey in the art world. They discuss Michelle's early beginnings, her transition into a professional artist, and the importance of finding a unique style. Michelle shares valuable insights on knowing when to stop working on a piece, ef...

SummaryIn this conversation, Tamara Hergert interviews Jessie Licata, the co-founder of Equals Human, a sustainable clothing line. They discuss the journey of creating the brand, the challenges faced during the COVID-19 pandemic, and the importance of using organic fabrics. Jessie shares insights into the collaborative design process, marketing strategies, and the significance of building relationships with retailers. The conversat...

Summary

In this engaging conversation, Tamara Hergert interviews artist Leigh Witherell, who shares her journey in the art world, discussing her unique approach to figurative art, the importance of body positivity, and the challenges of navigating national and international exhibitions. Leigh emphasizes the need for artists to step out of their studios, face rejection, and find their audience while also highlighting the significance...

Summary

In this conversation, Tamara Hergert interviews artist Leigh Witherell about her journey in the art world, focusing on how artists can get featured in magazines and the importance of marketing themselves. Leigh shares her experiences with various art publications, the costs involved, and the strategies she employs to gain exposure. The discussion emphasizes the need for artists to treat their careers as a business and to be ...

Summary

In this conversation, Tamara Hergert interviews artist Leigh Witherell, who shares her unique artistic journey, the evolution of her work, and the challenges of navigating social media as an artist. Leigh discusses the importance of empowerment in her art, particularly in relation to women's experiences and societal expectations. The conversation also touches on the impact of social media engagement and followers on an artis...

There are many places where you can sell your art online. Here are a few of the most popular options:

• Etsy: Etsy is a marketplace for handmade and vintage goods, so it's a great place to sell your original art. You can set up your own shop and sell your art at your own price.

• Fine Art America: Fine Art America is a print-on-demand site that allows you to sell your art on a variety of products, such as prints, canvases, ...

Pricing digital art is an important part of selling your work. Here are some tips on how to price your digital art:

1. Consider your materials and time. How much did you spend on materials? How long did it take you to create the piece? These are factors that should be considered when pricing your digital art.

2. Look at the market. What are other artists charging for similar pieces? This will give you a general idea of what your ...

Whether gallery representation is for you or is something worth pursuing depends on your individual circumstances and the gallery you are considering. Here are some of the pros and cons of gallery representation to help you decide:

Pros:

• Increased exposure: Galleries have a network of collectors and art dealers that they can introduce you to. This can help you to get your work seen by more people and to sell more art.

• Profe...

In the United States, copyright protection is automatic for original works of authorship fixed in a tangible medium of expression, including visual art. This means that you do not have to register your artwork with the U.S. Copyright Office to be protected by copyright law. However, there are some benefits to registering your artwork with the Copyright Office, such as:

• Filing an official copyright registration gives you prima...

An event artist is a type of artist who creates art live at events. They can be hired to paint, draw, or sculpt at weddings, corporate events, festivals, and other special occasions.

Event artist rates vary depending on a number of factors, including the type of event, the artist's experience, and the location of the event. However, as a general guideline, event artists typically charge between $500 and $10,000 per event. You m...

There is no one "most profitable" art business, as the profitability of any art business will depend on a number of factors, including the artist's skill level, the type of art they create, and the market for their work. However, some of the most profitable art businesses include:

• Offering commissions. This is a great way to make money if you have a specific skill set or style that is in demand. If you'd lik...

When you take on a commissioned project, you get into a legal relationship with your client. Below is a list of the key provisions for the artist commission contract that you can use to protect yourself.

To get our Agreement template (plus a comprehensive Agreement Checklist), take our live or on-demand Working on Commissioned Projects masterclass, so you can protect yourself and take on projects with confidence. You'll also g...

Yes, you can be represented by multiple galleries, but it is not always advisable. It is important to consider the following factors before approaching them and asking for art gallery representation:

• The galleries' locations: If the galleries are located in different cities or countries, it may be difficult to manage your time and to ensure that your work is being promoted in all of the right places.

• The galleries' ...

Here are some tips on how to get gallery representation as an artist:

• Build a strong portfolio. Your portfolio is your most important tool when it comes to getting gallery representation. Make sure it showcases your best work and that it is well-curated.

• Do your research. Before you start approaching galleries, it's important to do your research and to find galleries that are a good fit for your work. Look at the type o...

Pricing your art can be a challenge, but it's an important part of selling your work. Here are some tips on how to price your art:

1. Consider your materials and time. How much did you spend on materials? How long did it take you to create the piece? These are factors that should be considered when pricing your art.

2. Look at the market. What are other artists charging for similar pieces? This will give you a general idea of...