Engaging ESG with Jennifer Owens and Kati Kallins

Engaging ESG with Jennifer Owens and Kati Kallins

Emerging ESG is a 10-part weekly series exploring the evolving landscape of ESG communications. Join Jennifer Owens, former external content strategy lead for Meta Sustainability, and Kati Kallins, former head of sustainability engagement at Meta, as they address the pitfalls and opportunities hidden in your ESG comms plan and provide practical answers you and your team can use today.

Episodes

Building the Future of ESG Comms EP 10

August 23, 2023 • 25 mins
This week Kati and Jennifer are looking to the future of ESG comms work. From stories told at the intersection of diversity and sustainability to those told by AI, where do you see ESG content going? This episode marks the end of our current season but we’d love to hear what — or who! — you’d like us to cover in the future. Email us today at engagingESG@gmail.com. Our theme music is “Lost in Translation” by Wendy Marcini and Elvin ...
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ESG Comms: Ask Me Anything EP 9

August 16, 2023 • 30 mins
This week Kati and Jennifer are taking your ESG comms questions — from tips on building a global strategy to working with your subject matter experts without getting lost in the weeds and everything in between. Have another question for us to consider or a strategy you’d like us to cover? Email us today at engagingESG@gmail.com. Our theme music is “Lost in Translation” by Wendy Marcini and Elvin Vanguard. Learn more about your ad c...
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Greenwashing + Greenhushing EP 8

August 9, 2023 • 28 mins
Get out your dirty laundry! This week Kati and Jennifer are talking greenwashing, diversity washing, rainbow washing — and what it means for our future when companies are too worried to talk about their ESG work at all. Have a question for us to consider or a strategy you’d like us to cover? Email us today at engagingESG@gmail.com. Our theme music is “Lost in Translation” by Wendy Marcini and Elvin Vanguard. Learn more about your a...
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When Customers Question Your ESG Strategy EP 7

August 2, 2023 • 23 mins
Customers are more conscious and informed about diversity, sustainability and social issues than ever before. This week, Kati and Jennifer discuss the important connection between authentic commitment and meaningful action — as well as what can happen when that connection doesn't exist. Have a question for us to consider or a strategy you’d like us to cover? Email us today at engagingESG@gmail.com. Our theme music is “Lost in Trans...
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When Investors Question Your ESG Strategy EP 6

July 26, 2023 • 23 mins
This week, Kati and Jennifer dissect the difference between corporate ESG and ESG investment — and discuss what some opponents deem “woke capitalism.” How should your company respond to a dust-up over your efforts to curb emissions, improve circularity or crack down on discrimination in the workplace? We have thoughts. Have a question for us to consider or a strategy you’d like us to cover? Email us today at engagingESG@gmail.com. ...
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When Employees Question Your ESG Strategy EP 5

July 19, 2023 • 34 mins
Many companies speak of the importance of their “people” in driving company strategy and ESG topics are no different. This week, Kati and Jennifer focus on employee engagement, a key stakeholder group for your ESG communications strategy, and offer tips for educating employees, tackling real-time questions and empowering your “super greens” to act as ambassadors for your work. Have a question for us to consider or a strategy you’d ...
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Inviting Partners into Your ESG Tent EP 4

July 12, 2023 • 29 mins
Partners can play an important role in not only in establishing or strengthening your ESG strategy but verifying and amplifying your messaging as well. This week on Engaging ESG, Jennifer and Kati spell out the benefits, challenges, and best practices of working with external organizations — and offer strategies for vetting the best partners to work with for your company. Have a question for us to consider or a strategy you’d like ...
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ESG Comms vs ESG Reporting EP 3

July 5, 2023 • 23 mins
This week on Engaging ESG, Jennifer and Kati discuss the evolving world of required and voluntary reporting — and how each impacts the other. From crafting an ESG narrative and deciding who owns it to targeting specific audiences where they live, we tackle what it really takes to create impact. Have a question for us to consider or a strategy you’d like us to cover? Email us today at engagingESG@gmail.com. Our theme music is “Lost ...
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How Do I Get People to Pay Attention to ESG? EP 2

June 28, 2023 • 30 mins
This week on Engaging ESG, Jennifer and Kati map the “who” and “what” of ESG comms, as in the many, many reports and content options available to your team and the even more stakeholders, partners and experts who will play a part in showing and sharing your ESG story. Have a question for us to consider or a strategy you’d like us to cover? Email us today at engagingESG@gmail.com. Our theme music is “Lost in Translation” by Wendy Ma...
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What is ESG — and Why Do We Need to Talk About It? EP 1

June 28, 2023 • 26 mins
Welcome to Engaging ESG, the new podcast that considers what it takes to get ESG communications right — and how it can go oh so wrong. This week, Jennifer Owens, former external content strategy lead for Meta Sustainability, and Kati Kallins, former head of sustainability engagement at Meta, map out the fundamentals of what Environmental, Social and Governance really means — to your business, to your customers, to our planet. Have ...
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Engaging ESG

June 21, 2023 • 1 min
Engaging ESG is a 10-part weekly series exploring the evolving landscape of ESG communications. Join Jennifer Owens, former external content strategy lead for Meta Sustainability, and Kati Kallins, former head of sustainability engagement at Meta, as they address the pitfalls and opportunities hidden in your ESG comms plan and provide practical answers you and your team can use today. Learn more about your ad choices. Visit megapho...
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