Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, and authors.

Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, and authors.

Enthusiastically Self-Employed is designed for you if you’re self-employed as a coach, consultant, speaker or author. Listen in for business, marketing, and LinkedIn tips, sprinkled in with stories along the way. By listening to Enthusiastically Self-Employed, you’ll gain new information, education, and insights to help you to be successful and support the love you have of your business, while also supporting your bottom line. That means growing your revenue, reducing your expenses, and optimizing your processes. Download 15 LinkedIn Profile Tips for Coaches and Consultants: www.mellermarketing.com/thelist

Episodes

June 12, 2024 14 mins

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Embark on a brand-building journey with the unparalleled expertise of Kendra Corman, the mastermind behind the Imperfect Marketing Podcast. As she graces our show with her tactical acumen, solopreneurs everywhere will discover the magnetic pull of podcasting and learn how it can vault them into thought leadership and audience expansion. Kendra's strategies offer a roadmap for personal brand elevation tha...

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A few tweaks to your LinkedIn profile can unlock doors to new opportunities and leads for you. In this LinkedIn Profile Mini-Audit, I provide tips for Katy Kaumeyer of Omnimedia Designs. https://www.linkedin.com/in/katykaumeyer/

TIPS we covered include:

  • Having an updated Headshot photo and zooming in so the face is 50-60% of the circle

  • Making sure the LinkedIn Header (background...
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🎉🥂Pop the champagne and throw the confetti—it's the 100th episode of Enthusiastically Self-Employed!

In this episode, I'll address an increasing trend: LinkedIn accounts being hacked.

My friend, Brenda Cadman reached out to me recently after her account had been hacked -- even despite her attempts to prevent it from occurring. 

  • She had a strong password
  • She had enabled 2FA (T...
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Are you a coach or consultant looking to get a bigger slice of the LinkedIn Pie? Watch this video of my mini-audit of Joni Wood's LinkedIn profile. Joni is a coach and you can visit her LinkedIn profile at: https://www.linkedin.com/in/joniwoods/

Tips include:

  • Name Pronunciation (mobile app feature)
  • Making your LinkedIn Header Image intentional -- like a billboard!
  • Change your Header Image at le...
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Embark on a transformational journey from traditional employment to the thrilling autonomy of self-employment with insights from our Shift Live-a-thon panel. Expert voices like virtual event guru Christopher Johnson, marketing strategist Megan Vogias, and tech-tip wizard Michelle Kaye join us to unravel the complexities of leveraging technology to amplify your brand and streamline your entrepreneurial endeavo...

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Listen in to this candid chat about the rollercoaster ride of entrepreneurship on our latest podcast. This episode provides an abundance of insights, as Lori Jo of Popspeed Digital Marketingtakes us through the dance of partnership in both life and business.

We tackle head-on the reality that sometimes, life after an unexpected job loss isn't just about finding a new job—it's about craftin...

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Discover how the often-overlooked power of feedback can revolutionize your business, a gem of wisdom I've leveraged through my recent coaching, webinars, and online programs. Listen in as I share the ways feedback can influence product success, customer perception, and the delicate art of marketing, ensuring your offerings resonate with the very heart of your target audience.

In an exciting blen...

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Join me as I interview Amanda Sterns about Journaling, in this chat, entitled "Journaling Is More Powerful Than You Think It Is."

Amanda navigated the diverse applications of journaling, from managing mental health to supercharging productivity, ensuring listeners can tailor this transformative tool to fit your unique entrepreneurial path.

The heartwarming practice of collaborativ...

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Are you ready to take the reins and steer your career towards the horizon of self-employment? Terry Bean, the mastermind behind Motor City Connect and TEDx Detroit, joins us to illuminate the path from the conventional 9-to-5 grind to the fulfillment of entrepreneurship.

Terry's journey and impact offer a roadmap filled with practical wisdom and encouragement for those poised at the threshold o...

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Are you a podcaster looking to get a bigger slice of the LinkedIn Pie? Watch this video of my mini-audit of Hedieh Azad's LinkedIn profile. Hedieh is a podcaster and her show is called: "Ideas for the workplace"

On Apple Podcasts:
https://podcasts.apple.com/ca/podcast/ideas-for-the-workplace/id1735314440

On YouTube:
https://youtube.com/playlist?list=PLY60-Xu1yMs6oIA...

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Every May, Mother's Day marketing seems inevitable. But for some, like me, these messages are less about celebration and more about navigating a sea of reminders of personal loss or the complexities of parenthood.

Throughout this heartfelt episode, I explore the realm of empathetic marketing, sharing not only my own journey but also how solopreneurs and businesses can honor their customers&apos...

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Ever felt that twinge of guilt when you turn down a "quick coffee" because deep down, you know your time is worth more?

In this talk, I'll take you on a journey through my own experiences, from the early, over-eager days of saying yes to every coffee invite, to the present where I've mastered the art of graciously declining while keeping my connections robust and my calendar in c...

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Unlock the secrets to podcasting success with the guidance of Adam Schaeuble, a master podcaster and entrepreneur who transformed his career from fitness center owner to podcasting strategy coach.

My conversation with Adam is an inspiring tale filled with practical insights for anyone aiming to make their mark with a podcast.

Listen in as Adam reveals the key strategies that led to the suc...

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Unlock a world of sharpened focus and productivity with certified professional organizer Angie Hyche, our special guest who masterfully unpacks the pervasive issue of clutter in our lives.

Whether it's a pile of unsorted mail that's taking over your kitchen counter or a calendar so crammed that it leaves you gasping for breath, Angie's expert guidance offers a beacon of hope. We trave...

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Have you ever felt like your LinkedIn profile is more of a stiff suit than a true reflection of who you are? Join the LinkedIn "Trifecta" for our monthly chat.

Featuring Michelle J Raymond, Michelle B Griffin, and Brenda Meller, we share techniques to help you learn how to properly Brand, Market, and Sell Yourself on LinkedIn.

Together, we dissect the noise of AI-generated conten...

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Unlock the full potential of your small business with my insider tips on enhancing visibility through strategic event promotion.

In this episode, I lay out a roadmap for coaches, consultants, and solopreneurs to make their mark with an impactful events calendar.

You’ll get a peek into my own tactics for promoting all  your events, from interactive virtual workshops to those exclusive clien...

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Ever pondered about trading the predictability of a 9-to-5 for the thrill of calling your own shots? Join me as I chat with the ever-inspiring Liam Darmody for a deep dive into the enthralling world of self-employment.

We get real about transitioning from the corporate grind to the freedom and challenges of entrepreneurship, sharing our journeys of personal brand investment and how it's shaped ...

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Can headshot sessions be fun? YES! Join the conversation with Scott Lawrence, a headshot photographer who's an expert in professional headshot photos, but who has a knack for capturing fun poses that can help you shape your personal brand. 

In this episode, we discuss how a headshot does more than just show your face—it shows the world who you are and what you stand for, even if you're self...

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In this episode, I'll remind you of the value of surrounding yourself with others when you're self-employed. You'll gain inspiration, continually learn, build alliances, and more!

PRO TIPS:

  • Find a group at your level or or better – if your goal is to learn, grow, get accountability
  • Find a group at your level, or still developing – if your goal is to practice coaching, provide support
  • ...
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Embark on a literary adventure with the esteemed Lynne Golodner, who graces us with her presence on our latest podcast to unfold the tapestry of the publishing world. Lynne, a writer and mentor with a wealth of experience in journalism, marketing, and PR, shares her personal narrative of growth and the inception of Scotia Road Books, a press lavishing attention on the voices of women writers over 40.

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