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April 14, 2025 13 mins

In this episode, I discuss why using automation to grow your LinkedIn network is annoying for everyone. I'll explore how automated messages are easily detectable and often irrelevant, a clear violation of LinkedIn's terms of service, and the dishonesty associated with these tactics. 

I share my personal experiences and the negative impact of automation, emphasizing the importance of organic growth and real interactions on LinkedIn. 

I also highlight the risks of automation, the untruthful practices of some companies, and the value of creating genuine professional relationships.

00:00 Introduction: Why Automation on LinkedIn Annoys Everyone

00:22 Identifying Automation in LinkedIn Invitations

01:23 Violation of LinkedIn's Terms of Service

04:42 The Ineffectiveness of Automated LinkedIn Growth

05:44 Calling Out Automation Users

07:50 The Pitfalls of Automated Engagement

08:35 The Value of Genuine Interaction on LinkedIn

10:25 Conclusion: Grow Your LinkedIn Network Organically


Resources Mentioned:

LinkedIn's Terms of Service https://www.linkedin.com/legal/user-agreement#dos 

My friend Mic Adams published a blog about this a while back:

https://www.linkedin.com/pulse/30-ways-lose-your-linkedin-account-using-tools-overview-mic-adam/

Here's a post from another highly reputable LinkedIn coach (Richard van der Blom) about this:

https://www.linkedin.com/posts/richardvanderblom_outbound-sales-using-linkedin-are-we-one-activity-7304136597761916928-XDA_?




Join Today: Marketing with Meller 

https://www.mellermarketing.com/join


**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.

Visit mellermarketing.com

Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)

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