All Episodes

April 21, 2025 59 mins

In this conversation, John Mason-Smith, owner of HireWith, shares his entrepreneurial journey, emphasizing the importance of sales as a superpower. He discusses the unique approach of HireWith in talent acquisition within the payroll industry and the concept of 'sticky niches' to identify profitable opportunities. John reflects on his experiences with failures, the significance of curiosity in sales, and the value of building relationships with industry experts. The discussion highlights the challenges and rewards of entrepreneurship, providing insights for aspiring business owners.


Takeaways

  • John Mason-Smith is a serial entrepreneur and owner of HireWith.
  • HireWith focuses on talent acquisition in the payroll and PEO industry.
  • Sales is a superpower that can lead to success in business.
  • Building relationships is key to successful sales strategies.
  • The concept of 'sticky niches' helps identify profitable opportunities.
  • Failures can provide valuable lessons for future endeavors.
  • Curiosity can open doors and foster connections in sales.
  • Networking with industry experts can lead to new insights and opportunities.
  • Understanding the market and its needs is crucial for success.
  • Execution is more important than the idea itself.


Today's guest, John (JMS) Mason-Smith, can be found online at:

Website: https://johnmason-smith.com/

Website: https://hirewith.us/

LinkedIn: https://www.linkedin.com/in/johnmason-smith/

Instagram: https://www.instagram.com/jms.talks/


Your host, Scott Turman, can be found online at:

BrightRay Publishing: ⁠https://brightray.com/⁠⁠⁠

Entrepreneur Website: ⁠https://scottturman.com/⁠⁠⁠

LinkedIn: ⁠https://www.linkedin.com/in/scottturman/⁠


Keywords

entrepreneurship, sales, HireWith, payroll, blockchain, business strategy, talent acquisition, mergers and acquisitions, sales coaching, networking

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Las Culturistas with Matt Rogers and Bowen Yang

Las Culturistas with Matt Rogers and Bowen Yang

Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.