Can finance be part of the solution to inequality?
Following philosopher Dr. Ingrid Robeyns’ call to ask “How much wealth is too much?”, we meet someone trying to change the system from within.
João Paulo Pacífico says he is ‘hacking’ the system using the tools of finance to fight inequality and support social movements like Brazil’s Landless Workers’ Movement (MST).
He shares why he capped his own wealth, how he helps ordinary Brazilians invest in change, and what it takes to build an economy where finance serves people, not profit.
It’s a story about money, morality, and whether the system that created inequality can also help end it.
Listen and tell us what you think.
João Paulo Pacífico is a Brazilian multi-millionaire, CEO of Grupo Gaia, and founder of Gaia+.
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