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June 13, 2025 • 64 mins

Whether you're just starting or fine-tuning your process, this video breaks down high-impact strategies for probate, lead management, marketing, and content creation.

🕛🕛Timestamp Navigation 🕛🕛
00:00 Introduction
00:55 What to Send When a Lead Isn’t Ready Yet
03:38 Sharing My Vacant Property Mailing Strategy
14:18 Returned Mail? What Happens When Vacant Letters Come Back
17:11 Why Bruce’s Probate Process Still Teaches Something New Every Time
24:12 Turning Spreadsheets Into Systems: Foundation for Lead Management
24:58 When to Remove Leads: Criteria for Clearing Your Prospect List
31:05 Texas Probate Question: Separating Property from the Process
35:29 What Are You Delegating to Your Virtual Assistant?
37:10 Should You Start with Mail Outreach in Probate?
41:48 More Than Real Estate: Monetizing Probate Opportunities
43:19 Should Every Probate Deal Get a Cash Offer?
45:38 Mailing Strategies: DIY or Outsource?
46:40 Letters vs. Postcards: What Works Best in Probate?
47:37 Do You Wholesale Too? Profit Margins in Probate Deals
54:35 Getting Started with YouTube & Interviews: Why Word of Mouth Isn't Enough
58:27 Partnering with Attorneys for Real Estate Classes & PR Outreach
01:00:32 Splitting Content: What's the Difference Between Shorts and Short Videos?

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