Hirsch Leatherwood CEO & Co-Founder Steven Hirsch

As Hirsch Leatherwood, a "Strategic Communications" firm, approaches it's first anniversary, Steven Hirsch gives an engaging confident podcast interview.  Steven also happens to be MY former intern from 2010-12 when I hosted my sports radio show, "The E-Mak Show" in St. Louis. Steven helped produce, do research, book guests, and sales/business development while obtaining his undergraduate degree at Washington University.  Mr. Hirsch is polished on the air too!  Back in college he also did summer internships at WFAN 660 AM in NYC and as an avid Mets fan, spent a summer interning for the team's TV network, SNY. He also honed his writing skills at "Wash U." publishing a regular Cardinals blog, obtained press credentials to their game, and showed great drive and dedication early on.  But upon graduation, Steven pivoted and went into Public Relations.  He also passed on a job working for the St. Louis Cardinals out of Wash U., and tells us what the job offer was, and why he decided against that, and instead headed west.

Steven starts the interview present moment, and details HL's five verticals, and how HL came to be. PR is only 25% of what HL does. Listen to hear the other 75%! Hear Steven explain in specific detail why Hirsch Leatherwood would be the hire of choice versus a competitor with similar services. HL has hired people that are great writers, worked on the largest of accounts across brands and verticals, and how he views writing as a "performance art".   

In less than a year, HL has 12 people working for them, 20 clients, and the future is bright!  HL is based out of New York with an office space there (still hybrid WFH model), but already has clients nationwide, and will hire remote practitioners keeping pace with 2021 quickly evolving world.  From attending school in the Midwest, to heading to San Francisco for a few years for his first job out of college, Steven has experience living in different parts of the country and is now transacting business around the country. Steven retells the story of meeting his Co-Founder Evan Leatherwood working at SJR, Hill & Knowlton's strategic consultancy innovation shop.  Prior to moving over to SJR, he worked directly for H&K. At SJR he moved away from PR, so that's a hint to find out more about HL's diversified suite of services. While working in San Fran & after Steven gathered a lot of cutting-edge technology communications experience. He's worked with sports brands such as ESPN, and many others while at SJR, and now HL.   

Steven details on why he decided against sports broadcasting upon graduation, how he's still involved in sports and communications, and feels Zoom instead of TV/Radio is his medium, and he's fine with that, and is scratching that on-air itch presently. He comments on whether owning and running a company was ever an active goal of his. He has interesting/surprising answers to that question, and others.  Steven is exceptionally bright, articulate, and this is a good listen as to why Hirsch Leatherwood may be the firm you might want to hire for your strategic communications needs. Take a listen to a fast-paced chat, with the host’s old employee, who’s already in less than a year with his co-founder built something special and niche. Find Steven Hirsch at hirschleatherwood.com