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July 14, 2025 45 mins

Struggling with event registration chaos? This episode of The Event Experience podcast tackles the biggest pain points and practical solutions, straight from industry leaders. Host Rachel Moore recaps a dynamic Bizzabo webinar featuring Daniel McCartt (Nasdaq), Samantha Arth (Axon), and Gabrielle Scott (Bizzabo), who share real-world strategies to streamline and personalize your event registration process.

You'll hear expert insights on:

  • Reducing friction by simplifying registration forms and using conditional fields.

  • Driving sign-ups through creative incentives, referral offers, and multi-channel marketing.

  • Collaborating with sales and marketing teams to align messaging and goals.

  • Avoiding common mistakes like overly complex workflows or one-size-fits-all approaches.

The panel also reveals how tools like Bizzabo enhance registration performance and attendee satisfaction through automation, segmentation, and real-time testing.

Whether you're planning a large-scale conference or an intimate webinar, this episode offers tactical advice to boost conversions and create a seamless attendee experience.

For mentions, transcripts, and more, visit: www.bizzabo.com/podcast/event-registration-strategies-nasdaq-axon

 

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