Who Are You Brewing Your Coffee For?

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In this deeply reflective episode, I explore one of the most fundamental questions that every coffee enthusiast should ask themselves: "Who are you brewing your coffee for?" I dive into the complexities of our coffee journey, examining how external influences - from online gurus to family members - can sometimes overshadow our personal preferences and authentic experiences with coffee. I share my honest reflections about how I've sometimes found myself brewing coffee according to expert recipes or roasting techniques, losing sight of my own palate and preferences in the process.

Throughout this episode, I emphasize the importance of reclaiming your personal coffee journey and being "selfish" with your craft. I discuss the realization I had at a recent coffee expo, where tasting various coffees reinforced that staying true to your own taste preferences is not only valid but essential. By the end of this episode, listeners will gain clarity on the importance of brewing coffee primarily for themselves, understanding that while it's wonderful to serve others and learn from experts, your coffee journey should ultimately reflect your personal tastes, preferences, and reasons for loving this craft. You'll learn how to navigate the balance between external influences and personal authenticity in your daily coffee brewing practice.

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