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October 7, 2025 21 mins

In this solo episode of the Everyday Business Problems podcast, Dave Crysler unpacks one of the most common traps leaders fall into, chasing revenue at the expense of profit and cash flow. Drawing from his experience leading multiple print and manufacturing operations, Dave breaks down why “good” revenue isn’t always good for your business and how to evaluate whether your top customers are fueling growth or creating unnecessary risk.

What You’ll Discover:

  • The real difference between revenue, profit, and cash flow, and why it matters more than most realize.

  • How to spot the revenue trap that leaves even growing businesses cash-strapped.

  • Why extended payment terms and customer concentration can quietly destroy your financial health.

  • How to evaluate your customer mix to ensure partnerships drive sustainable growth.

  • Practical ways to shift from reactive to proactive financial management.

  • A simple challenge to help you identify whether your biggest customers are true partners or hidden liabilities.

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