Here’s something that often comes up in discussions with email senders. You really really need to remove the email addresses of people who want to opt-out – that is, to unsubscribe – from your mailings lists as soon as humanly possible. Even though CAN-SPAM gives you ten days to do it.
Prefer to read it instead of listen to it? Do that here: https://www.isipp.com/blog/why-you-should-process-unsubscribes-immediately-even-though-can-spam-gives-you-10-days/
The Everything Email Marketing blogcast is provided by Get to the Inbox by ISIPP SuretyMail, the founder of the email deliverability industry. For more information about how we can help you get to the inbox go to GetToTheInbox.com
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