In episode 44 of Everything is Up, Tammera Hollerich welcomes Stephanie Spicer as they highlight the value of curiosity in various aspects of life, including sales and marketing, where understanding others' motivations and needs is crucial in influencing their actions. They also explore the human aspect of marketing and whether AI can evolve to have those qualities.
Tune in to hear Stephanie's inspiring story and insights into building a thriving career.
TIMESTAMPS
[00:06:21] Raising Adult Children.
[00:12:08] Valuations of Businesses.
[00:17:07] AI and Marketing Industry.
[00:19:01] AI and Human Creativity.
[00:23:11] AI and Legal Implications.
[00:29:33] Curiosity and Sales.
[00:31:49] Pursuing Passions and Parental Expectations.
In this episode, Tammera Hollerich and Stephanie Spicer explore the topic of children's innate ability to think creatively and be open-minded. They share insights from a business improv session where a speaker discussed how children's right-brain thinking enables them to be more creative and open-minded.
In addition, Tammera and Stephanie emphasize how emotional appeal plays a significant role in decision-making and marketing. They even explain that we make split-second decisions based on our emotions and then rationalize them afterward. This suggests that emotions heavily influence our decision-making process, with logic serving as a means to justify our choices.
QUOTES
- “I will say the difference between marketing to a target audience and my kids is the target audience doesn't necessarily argue back.” - Stephanie Spicer
- “we've evolved a lot as an agency over the past few years, especially the last couple. But that's still something we really prioritize is we're all in this together. We and our clients are all in this together. And we can't have egos because you can't do it without the other people.” - Stephanie Spicer
- “as we get older, What makes us better is the why. Why? Think about sales, right? And whatever position you are in, in a company, or whether it's your own company, you're in sales.” - Tammera Hollerich
SOCIAL MEDIA LINKS
Tammera Hollerich
Facebook: https://www.facebook.com/TammeraHollerich
LinkedIn: https://www.linkedin.com/in/tammerahollerich/
Instagram: https://www.instagram.com/thollerich/
Stephanie Spicer
LinkedIn: https://www.linkedin.com/in/stephanie-spicer-a914903/
WEBSITES
Everything Is Up: https://everything-is-up.simplecast.com/
Tammera Hollerich: https://tammerahollerich.com/
Luquire: https://luquire.com/
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