Executive Guidance

Executive Guidance

Toptal invites business trailblazers to share their insights on information security, artificial intelligence, cloud services, marketing, management consulting, innovation, and more. Hosted on Acast. See acast.com/privacy for more information.

Episodes

Personalization at Scale: How AI Will Rewrite the Marketing Playbook

October 6, 2025 • 39 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Jon Miller, co-founder of Marketo and CEO and co-founder of a stealth AI startup, as they explore how AI will reshape B2B marketing. Jon shares why the old playbook of gated content and marketing-qualified leads is losing effectiveness, how personalization remains marketing’s north star, and why AI is the platform shift that will unlock the next generation ...

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Cloud, AI, and the Future of Public Safety: Insights From CentralSquare’s CPO

August 26, 2025 • 32 mins
In this episode of the Executive Guidance podcast, CentralSquare Technologies CPO Brian Fugere sits down with Toptal’s  Growth and Digital Marketing Practice Lead, Jeff Gangemi, to share how his team is bringing modern technology to one of the world’s most critical sectors: government operations. Brian discusses product strategy for always-on public safety systems, the role of AI in automating field reports and inspections, an...

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Aligning Global Marketing Strategy Around the Customer: Insights from MetLife

August 20, 2025 • 42 mins
In this episode of the Executive Guidance podcast, MetLife’s SVP and CMO of Regional and Institutional Marketing, Global Customer Insights, Koley Corte joins Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi to explore how she leads one of the most complex marketing portfolios in global financial services. Koley shares how customer insight drives her strategy, how she balances depth and scale across markets, and why...

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How to Lead Brand Reinvention and Build High-impact Teams: Lessons From Avid’s CMO

August 11, 2025 • 48 mins
In this episode of the Executive Guidance podcast, Avid CMO Angela Stelle sits down with Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, to share how she’s helping a legendary brand evolve for a new generation. Angela reflects on the leadership lessons learned from years of cross-functional experience and explains how building the right team, driving brand reinvention, and showing up with confidence and humility ...

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AI and the Future of Media Strategy: Insights From Publicis

June 23, 2025 • 37 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Publicis Media AI Strategy Lead, Jason Smith, as they explore how AI is transforming media strategy. Jason shares insights on the role of AI in audience segmentation, creative testing, and campaign optimization, while emphasizing the importance of responsible AI governance.

Hosted on Acast. See acast.com/privacy ...

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AI and the Next Evolution of Commerce Content: Insights From Forbes

June 12, 2025 • 36 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Emily Jackson, SVP of eCommerce at Forbes, as they discuss the evolution of commerce content, the role of AI and search in product discovery, and how publishers can balance trust with monetization in the digital age.

Hosted on Acast. See acast.com/privacy for more information.

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Building an AI-ready Culture: Lessons From Ricoh’s Digital Transformation

May 15, 2025 • 29 mins
Join Toptal’s Cloud Services Practice Lead, TJ Urglavitch, and Ricoh’s Vice President of Portfolio Software Solution Development, Ashok Shenoy, as they discuss how Ricoh is successfully implementing AI by focusing on people and processes. Ashok shares how Ricoh built an AI-ready culture, integrated human oversight, and ensured data governance for long-term success.

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Rethinking B2B Marketing: The Power of Brand in Long-Term Growth

April 23, 2025 • 43 mins
Join Evidenza co-founder and former global head of development of The B2B Institute at LinkedIn, Peter Weinberg, for an insightful conversation on the future of B2B marketing. In this episode of Executive Guidance, hosted by Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, Peter shares insights on the balance between brand and performance marketing and why distinctiveness—not just differentiation—is key to long-te...

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Insights on Building Content-Driven, Agile Marketing Teams at Airbnb, Salesforce, and Logitech

March 17, 2025 • 39 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Logitech marketing leader, Hayley Nelson, as they discuss the evolution of content marketing. Hayley shares how she built high-performing content teams at Salesforce, Airbnb, and Logitech, applying agile methodologies, newsroom principles, and deep customer insights to create compelling brand stories that build trust and drive engagement.

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Reinventing Gifting: Inside Edible’s eCommerce Transformation

February 10, 2025 • 23 mins

Join Edible’s VP of eCommerce, Erica Randerson, for an insightful conversation on blending legacy with innovation. In this episode of Executive Guidance, hosted by Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, Erica shares insights on Edible’s transformation, from expanding eCommerce capabilities to launching new brands like freshfruit.com. Discover how Erica leverages data, AI, and franchise agility to redefin...

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Cybersecurity in Digital Transformation: Insights from Inside Google Cloud

January 10, 2025 • 35 mins
Join Google Cloud’s M.K. Palmore, a Director of the Office of the CISO, for an insightful discussion on building trust and agility in cybersecurity. In this episode of the Executive Guidance podcast, Toptal’s Information Security Practice Lead, Michael Figueroa, invites M.K. to discuss his career in national security and the private sector, covering strategies to foster resilient digital transformations, enable workforces, and scal...

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Cybersecurity Insights: Proactive Thinking, Ad Platform Safety, and More

December 6, 2024 • 35 mins
Join Yahoo’s CISO, Sean Zadig, for a deep dive into how proactive cybersecurity leadership fortifies global advertising platforms. In this episode of our Executive Guidance podcast, hosted by Toptal’s Information Security Practice Lead, Michael Figueroa, Sean shares insights from his federal cybercrime investigations and explains how thinking like an attacker drives effective security strategies that protect millions of users world...

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Marketing Spotlight: Building Brands With Product-led Storytelling

October 29, 2024 • 41 mins
Join Yahoo Mail’s VP of Product, Kyle Miller, for a conversation about how bold product innovation can drive brand transformation. In this episode of our Executive Guidance podcast hosted by Toptal’s Growth Marketing Practice Lead, Jeff Gangemi, Kyle shares insights on leveraging product-led storytelling to reshape brands and create meaningful customer experiences.

Hosted on Acast. See a...

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B2B Marketing: Keys to Innovation and Growth in B2B Saas

August 29, 2024 • 32 mins
Join Toptal’s Growth Marketing Practice Lead, Jeff Gangemi, and Writer’s Vice President of Demand Generation & Growth, Andrew Racine, in an insightful chat about driving innovation and growth in B2B SaaS marketing. Tune in as they discuss current challenges and opportunities, exploring topics such as the role of leadership in brand building, demand generation versus demand creation, and the importance of building communities in...

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AI and Cybersecurity: Challenges and Opportunities

July 12, 2024 • 54 mins

Join Toptal’s Information Security Practice Lead, Michael Figueroa, and Intel’s Federal CTO and Senior Principal Engineer, Steve Orrin, in an engaging and insightful discussion about leveraging AI in a new era of cybersecurity. They explore AI's latest trends, challenges, and opportunities in enhancing security measures, preventing cyber threats, and ensuring national security. Tune in to hear these experts discuss strategies for m...

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