Executive Guidance

Executive Guidance

Toptal invites business trailblazers to share their insights on information security, artificial intelligence, cloud services, marketing, management consulting, innovation, and more. Hosted on Acast. See acast.com/privacy for more information.

Episodes

The Importance of Content Distribution and Brand Authority: Lessons From Stacker’s CEO

March 23, 2026 • 41 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Stacker Co-founder and CEO Noah Greenberg as they explore how modern brands turn content into a true growth engine. Noah, whose content distribution platform is used by brands like Sofi and Redfin, shares insights on data-driven storytelling, brand authority, and why distribution, not volume, is what separates high-performing content teams from the rest.

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Navigating GEO and AI Search: Lessons From Scrunch’s Head of Marketing

January 20, 2026 • 39 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Scrunch’s Head of Marketing, Kevin White, as they explore how AI-powered search is reshaping buyer behavior and discovery. Kevin shares insights on navigating GEO, why experimentation matters more than best practices, and how clarity, structure, and customer-first thinking are essential to winning visibility in the age of LLM-driven search.

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The Human Side of Cybersecurity: Lessons From Yahoo’s Director of Security GRC

January 9, 2026 • 41 mins
Join Toptal’s Cyber and Information Security Services Practice Lead, Zohra Ibrahimi, and Yahoo’s Director of Security GRC, Steven Asifo, as they explore how modern security leaders can build strong security cultures at scale. Steven shares insights on making security approachable and why communication, trust, and human-centered leadership are essential to effective risk management in an AI-enabled world.

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Why Great Marketing Starts With Business Mastery: Insights From Lumivero

January 2, 2026 • 38 mins
In this episode of the Executive Guidance podcast, Lumivero CMO Tessa Barron joins Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, to share her journey from marketing execution to strategic leadership. Learn how she builds proactive, audience-driven teams and why true marketing impact starts with fully understanding the business.

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Redefining Go-to-Market Strategy With Focused Execution: Lessons from Pavilion CEO Sam Jacobs

December 5, 2025 • 41 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Pavilion’s Founder and CEO, Sam Jacobs, as they explore how modern leadership is evolving. Sam shares how Pavilion helps go-to-market leaders accelerate their careers through clarity, education, and community, while redefining what it means to build organizations rooted in focus and long-term growth.

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How AWS Is Helping Enterprises Build, Scale, and Innovate With AI

November 28, 2025 • 41 mins
Join Toptal’s Cloud Services Practice Lead, TJ Urglavitch, and Divyesh Shah, Head of Partner Solutions Architecture at AWS, as they explore how AWS is shaping the future of cloud and AI through partnership and innovation. Divyesh shares how AWS empowers its partner ecosystem to deliver measurable impact, integrate responsible AI, and enable enterprises to build secure, scalable, and trusted solutions.

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Turning Personalization Into Performance: Lessons From Movable Ink

November 18, 2025 • 43 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Movable Ink’s VP of Growth Marketing, Justin Keller, as they discuss how AI and creative automation are reshaping personalization. Justin shares how Movable Ink helps brands transform data into meaningful, one-to-one experiences, combining technology, creativity, and strategy to deepen customer engagement and drive growth.

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AI and the Future of B2B Marketing: Insights From Chili Piper’s Co-founder

November 2, 2025 • 42 mins
In this episode of the Executive Guidance podcast, Toptal’s Jeff Gangemi sits down with Chili Piper Co-founder and Co-CEO, Alina Vandenberghe. Alina shares her journey from engineering and sales into entrepreneurship, and how she built Chili Piper into a global company redefining B2B growth. They explore how AI agents are transforming top-of-funnel marketing, and what it really takes to lead with authenticity in a remote-first worl...

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Personalization at Scale: How AI Will Rewrite the Marketing Playbook

October 6, 2025 • 39 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Jon Miller, co-founder of Marketo and CEO and co-founder of a stealth AI startup, as they explore how AI will reshape B2B marketing. Jon shares why the old playbook of gated content and marketing-qualified leads is losing effectiveness, how personalization remains marketing’s north star, and why AI is the platform shift that will unlock the next generation ...

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Cloud, AI, and the Future of Public Safety: Insights From CentralSquare’s CPO

August 26, 2025 • 32 mins
In this episode of the Executive Guidance podcast, CentralSquare Technologies CPO Brian Fugere sits down with Toptal’s  Growth and Digital Marketing Practice Lead, Jeff Gangemi, to share how his team is bringing modern technology to one of the world’s most critical sectors: government operations. Brian discusses product strategy for always-on public safety systems, the role of AI in automating field reports and inspections, an...

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Aligning Global Marketing Strategy Around the Customer: Insights from MetLife

August 20, 2025 • 42 mins
In this episode of the Executive Guidance podcast, MetLife’s SVP and CMO of Regional and Institutional Marketing, Global Customer Insights, Koley Corte joins Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi to explore how she leads one of the most complex marketing portfolios in global financial services. Koley shares how customer insight drives her strategy, how she balances depth and scale across markets, and why...

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How to Lead Brand Reinvention and Build High-impact Teams: Lessons From Avid’s CMO

August 11, 2025 • 48 mins
In this episode of the Executive Guidance podcast, Avid CMO Angela Stelle sits down with Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, to share how she’s helping a legendary brand evolve for a new generation. Angela reflects on the leadership lessons learned from years of cross-functional experience and explains how building the right team, driving brand reinvention, and showing up with confidence and humility ...

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AI and the Future of Media Strategy: Insights From Publicis

June 23, 2025 • 37 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Publicis Media AI Strategy Lead, Jason Smith, as they explore how AI is transforming media strategy. Jason shares insights on the role of AI in audience segmentation, creative testing, and campaign optimization, while emphasizing the importance of responsible AI governance.

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AI and the Next Evolution of Commerce Content: Insights From Forbes

June 12, 2025 • 36 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Emily Jackson, SVP of eCommerce at Forbes, as they discuss the evolution of commerce content, the role of AI and search in product discovery, and how publishers can balance trust with monetization in the digital age.

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Building an AI-ready Culture: Lessons From Ricoh’s Digital Transformation

May 15, 2025 • 29 mins
Join Toptal’s Cloud Services Practice Lead, TJ Urglavitch, and Ricoh’s Vice President of Portfolio Software Solution Development, Ashok Shenoy, as they discuss how Ricoh is successfully implementing AI by focusing on people and processes. Ashok shares how Ricoh built an AI-ready culture, integrated human oversight, and ensured data governance for long-term success.

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Rethinking B2B Marketing: The Power of Brand in Long-Term Growth

April 23, 2025 • 43 mins
Join Evidenza co-founder and former global head of development of The B2B Institute at LinkedIn, Peter Weinberg, for an insightful conversation on the future of B2B marketing. In this episode of Executive Guidance, hosted by Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, Peter shares insights on the balance between brand and performance marketing and why distinctiveness—not just differentiation—is key to long-te...

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Insights on Building Content-Driven, Agile Marketing Teams at Airbnb, Salesforce, and Logitech

March 17, 2025 • 39 mins
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Logitech marketing leader, Hayley Nelson, as they discuss the evolution of content marketing. Hayley shares how she built high-performing content teams at Salesforce, Airbnb, and Logitech, applying agile methodologies, newsroom principles, and deep customer insights to create compelling brand stories that build trust and drive engagement.

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Reinventing Gifting: Inside Edible’s eCommerce Transformation

February 10, 2025 • 23 mins

Join Edible’s VP of eCommerce, Erica Randerson, for an insightful conversation on blending legacy with innovation. In this episode of Executive Guidance, hosted by Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, Erica shares insights on Edible’s transformation, from expanding eCommerce capabilities to launching new brands like freshfruit.com. Discover how Erica leverages data, AI, and franchise agility to redefin...

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Cybersecurity in Digital Transformation: Insights from Inside Google Cloud

January 10, 2025 • 35 mins
Join Google Cloud’s M.K. Palmore, a Director of the Office of the CISO, for an insightful discussion on building trust and agility in cybersecurity. In this episode of the Executive Guidance podcast, Toptal’s Information Security Practice Lead, Michael Figueroa, invites M.K. to discuss his career in national security and the private sector, covering strategies to foster resilient digital transformations, enable workforces, and scal...

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Cybersecurity Insights: Proactive Thinking, Ad Platform Safety, and More

December 6, 2024 • 35 mins
Join Yahoo’s CISO, Sean Zadig, for a deep dive into how proactive cybersecurity leadership fortifies global advertising platforms. In this episode of our Executive Guidance podcast, hosted by Toptal’s Information Security Practice Lead, Michael Figueroa, Sean shares insights from his federal cybercrime investigations and explains how thinking like an attacker drives effective security strategies that protect millions of users world...

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