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February 7, 2024 18 mins

It is often not intuitive for business owners to shift from a profit-growth perspective of their business to an asset value perspective. However, this is potentially the best single investment a business owner can make. Jon helps his clients enhance their strategy to consider the entire Enterprise Value opportunity. You can reach out to him for a complimentary initial consultation at this link:

Book time with Jon Rothbart: 10 minute call with Jon 

Also, if you would like to join a cohort of companies that are getting ready for a high Multiple exit, this podcast is offering listeners the opportunity to waive the first year's fee. The High Multiple Exit portal is a space where you can educate yourself about the techniques to influence your valuation Multiple and connect with professionals, like Jon,  who can help. Immediate benefits include 2 complimentary consultations, one focused on your Valuation Multiple and the other a CFO analysis that identifies immediate opportunities to improve Enterprise Value. In addition, we offer an extension of a Group Purchasing program that may result in substantial savings. Long-term benefits include a Multiple Strategy framework, opportunities to engage with pros, and, potentially, a premium Multiple exit. Use the referral code EOTF24 to sign up at this link.

John Rothbart Bio: While Jon was an executive at a fast-growing investment holding company, he reviewed hundreds of businesses eager to be acquired. He passed on the vast majority of them. The few that advanced to the deal stage had great fundamentals and synergies but were presented in a way that justified deep discounts.  As a strategy consultant, Jon has developed a methodology that enhances the conventional profit-growth strategy of most successful middle-market companies. Identifying the factors that influence the Valuation Multiple, and giving sufficient time to implement, ensures that his Clients have a playbook to position themselves for a premium Multiple exit.

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