All Episodes

August 31, 2022 37 mins

Raising capital is a balancing act. On the one hand, you receive funding that can expedite growth. Conversely, you lose equity and risk losing your company if you don’t play your cards right. What should business owners understand about raising startup money? What are the investor expectations if they help you jumpstart a product or service? 

 

CleverProfit’s Matt Smith and Jean-Luc “JL” Johnstone share their take on raising capital and making investors happy. We discuss what it means for your business if investors pour money into it and explain the different rounds of fundraising. We discuss what S.A.F.E. Notes are and their risks and advantages. We describe the difference between bootstrapping and fundraising and what you can learn from both. Matt and Jean-Luc also share their takes on the economy, where we’re heading, and the fundraising challenges many startup businesses are encountering in the post-pandemic world.

 

“The more money you have, the faster you can grow.” – Jean-Luc Johnstone

 

This week on the Expensive Advice Podcast:

  • Why a small business would need more capital
  • The various rounds of fundraising
  • What a S.A.F.E. Note is and its advantages for startups
  • The risk of S.A.F.E. Notes for investors
  • The process of the seed and pre-seed rounds
  • The different “series” involved in funding
  • What startups should remember when raising capital
  • Running your business vs raising capital
  • The primary downside to fundraising
  • The key difference between bootstrapping and fundraising
  • What you can learn from bootstrapping and fundraising
  • What our Advisory Team thinks about the current state of the economy
  • Why we’re seeing more companies struggle to raise funds
  • Connect with Matt Smith and Jean-Luc Johnstone:

  • Matt Smith on LinkedIn
  • Jean-Luc Johnstone on LinkedIn
  • Turning Boring Money into FUN Money

    Thanks for tuning into this week’s episode of Expensive Advice. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.

    Apple Podcasts | GooglePlay | Stitcher | Spotify | Amazon Music | iHeart | Android | Podchaser 

     Deezer

    Be sure to share your favorite episodes on social media to help us reach more listeners, like you.

    Join us on Facebook and LinkedIn. For more exclusive content and information, visit our website.

    Mark as Played

    Advertise With Us

    Popular Podcasts

    Stuff You Should Know
    Dateline NBC

    Dateline NBC

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

    Las Culturistas with Matt Rogers and Bowen Yang

    Las Culturistas with Matt Rogers and Bowen Yang

    Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

    Music, radio and podcasts, all free. Listen online or download the iHeart App.

    Connect

    © 2025 iHeartMedia, Inc.