Welcome to Facebook Ads Quick Tips! I'm Stacy Covitz—a Gen X business owner who knows that Facebook ads can be as confusing as the latest internet trend. I'll cut through the clutter in quick, five-minute episodes that give you real, actionable advice on ad setup, budgets, trends, and more—without the usual tech overload or stale marketing talk. Plus, we toss in a bit of online culture commentary (because who doesn’t have an opinion on Zuck?) to keep things lively. Whether you’re a hands-on DIY-er or looking for a trusted voice in the ad space, this podcast is your shortcut to smarter, stress-free Facebook ads.
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Chapters:
00:00 Introduction to Facebook Ads Challenges
02:17 Identifying Funnel Issues
04:49 The Importance of Alignment in Ads and Funnels
Summary
In this conversation, Stacy Covitz discusses the common pitfalls of Facebook ads, particularly focusing on the importance of the sales funnel. She highlights how issues wi...
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Summary
In this episode, Stacy Covitz addresses common questions about running Facebook ads, including budgeting, types of ads for beginners, and reasons for ad rejection. She emphasizes the importance of testing different ad formats and starting with a small budget to familiarize Facebook with your business.
Takeaways
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In this episode, Stacy Covitz shares her experiences and concerns regarding the integration of AI in Facebook Ads Manager. She recounts a personal incident where AI features unexpectedly altered her ad settings, leading to a loss of control over her campaign optimization.
Stacy emphasizes the importance of manual control in ad management and ex...
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Grab your free copy of The Audience Accelerator Guide
Summary
In this conversation, Stacy Covitz discusses the importance of building an audience before attempting to sell products or services. She emphasizes that many entrepreneurs feel like their content is not being seen and that ads can be a powerful tool for increasing visibil...
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Summary
In this episode, Stacy Covitz debunks the myth that low ticket products lead to low advertising costs. She explains the reality of ad spending for low ticket offers and emphasizes the importance of having a strategic approach to marketing these products. Stacy encourages business owners to understand the true costs involved and...
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Grab My Free Checklist to Audit your Ad Campaign
Summary
Chapters
00:00 The Importance of Patience in Advertising
02:36 Understanding AI's Role in Ad Performance
05:09 Making Changes: The One Thing Rule
06:08 New Chapter
06:12 New Chapter 2
06:15 New Chapter 3
06:20 New Chapter 4
06:24 New Chapter 5
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Episode Summary:
Welcome to another insightful episode of "Facebook Ads Quick Tips" hosted by Meta Ads Strategist Stacy Covitz. This episode dives into the powerful resource of the Facebook Ads Library, providing essential clarity on how business owners can harness its potential for strategic insights and inspiration. Whether you'...
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00:00 Introduction to Facebook Instant Forms
03:08 Benefits of Using Instant Forms for Lead Generation
Think you're not ready for Facebook Ads?
Take the quiz- Meet Moira
Summary
In this episode, Stacy Covitz discusses the effectiveness of Facebook Instant Forms as a tool for lead generation, especially for businesses without a we...
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Have you met Moira? Find out if your business is ready for Meta Ads by taking this quiz on ChatGpt!
In this episode, Stacy Covitz discusses effective audience targeting strategies for Meta ads, focusing on three main types of audiences: cold, warm, and lookalike. She emphasizes the importance of understanding these audience types to optimize ad ...
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In this conversation, Stacy Covitz discusses the common issue of audience targeting in digital marketing, particularly in MetaAds.
She outlines key reasons why marketers may feel they are targeting the wrong audience, including low conversion rates despite clicks, high cost per thousand impressions (CPM), and the complexity of audience targetin...
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Episode Summary:
Resources:
In this epis...
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Episode Summary:
In this engaging episode, the discussion centers on the common pitfalls in tracking digital advertising campaigns and the importance of understanding key performance metrics.
Stacy goes into why many advertisers feel their ads aren't working, highlighting the significance of tracking the right data. She offer...
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Episode Summary:
In this episode of "Facebook Ads Quick Tips," Stacy Covitz addresses the challenges and opportunities that new advertisers typically encounter, Stacy equips listeners with the knowledge needed to avoid common pitfalls and make informed decisions about their ad strategies.
Stacy emphasizes the importance o...
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Episode Summary:
In this episode of "Tips," Stacy Covitz dives into the frequent challenges posed by ever-evolving Facebook Ads Manager features. Addressing both newcomers and seasoned ad professionals, Stacy candidly shares her frustrations and insights on adapting to recent changes in the platform's functionality. With a keen fo...
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Resources:
Quiz: Are you ready to hire an ad agency
Grab my free resource to set up your Facebook ad account!
Episode Summary:
In this episode of "Facebook Ads Quick Tips," Stacy Covitz sheds light on the core functionalities and limitations ...
Thanks for Listening! Send me your questions-maybe I'll do a special episode for you!
Quiz:
Are you ready to hire an ad agency
Grab my free resource to set up your Facebook ad account!
Episode Summary:
Boosting Facebook posts versus using Facebook Ads Manager. Listeners will gain firsthand insights about the misconceptions around post boosting and why it often leaves business ow...
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Resources:
Quiz:
Are you ready to hire an ad agency
Grab my free resource to set up your Facebook ad account!
Stacy provides expert insights on the essential questions to ask prospective service providers, ensuring that your expectations align and that the ads specialist&apo...
Thanks for Listening! Send me your questions-maybe I'll do a special episode for you!
Follow the Show to get the weekly episodes!
Resources:
Quiz:
Are you ready to hire an ad agency
Grab my free resource to set up your Facebook ad account!
Episode Summary:
In this engaging episode of "Facebook Ads Quick Tips," listeners are guided through the cri...
Thanks for Listening! Send me your questions-maybe I'll do a special episode for you!
Episode Summary:
Welcome to another episode of Facebook Ads Quick Tips with Meta Ads Strategist, Stacy Covitz. This week, Stacy presents a continuation of her previous episode, sharing why some businesses find themselves disappointed with their Facebook ad results.
She carefully outlines common errors, providing listeners with valuable knowledg...
Thanks for Listening! Send me your questions-maybe I'll do a special episode for you!
In this episode of Facebook Ads Quick Tips, host Stacy Covitz dives into three crucial factors that could be undermining your Facebook advertising success and wasting your hard-earned budget.
If you're an online business owner looking to improve your ad strategy without feeling overwhelmed, this episode is a must-listen. Stacy emphasizes t...
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