Facebook Ads Quick Tips

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Summary

In this episode of Facebook Ads Quick Tips, Stacy Covitz discusses the pros and cons of managing Facebook and Instagram ads yourself versus hiring a professional. She emphasizes the importance of understanding the value of your time and the benefits o...

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Summary
In this episode of Facebook Ads Quick Tips, Stacy Covitz discusses the effectiveness of Instant Forms compared to traditional landing pages for Facebook ads. She emphasizes the importance of budget, goals, and lead quality when deciding which method to use. 

The episode also introduces an upcoming five-day challenge aimed at helping ...

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In this episode of Facebook Ads Quick Tips, Stacy Covitz gives 5 things to check before making any changes. 

1. Make sure it's been 3 days- see Episode 18
2. Are you checking the right KPI's? Key Performance Indicators
3. Are you spending enough to get the results?
4. Is your offer already performing organically?
5. If you're only targeting cold...

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Schedule a call with me to discuss your business goals with ads!

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Summary

In this episode, Stacy Covitz discusses the complexities of ad costs, emphasizing that there is no flat rate for Facebook ads. She explains the bidding process, factors influencing ad costs, and how to budget effectively for advertising. Stacy also s...

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Note about the cost of my boosted post in episode: 

I was going to spend a total of $20 for 4 days- $5 a day, and the total fees and taxes and googley gah-gah that was added was $8. My total was going to be $28 for $20 worth of an ad. 

Nope. Why not use all $28? This would require ads manager.

Summary

In this episode of Facebook Ads Quick...

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Chapters: 

00:00 Introduction to Facebook Ads Challenges
02:17 Identifying Funnel Issues
04:49 The Importance of Alignment in Ads and Funnels

Summary

In this conversation, Stacy Covitz discusses the common pitfalls of Facebook ads, particularly focusing on the importance of the sales funnel. She highlights how issues wi...

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Summary

In this episode, Stacy Covitz addresses common questions about running Facebook ads, including budgeting, types of ads for beginners, and reasons for ad rejection. She emphasizes the importance of testing different ad formats and starting with a small budget to familiarize Facebook with your business.

Takeaways

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In this episode, Stacy Covitz shares her experiences and concerns regarding the integration of AI in Facebook Ads Manager. She recounts a personal incident where AI features unexpectedly altered her ad settings, leading to a loss of control over her campaign optimization. 

Stacy emphasizes the importance of manual control in ad management and ex...

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Grab your free copy of The Audience Accelerator Guide

Summary

In this conversation, Stacy Covitz discusses the importance of building an audience before attempting to sell products or services. She emphasizes that many entrepreneurs feel like their content is not being seen and that ads can be a powerful tool for increasing visibil...

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Summary

In this episode, Stacy Covitz debunks the myth that low ticket products lead to low advertising costs. She explains the reality of ad spending for low ticket offers and emphasizes the importance of having a strategic approach to marketing these products. Stacy encourages business owners to understand the true costs involved and...

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Grab My Free Checklist to Audit your Ad Campaign

Summary

Chapters

00:00 The Importance of Patience in Advertising
02:36 Understanding AI's Role in Ad Performance
05:09 Making Changes: The One Thing Rule
06:08 New Chapter
06:12 New Chapter 2
06:15 New Chapter 3
06:20 New Chapter 4
06:24 New Chapter 5
<...

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Episode Summary:

Welcome to another insightful episode of "Facebook Ads Quick Tips" hosted by Meta Ads Strategist Stacy Covitz. This episode dives into the powerful resource of the Facebook Ads Library, providing essential clarity on how business owners can harness its potential for strategic insights and inspiration. Whether you'...

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00:00 Introduction to Facebook Instant Forms
03:08 Benefits of Using Instant Forms for Lead Generation

Think you're not ready for Facebook Ads?

Take the quiz- Meet Moira

Summary

In this episode, Stacy Covitz discusses the effectiveness of Facebook Instant Forms as a tool for lead generation, especially for businesses without a we...

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Have you met Moira? Find out if your business is ready for Meta Ads by taking this quiz on ChatGpt!

In this episode, Stacy Covitz discusses effective audience targeting strategies for Meta ads, focusing on three main types of audiences: cold, warm, and lookalike. She emphasizes the importance of understanding these audience types to optimize ad ...

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In this conversation, Stacy Covitz discusses the common issue of audience targeting in digital marketing, particularly in MetaAds. 

She outlines key reasons why marketers may feel they are targeting the wrong audience, including low conversion rates despite clicks, high cost per thousand impressions (CPM), and the complexity of audience targetin...

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Episode Summary:

Resources:

• Custom GPT Quiz: Stacy mentions a custom quiz available  from previous episodes to assess ad readiness.
• Episode 3 Reference: Stacy refers listeners to Episode 3 for more information on Facebook pixels.
•  Stacy provides a $17 blueprint available  for a step-by-step guide on setting up initial ads.

In this epis...

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Take the Quiz!

Episode Summary:

In this engaging episode, the discussion centers on the common pitfalls in tracking digital advertising campaigns and the importance of understanding key performance metrics. 

Stacy goes  into why many advertisers feel their ads aren't working, highlighting the significance of tracking the right data. She offer...

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Episode Summary:

In this episode of "Facebook Ads Quick Tips," Stacy Covitz addresses the challenges and opportunities that new advertisers typically encounter, Stacy equips listeners with the knowledge needed to avoid common pitfalls and make informed decisions about their ad strategies.

Stacy emphasizes the importance o...

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Episode Summary:

In this episode of "Tips," Stacy Covitz dives into the frequent challenges posed by ever-evolving Facebook Ads Manager features. Addressing both newcomers and seasoned ad professionals, Stacy candidly shares her frustrations and insights on adapting to recent changes in the platform's functionality. With a keen fo...