In this milestone 199th episode, political technologist Eric Wilson reveals how AI is quietly transforming political engagement. With 11% of voters already using ChatGPT for election information—matching podcast usage from six years ago—we're witnessing a seismic shift in how Americans consume political content.
Wilson, Campaigns & Elections' 2021 Technology Leader of the Year and executive director of the Center for Campaign Innovation, explores two potential AI futures: one where it's simply a productivity tool, and another where AI avatars enable voters to have personalized conversations with candidates. He breaks down why PAC professionals need to move beyond SEO to "large language model optimization" and implement dual-track content strategies.
This episode provides essential insights for navigating the AI revolution in political engagement.
Episode Sponsor: Kilbride Public Affairs
https://kilbridepublicaffairs.com/
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