Viral Auto Strategies: Mohawk's Secrets Revealed!

Are you ready to take your dealership's social media strategy to the next level? 🚗✨ In this episode of Facts Not Feelings, Brooke chats with Nathaniel Greklek of Mohawk Auto Group, the mastermind behind viral campaigns like The Dealership series. Discover how Mohawk has redefined automotive branding, built trust with their community, and leveraged social media to boost sales and visibility.

3 Main Takeaways:

1. Build Trust Through Authentic Content: Showcase your team, community involvement, and processes to earn customer trust and loyalty.
2. Engage Employees for Viral Success: Create relatable, humorous, and innovative content by involving employees and giving them ownership in the creative process.
3. Maximize Social Media for SEO: Strategic social media campaigns can amplify your dealership's brand recognition and improve search engine visibility.

Nathaniel shares actionable insights on creating engaging, platform-specific content, measuring ROI, and overcoming common dealership challenges. Whether you're in the automotive industry or just curious about building a successful social media strategy, this episode is packed with value.

🔗 Connect with Nathanael:
Follow him on all major platforms: LinkedIn, TikTok, Instagram, and more.

• Nathanael Greklek:  https://qrcc.io/snb2ez6vnz8t 
• BZ Consultants Group: https://qrco.de/bcqqFo     
• Apple🎙️ https://apple.co/3DYjWN0 
• Spotify 🎧 https://spoti.fi/3DNNgFI   
• Youtube ▶️ https://bit.ly/3jDwPoO

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Chapters:
00:44 - Intro: Transforming Car Buying with Social Media
03:40 - Building Trust Through Social Media Branding 
05:52 - $99 Car Strategy: Social Media’s Ripple Effect 
10:36 - Cracking the Code: Creating Content That Resonates 
12:56 - Engaging Employees in Social Media Content Creation 
16:14 - Balancing Content & Building Local Influence 
20:07 - Social Media's Impact on SEO & Local Visibility 
22:04 - The Dealership: From Ducks to Viral Sensation 
28:03 - Emerging Social Media Trends & Platform Predictions 
35:47- Lightning Round & Final Takeaways