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June 13, 2025 26 mins

Profits and cash aren’t the same—and understanding that difference is key to running a thriving family business.

In this episode, Jim Berner and Meridian founder Betsi Bixby explore smart, creative strategies for increasing profitability, from analyzing trends to uncovering hidden opportunities in your community (or even your payables!).

You’ll learn:

  • The key difference between cash and profit (and why both matter)
  • How one family business funded tennis courts with their profit goals
  • Creative ways to grow revenue—starting right inside your own books

Discover what’s possible when family business owners think bigger, serve better, and turn their purpose into profit.

Are you a family business owner? Improve your business TODAY with our time tested and tailored solutions:

Visit our website to get started at www.AskMeridian.com

or call us at 817-594-0546

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