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May 31, 2025 28 mins

This episode features a very special guest, Erik Brunetti, founder of one of the most influential streetwear brands - Fuct. When Erik's trademark application for 'Fuct' was denied numerous times by the USPTO due allegedly being “scandalous and immoral,” he became impassioned and ended up taking his case all the way to the Supreme Court (alongside his attorney, John Sommers) winning the ultimate battle. Listen to his story here.

Episode time stamps:

(00:28) I provide a brief background and legal timeline of the Iancu v. Brunetti case, including audio clips from the oral argument of the Supreme Court hearing (8:08) Interview with Erik Brunetti

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