Attracting listeners and growing your audience requires more than just creating compelling content. Whether you're a seasoned podcaster or just starting out, understanding the fundamentals of search engine optimization (SEO) is crucial for driving traffic to your podcast and expanding your reach. In this episode, host Jamie Kennedy shares SEO for beginners, equipping you with the essential techniques to optimize your podcast for search engines and podcast directories, increase visibility, and attract a wider audience. Learn how to identify relevant keywords, craft engaging titles and descriptions, and leverage social media platforms to amplify your podcast's presence. By mastering these SEO strategies, you'll transform your podcast into a traffic magnet, attracting more listeners, generating leads, and achieving your podcasting goals. Full episode summary here.
Resources Mentioned:
- Download your Podcast Launch guide for free today.
- Every successful podcast has a strong niche and name - here's our brainstorming worksheet.
- Keyword Research Tools: Google Trends, Ubersuggest and Google Gemini (previously known as Bard)
- Website builders: Wix, WordPress and Squarespace.
- Show notes help: Trial podcastmarketing.ai with one free episode using this link.
Other Links You Should Know About:
- I record, edit and transcribe my podcast in Riverside - try 2 hours free using this link!
- Check out Jamie’s LinkedIn: @jamie.kennedy
- Join the Podcast Community for Health and Fitness Leaders to network today.
- Join my email list, and see why others are loving my emails!
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