Episode 64 - From Basements to Deck Builds: Josh Steinman’s Growth Journey

In this episode, Alex Danner chats with Josh Steinman, owner of EJS Deck and Home Solutions in Massachusetts. Josh shares how he evolved from basement remodeling to building high-end decks and outdoor spaces—all while building a solid team and staying present as a dad.

🔑 In this episode, you'll learn about:

• Josh’s transition from interior remodeling to focusing 75% of his work on decks and patios
• How fatherhood helped sharpen his business focus and drive
• The importance of team culture and hiring the right people for sustainable growth
• Why Josh stepped away from the tools to focus on sales, systems, and strategy
• How he uses CompanyCam and SOPs to streamline communication and quality
• A smart postcard strategy that brings in 3–6 new leads per job
• Moving away from Angi leads and investing in long-term SEO success
• How one happy client spent over $200K with EJS Deck & Home Solutions

If you have any questions about your marketing, feel free to reach us out to the Fence & Deck Marketers team on our website deckfencemarketers.com, or search for us on all social media channels including Facebook, Instagram, TikTok and LinkedIn.

We also do monthly webinars so feel free to reach out if you’d like to join those and we’ll email you the Zoom link.