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May 21, 2025 • 35 mins

Navigating the Journey of a Startup Founder: Insights from Tulu Co-Founder

Join Alap and the co-founder of Tulu as they dive deep into her entrepreneurial journey, blending work with friendships, and the experience of scaling a startup. Discover how Tulu was born out of a passion for efficient living in small spaces, the challenges faced during COVID-19, and their approach to integrating AI and personalized service. Learn about their unique B2B2C model, fundraising experiences, and the evolving landscape of the fractional ownership economy. This episode is a must-watch for aspiring founders and those interested in innovative business models.

00:15 Merging Work and Personal Life
00:59 Challenges of Being a Startup Founder
02:33 Founding Story of Tula
04:46 Developing the MVP
08:23 Business Model and Market Strategy
11:05 Impact of AI on Business
19:11 Navigating the COVID-19 Pandemic
23:43 Fundraising and Scaling Challenges
27:10 Leadership and Personal Growth
29:34 Q&A Session

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