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September 7, 2023 β€’ 34 mins

Join us on this exciting journey as we sit down with Trystan, an intriguing guest with unique experiences from one of the biggest American football colleges, Michigan State. His captivating stories about the NCAA sports system and his personal experiences on a boat are sure to keep you hooked. We've got you covered with conversations ranging from the world's wealthiest cities to the views of Aberdeen's chief executive on pensions, all leading up to an immersive discussion about the electrifying atmosphere of a college football game.

We then take a deep dive into the world of football, exploring the Financial Fair Play Awards and their impact on champions league, premiership and premier league teams. Learn about the challenges these teams face with Covid, salary caps and other financial regulations. We also explore how the Premier League contributes a whopping 8 billion to the economy and supports 100,000 jobs. Round this up with a closer look at how summer transfers and championship playoffs affect local economies.

As we reach the final part of our chat, we shine a light on the concept of a high performer, dissecting what it takes to excel in any field, be it sports or otherwise. Our discussion takes us through the changing culture in sports, the attention span of fans, and the influence of a team's success on young athletes. And, as an additional treat, we delve into the pivotal role of understanding your audience and how viewing habits are changing in the sports world. So, sit back and enjoy this enlightening conversation, full of insights and stories you won't want to miss!

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
Hello, welcome.
Today we've got a special guestand Mr Bevan joining us.
We're going to chat about whatthe Aberdeen chief executive
says about pensions.
Football will come to the fore,along rugby and the world's
wealthiest cities by number ofmillionaires.
Enjoy those three little pigs.

(00:32):
Yeah, the water wasn't as muchfood eaten as I thought it would

(01:07):
be.

Speaker 2 (01:08):
I tell you it was quite funny.
Your what's that mention thelake coming through and one came
through at like 10 o'clock inthe morning which was like
literally darkness in the middleof the seat.
I thought somehow you haddocked that wanted because you
meshed to coming through it likea weird kind of time.

Speaker 1 (01:26):
That's because you were only hitting land or the,
the, the, the three or four gnetwork at certain times,
because I only had one fight,one wi-fi code.
It was $176 for four days ofwi-fi dollars in France because
it was Mr Disney's cruiseeverything's in dollars yeah,

(01:49):
yeah, on board was in dollars,wasn't there?
He's dead.
What was on?

Speaker 2 (01:56):
what was the currency on board?

Speaker 1 (01:57):
dollars.
Oh yeah, I think it's easierfor them that's interesting.
French sea, brish port.
Yeah, it was.

Speaker 2 (02:06):
Everything is even when you're paying, you're
paying fatherly just like, driveyou out of the port, and then
you kind of stopped in themiddle and then charge you for
four days of you know, thisincludes about 100 yards from
land.

Speaker 1 (02:17):
No, we went up the Bristol Channel.
Now we did.
We went to Larochelle, which mrbevel will probably know of
before.
Do you ever play a game overthere before?

Speaker 3 (02:28):
yeah, absolutely pummeled as well.
All right, doesn't matter whatteam you play for, you get
pummeled in the last one.

Speaker 1 (02:33):
Yeah, I'm gonna.
I'm gonna say in the nice way,the past that we saw weren't
spectacular.
The port was well.
The port is a port.
The port is always horrible,but um it.
We didn't spend a huge amountof time there, but it didn't
look very appealing.
So remind me again where you'refrom.

Speaker 3 (02:50):
Yeah, yeah you got into a quick out nothing wrong
with connet, okay, no, that'svery nice.

Speaker 1 (03:01):
Larochelle, yeah, booked it already for next year
again all he gave you don't needthat.
Yeah, yeah, getting off the,yeah, the boats, yeah 24 hours
to use it probably 48 hours,yeah, yeah same old, same old
scarcity, a bilbao and lacqueron your next year, lacquer on
your been there there we goSpain.
Yeah, talking about what?

(03:23):
Do you want to welcome?
Do you want to welcome theguest properly?
Before I go into chatting aboutcertain things, well, am I a
guest?

Speaker 3 (03:29):
am I?
Just thought I'd pop the caroutside.
I came in for a biscuit thatwas it he came in for a biscuit.

Speaker 2 (03:33):
A microphone in front of my face came for a biscuit,
a cup of tea and look whathappened five biscuits later.

Speaker 3 (03:39):
I did.
I did see he threw the littlepacket away.
I did do a nice.

Speaker 1 (03:42):
There were five left in that pack on the other three,
if you're gonna pick on meeating, you're gonna have a back
, but I can use it myselfabsolutely.

Speaker 3 (03:55):
My name is Tristan and I'm from La Trissante Almost
rhymes, that isn't it.
How many years of freshnesswere there?
25 now, wow.
Yeah, it makes me feel old,that.

Speaker 2 (04:07):
And you've worked in the US of A, haven't you?

Speaker 3 (04:10):
Started in the US of A, a student in Michigan State,
which was phenomenal as a 20year old.
Are they one of the?

Speaker 1 (04:16):
biggest American football colleges.

Speaker 3 (04:22):
That concept is a weird one to get your head
around, because when youconsider the size of America,
the state of Michigan alone hasgot like four teams in it, so
Michigan State, university ofMichigan, central Michigan
University, and then potentiallythere Northwestern, which is
technically in Chicago Both.
So all four of those wouldtrack 90,000 fans every weekend

(04:43):
Really, and the state ofMichigan is about the size of
Britain.
Oh, okay, so you've gotprobably maybe 20 primary
institutions in America as faras sport, and Michigan State are
probably in the top 10, yeah.
And that's just university, wow,university level.
I couldn't, I didn't, I mean.
My ignorance when I went outthere as an athlete was huge.

(05:04):
Most universities they'replaying Saturdays and they get
bigger crowds than the NFL,which is on Sundays Standard.
So Spartan Stadium in MichiganState held, I think it's, 93,000
people.
It's been sold out every gamefor the last like 20 years.

Speaker 1 (05:21):
Where was the World Cup in 94 there?
That was the Rose Bowl inPasadena.

Speaker 3 (05:25):
I think that's University of California Los
Angeles.
I think that is here.

Speaker 1 (05:28):
Because I saw something on Instagram, social
media, one of them the last day.
Where, oh, what do I say?
Do you have his name in thecollege?
I can't think of the name.
You're talking about the songthe Sandman they come out to the
last, I think that's Nebraska.

Speaker 3 (05:43):
It was.
I was a Tennessee or Alabama,maybe I don't know.

Speaker 1 (05:48):
They were cutting to the stadium and all the crowd
were just bouncing all day.
It just looked like such a goodatmosphere, and that must then
push back onto the playersthemselves.

Speaker 3 (05:57):
Yeah, the crazy thing about the NCAA, which is the
university sports system inAmerica, is that they don't get
paid at all.
So in order to go to play for auniversity where, if you play
in front of there, was a guycalled Charles Woodson when I
was in Michigan State, who wasin one of the I think he was in
Nebraska he was the main playerof the year and he'd have Nike

(06:18):
chasing him down for like threeor four million dollar contracts
whilst he's still a student.
But whilst he's still a student, he's got to pay to go to
university.
So he's playing in front of 90or 1000 people.
He's one of the most famouspeople in America, but until he
finishes his degree, he's payinglike everybody else to go to
university and then at thatpoint, once he finishes college,

(06:39):
he then gets the huge deal inthe NFL, of course.

Speaker 2 (06:42):
Do you know the bit?
Trying to keep yourself injuryfree, then, oh, 100% 100%.

Speaker 1 (06:46):
Are you not allowed to get paid?
Then is it or you.

Speaker 3 (06:49):
If you get paid, you go throwing off the course,
really.
Yeah, I'm not massively allfair with the compliance of the
NCAA these days, but like you'relooking at, unless you're
playing in a main university,you're not going to get drafted
for the NFL, so thatincentivises you to stay in
college.
Then Makes sense, yeah, andalso like where they've stepped
up.
The next level is how do I saythis?

(07:13):
Now you could be a brilliantbasketball player, a brilliant
NFL player, and then, I don'tknow, I'll just do a surfing
degree in college or somethinglike that.
Now they have to have setdegrees that you have to do in
order to qualify for the sportsteams and you also have to
maintain a certain level ofgrade point grade point average,
they call it so you can't justfall in the degree You've

(07:33):
actually got to study.

Speaker 1 (07:35):
Is it the same as uni ?
Here?
When you finish the last yearin uni and you're on an American
football team and there's 20,25, 30, whatever amount on there
, does everyone get drafted orit's not that way at all.
It's only the no.
Everyone gets put in there, butwhether you get picked or not
is up to the big franchises.

Speaker 3 (07:56):
I went out there as an athlete, I had delusions of
grandeur, maybe going to theCommonwealth, so maybe going to
the European Championship orsomething like that.
I was never quick enough, nevergood enough.
During my last year there, mytrack and field coach, who was
herself an Olympic champion,judy Brown King, won gold in Los
Angeles in 400 hurdles, I thinkit was.
She basically said look, you'renot quick enough, like you're

(08:18):
just not going to make the teamnext year, but you can hold a
stopwatch and a whistle from meand help me coach.
So as a part of that graduateassistantship scheme where you
help all the sports and stuff,there's a few experiences with
the football team, as they callit there, the American football
team, and there's 120 in anAmerican football squad.
There's 120, right, and say,for example, every year there's

(08:41):
120 in Michigan States, maybeone every three years will get
drafted to the NFL.

Speaker 2 (08:46):
Really yeah, wow.

Speaker 3 (08:49):
There was a couple of guys that I knew who were in
classes with me.
Chuck Buller, who played forthat had to be a Chuck.
It was a God-groomed ChuckBuller, isn't it?
But there was a lot of myfriends who were either track
and field athletes or in thesame university sorry, in the
same class as me, who wouldnever make it as professional

(09:09):
footballers or Americanfootballers, but they would be
almost called the training squad.
So one of them went to theBuffalo Bills and he was
basically a pad holder for theBuffalo Bills on probably
120,000 dollars a year.
Nice money if you can get it,oh yeah, 100%.

Speaker 1 (09:25):
Wow.

Speaker 2 (09:26):
So, one in 120.

Speaker 3 (09:28):
No one in 360.
One in 360.
One every three or four years.
That was the rate when I wasthere.

Speaker 2 (09:33):
To get to a lead performance.

Speaker 3 (09:35):
Yeah, at level.
And when you consider theamount of players that play in
the NFL, the majority of themdon't last more than two years
Before somebody else comes inand takes their place.
Actually, this conversationgoes all around for circles.
So you were just about in LaRochelle and my very good friend
, who is head of performance inStade Rochelle rugby, who won

(09:55):
the European title for the lasttwo years, is a gentleman called
Philippe Gardau, who used toplay for the Carolina Panthers
and for the Washington.
They were called the Redsingsat the time.
Obviously, they're not anymore.
So he's French, philippe, and Ithink I believe he's the first
ever Frenchman to play in theNFL.
And yeah, he played maybe twoor three years for the Panthers,

(10:16):
a couple of years for theRedskins and still has to earn a
living afterwards.
Like, obviously you know he'searning a very good living in La
Rochelle at the moment, I'msure, but it's not a case of
you've made it the NFL, sotherefore you can put your feet
up for the Redskins.
Yeah, yeah, yeah, that justhappens in financial planning.
Yeah, right.

Speaker 2 (10:37):
We wish.

Speaker 1 (10:38):
Do you know what?
Talking about that?
Look, I'm going to go on tostuff I wrote down on the times
yesterday or today.
How do you say it now?
You know how it was Aberdeen.
They've changed their name.
It's Aberdeen or Aberdeen.

Speaker 2 (10:50):
They still have a Dean, but they just made it.
He's just written in like fourletters.

Speaker 1 (10:54):
And they spent 3.6 million, or whatever it was, on
rebranding.

Speaker 2 (10:58):
What a job.

Speaker 1 (10:58):
The chief says, the pension contributions must
double.
So the 8% is not sufficient,it's not.

Speaker 2 (11:04):
We've always said that 16%.

Speaker 1 (11:07):
He wants to put it to .

Speaker 2 (11:08):
Yeah, Well, we easily have a say in that there's a.

Speaker 1 (11:12):
Imagine 16% of his wage.

Speaker 2 (11:14):
Well, they probably put in more than 60% of his
pension.
That's be fair.
He is the CEO.

Speaker 1 (11:20):
But it's meant like an outsider for you.
You spend all that money onmarketing Nearly a quarter fifth
of your wage.
Having to go on a pension forthe future, which we've always
said like work Monday toThursday and Friday, is the
money you put for the future.
You, but I can't imagine mostpeople one could afford their
lifestyle now by having anincrease of an extra 8% on costs

(11:42):
.

Speaker 2 (11:43):
Well, unless you make a mandatory, they're not going
to do it today.

Speaker 1 (11:46):
True.

Speaker 2 (11:47):
People just opt out, because it's just the mentality
of the UK, sadly.

Speaker 1 (11:53):
There's no point in talking rugby to this man here,
so we'll.
There was something in aboutfootball today.
The headline was in footballchoice, in football's choice
between morals and money,there's only one winner.
So all of a sudden you throwthat out to the two of you and
you can have your rant about howbad football is and there's no
morals in football, and all that.

Speaker 3 (12:15):
I've got a nice little anecdote for that.
Go on, I did a presentation.
This comment itself is probablyabout maybe two years old now.
I did a presentation a whileago where what does it take for
a team to win?
And one of the facts was, ifyou look at the Premier League
football and what was then the Istill is the Galic-Galic of

(12:36):
Premiership in rugby and theChampions League.
So three different sports,sorry, two different sports,
three different leagues yeah,since 2015,.
How many of the teams that havewon the Champions League for the
last six years, the Premiershipin England for the last three
years and also the PremierLeague in England for the last
three years, how many of thosehave failed the Financial Fair

(12:57):
Play Awards?
Oh beautiful.
Have they failed the FinancialFair Play or have been obviously
, in Saracens' case punished andsent back to the Champions
League?
All the Premiership teams,every single one of the
Premiership teams, premierLeague team.
How many years gone back?
I think it was back to 2015.
I'm putting myself forward tobe shot down here, but I think
this is correct.

Speaker 1 (13:18):
Liverpool didn't, man City did.
Who won the Champions Leaguefor Real Madrid?
I don't know if they failed it,they probably just got.

Speaker 3 (13:29):
No, basically the answer is all of them.
Really, every single one ofthem has had some kind of
sanction, I think that, becausewe probably would have been here
for an hour.
Yeah, you would have For everysingle team.

Speaker 2 (13:38):
I'm in an hour in over where they probably failed
it.
I was inclined to say that'sprobably the right.

Speaker 3 (13:42):
Yeah, I think all of them.
Maybe Covid has slightlychanged that Exactly.

Speaker 2 (13:45):
it was like salary caps and all that sort of stuff
Salary caps Financial.
Fair Play.
There is salary caps infootball.
Is there?

Speaker 3 (13:51):
Well, no, they've got this sort of, They've got a
fear of play yeah was the rightand proper test and all that
kind of stuff.

Speaker 1 (13:58):
It's difficult to understand.

Speaker 2 (14:00):
Oh yeah.

Speaker 1 (14:03):
Yeah, you're only allowed to pay a certain
percentage of your revenue, assalary.
So I think it's about 60% ofyour revenue is salary, but I
think in the case of it'sdifferent than the rugby is
actually a salary cap, isn't itthere is?

Speaker 2 (14:17):
yeah, yeah, they used to have marquee players in
England and all that.
Yeah, yeah, yeah, yeah yeah.

Speaker 1 (14:22):
But for years and a half didn't they go and again,
my brother-in-law was listeningto him, he'll correct me Like
man City were short some moneybefore, I think, weren't they?
And they went.
How can we get around this?
Oh, we'll rename the stadiumthe Etihad.
Our owners will just throw somemoney in, we'll rename it the
Etihad and basically they didn'tgive them a loan.
It's another way of generatingrevenue through sponsorship, so

(14:45):
you can get away with it.

Speaker 2 (14:46):
I think Marketing, marketing and PR, just another
line in the budget.

Speaker 1 (14:52):
But the numbers coming out, the summer transfers
were 2.3 billion pounds spenton summer transfers this year
and the Premier League also justtransfers and that's just 20
teams.
But it generated.

Speaker 2 (15:05):
But these teams actually make a profit.

Speaker 1 (15:10):
Brighton do.
Yeah, they made 200 millionprofit or something Really.
Yeah, they sold a shed load ofplayers this year and they've
made us.

Speaker 2 (15:19):
He sold a load of players.

Speaker 1 (15:20):
Well yeah, that's what it does.

Speaker 2 (15:21):
They sold the players , all the cars, all the fitness
equipment, the ground, the land,no, no.

Speaker 1 (15:28):
That's working capital, isn't that?

Speaker 2 (15:29):
That's just like pens and stabilis for offices, but
now they don't have a team toplay football with no, they buy
in a lot Like.

Speaker 1 (15:35):
For example, they sold two guys to Chelsea, I'm
sure for nearly 200 million.

Speaker 2 (15:40):
They could have signed you now.

Speaker 1 (15:42):
And they signed a guy from Ireland, from Shamrock
Rovers, and he's 18.
Is that actually real?

Speaker 3 (15:48):
Oh, I was wondering how long this conversation would
get around to the fact that hescored three goals over the
weekend.
What's his name?
Again?

Speaker 1 (15:53):
Ferguson.
What was even nicer is thepapers are touting him up to
play for England Because hisfather is English and moved to
Mead in Ireland.
But if you listen to him, he'san 18-year-old.
He goes.
Why would I want to play forEngland?
Yeah exactly my father, DeclanRice and Jack Redish and Harry
Kane, who are all based in Irishorigin.
But anyway, Premier Leaguegenerates eight billion into the

(16:18):
economy and four billion ofthat goes to taxes.
So it's not all morally.
They might be wrong in certainways, but they do add a lot of
money into the economy.
And jobs oh, that fell on deafears.
Jobs Well, the elite footballsupports 100,000 jobs.

Speaker 2 (16:34):
Oh, football is a good thing.
They're all in the UK people,right A?

Speaker 1 (16:36):
bit like the rugby, just the Bevan there.
All of the jobs in the back arenot the 15 or 11 players that
go out on the field, all theback office staff, the catering
staff, the hospitality 100,000jobs.

Speaker 2 (16:49):
What's an hospitality part like that?

Speaker 3 (16:52):
I know Swansea because Swansea was in the
Premier League for a decade, Ithink wasn't it.
The effect of having thePremier League in Swansea was
huge in the local economy, yeah,yeah.
Yeah, and the deprivation ofsuch now is massive.
The other side, yeah.

Speaker 1 (17:06):
And the championship playoff game is the Β£100 million
game, isn't it?
That's how much you're going tomake, even if you fall down the
following year.
For the club itself, Is thatabout the money Excluding where
the club is based in terms ofhotel and food and drink and
people coming to stay and watchmatches and stuff like that?
Because, realistically, here inCardiff, if Cardiff's just
playing the championship andthey've got I don't know

(17:27):
Baronsley or someone, you won'tget people staying.
But if people, if they go forthe Premier League and they've
got Liverpool and man City,they'll come down and people
might come from that are Cardiffbased.
Yeah, people will come down whowouldn't normally go to some of
the games and they'll spend themoney down here, so it does
generate more money into theeconomy.
Nice Last thing I only havedown here I was going to chat.

(17:47):
This is interesting.
I think probably isn't theworld's wealthiest cities by
number of millionaires.
There's 345,600 millionaires inone city in the world.
That's the number onewealthiest city.
How many 345,600 millionaires?

Speaker 3 (18:11):
That's going to be like Abu Dhabi as well, isn't it
Wait?

Speaker 1 (18:14):
Well, I'm not telling you you have to.
It's an American city, new York.
Yeah, yeah, yeah, 345.
What's the beach color?

Speaker 3 (18:22):
I was going to say Rubino for a second, but yeah,
london is fourth, really.

Speaker 1 (18:27):
Yeah, and where is Singapore?
Los Angeles, Tokyo, SanFrancisco, Beijing, Shanghai,
Sydney?
There is no.

Speaker 2 (18:40):
Well, we're talking millionaires.

Speaker 1 (18:41):
Yeah.

Speaker 2 (18:42):
Throughout that.
Well, millionaires need all thehype performance, doesn't it?
And we've got a man here whoknows the hype performance.
How do you classify itbeforehand?

Speaker 3 (18:51):
Oh crumbs.
Very good question.
Someone, either an entity or anindividual, that's reached as
probably as close to the ceilingin their space that they can
hope to get to, that could beanything.
That could be anything, forthat it's old, isn't it?
Do you know what?
I'll take that back, becausewhat I've just mentioned there
is achievement, like there's a.
I think there's a bit of a sortof you can't go online these
days or look at anythinginvolving high performance, and

(19:13):
there's like a thousanddefinitions for them.
Yeah, whether it's on podcastsor books or sort of reels and
stuff, and one I suppose a highperformer is someone who shows
traits of someone who'srepeatably good at something.
Shane or any three of us couldgo to a golf course and hit a
lucky shot and have a hole inone yeah, which by definition,

(19:34):
is high performance, but therepeatability aspect of it
certainly for me anyway isn'tthere?
There's one sort of misnomerthat I think is quite
interesting, where people alwayssay about oh, if you trust the
process enough, you'll end upbeing a high performer or
whatever the way to define that,and I always think that high
performance needs to bemeasurable, it needs to be

(19:55):
something that I don't know ifyou take a swimmer, for example,
just because they get up atfive o'clock in the morning and
they go to the pool and theythrow the laps in, that doesn't
necessarily equate to you dothat often enough.
You'll end up in an Olympicgold medalist.
You have to be able to breakdown the nature of the event,
you have to find out what thestandards are and you have to be
able to do those.
And not only able to do those,but do those under the stresses

(20:15):
of expectation, competition,general sort of life stresses.
So a high performer, I think,is someone who can repeat in a
certain area or field, repeatsomething of a very high level
On a constant basis, on aconstant basis under various
forms of stress.

Speaker 2 (20:31):
Can anyone do it?

Speaker 3 (20:32):
I'll be talking about this earlier before we come in.
Can it be taught?
I'm not quite sure if it can betaught.
It can be experienced by alearner.
And I mean you're talking downlike Matthew Sayard obviously
wrote the book Bounce about10,000 hours of practice and
then that's kind of been changedto.
You know you need moredeliberate practice and the best

(20:55):
way of actually getting moredeliberate practice is getting
rid of mediocrity and all thiskind of stuff.
So there's various sort of waysof applying thought leadership
to how it makes you a betterperformer.
If you look at someone likeGerein Thomas didn't start
cycling till relatively lateoften in his career but
obviously shows theself-awareness, the ability to

(21:19):
sort of repeat his behavioursand performances.
You know he's way past hisprime age while he's in sport
now he's got first, second andthird in the Tour de France.
So in my mind he is by somedistance the best while
sportsmen in history.
But the things that kept himgoing during his career of
elevating high performance hestill shows them now, even
though he's basically no longerthe main rider.

(21:41):
So it's more a case of havingthose qualities but having those
traits to underpin them as well.

Speaker 2 (21:47):
So imagine if you look pre his career, he wasn't
just on the lash every Saturdaynight and sat in the dancing and
fooling.
He probably showed those traitsall the way through his life.

Speaker 3 (21:58):
I don't know him to be able to say yes or no to that
I imagine he probably was.
Yeah, and the higher I mean.
There's a great metaphor, youknow the higher up in the
mountain he goes, there's lessthe air is thinner.
What that means is the higherup in going standards.
There's much, much less of adifference between winning and
losing.
It becomes very, very, verythin.
You know, the air becomes verythin.
So, like you know, geraintThomas could at some point

(22:20):
decided to run also in cyclingand a local event.
You, after having 24 straightnights on the razzle, dazzle and
probably still win it by somedistance because of his sort of
his area of where he performs.
But the higher up incompetition you go, the more you
get found out.

Speaker 1 (22:38):
And you said earlier, has come back to training and
planning.
He because it I think it wasMark Cavendish was saying before
, isn't it?
They don't always do 120k cycleday on day off because they
don't have the hours.
It's that time and they trainin the correct manner, not just
training for training sake,because you can train and
training correctly, they'retraining in the correct format.

Speaker 3 (23:01):
Yeah, I mean you can train for quantity, you can
train for intensity, you cantrain for longevity, you can
train for just improving thesort of technical aspects of
what you're looking at.

Speaker 1 (23:11):
That's all aspects of life, not just a sport member.
You know you know, all of your,all of your life.

Speaker 3 (23:16):
No, precisely, I mean one of the metaphors in sport
which is quite good, and thiswas something like obviously I'm
not saying it's because you'reIrish, but Lens there have been
by some sort of distance,probably the most consistently
good team in rugby For longenough to be able to say that's
close to a dynasty, as you'llget there almost like the man
United of rugby, marine, I didwhat they were the 90s.
Lens there have been since the2000s were too long, not a

(23:39):
better.
Lens there by virtue of the factthat they were brilliant system
around Dublin as far as all theschools, all the talent you've
got to give it to them they'vecreated themselves.
Yeah, but there's a monster mantrying to crash that dynasty, or

(24:00):
France yeah, that's very true,but it was in sort of the same
metaphors we were talking about.
Lens start.
On a good day, there are 10 outof 10.
On a regular basis, not so juston a good day.
So the turn up on a Saturday,they play, everything goes well.
There are 10 or 10.
They turn up and they have ashocker there's still a 7 out of

(24:22):
10, whereas some teams havecoached in the past I'm not
going to say any names oranything like that Some teams
have had a higher threshold of 9and they've had a lower
threshold of 6.
So I mean, one team that I'vecoached at a good day would be a
6.5 7, but by God, we got thepotential to be a 2 leg.
So when you watch these scoreson a weekend, we're flipping a

(24:44):
lens that have absolutely pumped.
Let's say I don't know I'mpicking any of them they've
pumped beer it's 59 now,whatever it is.
Well, lens still have probablyoperated at a 9 out of 10 level
and beer, it's a probably pop,or operated at a 3 out of 10
level.
Westport gets interesting andthis is where the metaphor for
life goes as well as is whenyou've got people who've got
really high levels ofperformance thresholds, and the

(25:05):
difference between their bestand their worst is small, so you
can still have a shocking day,but still be very good some guy
that is over works in lense orso the last day he works on the
Samoan national team as well.

Speaker 1 (25:18):
can't remember who it was, but he said how good are
our?
Because they had a friendlychallenge game last week and he
went that is just an elite lenseteam, he said about the Irish
team.

Speaker 2 (25:30):
Yeah, but people do that at World Cup on the end of
the part of the team and thenthe world cup and do some
consultancy for some of theseinternational coinage Flying for
six weeks.

Speaker 1 (25:43):
Fly out, you know help them, educate them in some
format.
You know to twist something.

Speaker 2 (25:50):
I mean, they kind of think that with obviously didn't
have that guess yeah but he doanalyze.

Speaker 3 (26:00):
What Britain is doing very well, and I kill island,
scotland, wales and England, andthat is the analysis and the
sort of the crucible of thoughtin rugby is quite sophisticated.
So you've got real top levelanalysts, really good sort of
practitioners as far as coachesand SC guys and medics and stuff
, and the majority of them haveworked in a real high pressure
environment such as thePremiership in England or the
USC and stuff, and it ends upchurning out.

(26:23):
You know, you get theexperience of having your
philosophy tested against theleague table, which is always
very, very tough, and then youcome through that.
And then there's part of thereason like Italy, italy are
improving without a single doubt, and like my dad was telling me
years and years ago, you know,france didn't join the six
nations until the 30s or 40s, Ibelieve.

Speaker 1 (26:43):
Well, I'm gonna say the seven.
I thought it was the 70s.

Speaker 3 (26:47):
No, it took France a good 35 years to become good.

Speaker 2 (26:49):
If Italy came in around?

Speaker 3 (26:51):
that Italy came in 2000, didn't they?
Yeah, france.

Speaker 1 (26:55):
You know, you boys chat there with your boys chat
away there.

Speaker 3 (27:00):
You know you're a serial art of a star.

Speaker 2 (27:02):
I'm thinking about those different levels of forms
like I guess Wales is a bit likethat and they can be brilliant.
They also be absolutelyhorrendous, and so I'm going to
put a hundred points on it.

Speaker 3 (27:11):
Shane, I think you better take on us, I might?
What's that?

Speaker 1 (27:15):
I'll hurt us if we have put a hundred points on
them you could do On who.

Speaker 2 (27:19):
You're listening, then no I wasn't listening.

Speaker 3 (27:20):
That's why Tristan said he was googling to see when
France joined the Six Nationsor five nations, obviously, yeah
, the five nations.
But the point I'm getting at,france took 35 to 40 years to
actually become competitive andthen become very, very good 1931
.
Was it really that Okay?
And then so, italy having alittle bit of a service, should
they be in the Six Nations orthis kind of stuff?
You know they need a fewgenerations of plays to come
through and to learn from theprevious one.

(27:42):
You know currently now, ifyou're an eight or nine year old
boy in Italy, or, what sportshould I go into?
Should I watch Juventus or inthe Milan?
Oh, I'm on a second.
The Italian national team hasdone pretty well, so it'll
create a cascade effect whenmore players will want to play
rugby and that takes time, likeyou can genuinely see, in 20
years time, italy probablycompeting or even winning the
Six Nations.
So here's one for you two boysas well.

Speaker 1 (28:04):
people.
What's priority in Wales now?
Because for 15 years maybe therugby was far the most dominant
sport.
Then all of a sudden, bale,ramsey and all these guys
brought through the football andeven though you had gigs and
marques and bone and NevilleSouth all on them in the late

(28:26):
you know, 80s, 90s it didn'tseem to be as popular as rugby
and are as successful.
I think football took over fora short while.
But what's going to pushthrough now?
If you're seeing the kids inItaly are going to be watching
the Italian team, what are kidsgoing to push through on in
Wales?

Speaker 2 (28:46):
Well, rugby will still always be the strongest
sport, is that?

Speaker 1 (28:49):
just because it's interwoven in society.

Speaker 3 (28:51):
I reckon, though, I mean I want to say yes, because
I'm a bit of a serial romanticwhen it comes to all that kind
of stuff, because I know fromthe area I'm from rugby is
dominant in all that kind ofstuff Working class.
But I can only judge it by myown son's experience.
Now I'm a touchline dad for thefirst time ever.
Like yes, of course my sonwatches international rugby and

(29:11):
blah, blah, blah.
He's far more interested inItaly and Holland, far more
interested in man City thananything else on there, and I
think it was an interesting casestudy there.
Like Wales were excellent inrugby in the 70s, not great in
football, both teams had a realchallenging period in the 80s
and 90s.
Not particularly good onanything really, and that was
the area that we all grewthrough was watching football in
.
Well, same with Ireland, withyou.

(29:34):
Really, ireland and Wales inthe 80s and 90s were
particularly struggling in rugbyand in football, so we had
nothing really to attachourselves to emotionally.

Speaker 1 (29:44):
But then you can use that example that in Ireland
everyone supports man United orLiverpool.
There's other teams well,there's friends of mine that
have West Ham and Ipswich butthey were out of Europe, they
weren't taking part in EuropeanCups, they weren't really
successful, but still lots ofplayers and people supported
them.
So even though you are not assuccessful, there were still

(30:05):
loads of people supporting themin a different country.
So it kind of goes against thechat that we're having here that
if you're not successful,people might not support you.

Speaker 3 (30:17):
I don't know Gaelic football and rugby to me are in
the two different countries areinterwoven in society.

Speaker 1 (30:24):
In every school there's a lot of people who
support them.
There's a cool little ground inIreland.
There's a Gaelic football pitchin primary school and that and
it almost seems to be the samehere that you go out from a big
city.
All of the small schools andstuff like that all seem to have
a rugby pitch attached to it,Because that's society is built
around that and the local rugbyclub.

(30:45):
They have football pitches.

Speaker 2 (30:48):
That's what I went to .
We had a football pitch, wekind of had a football team, but
it was basically the rugbyplayers playing football in
reality, because it wasn'treally I don't know if it was 20
or 20 years ago now, so I don'tknow how that's changed.
Maybe that's cool now there's abetter football side than
there's a rugby side.

Speaker 1 (31:09):
It's one you could debate, I suppose, for a long,
long time.
It's just I suppose it's theeight, nine, 10, 12-year-old
kids that are the ones that willfunnel down to success, because
they'll follow success more sothan history, I presume.

Speaker 3 (31:22):
Yeah, I don't think history really matters to people
anymore.
People got goldfish attentionspans all of a sudden.
No yeah, like sadly nowwatching Barry John and Phil
Bennett and these guys I thinkwe've all got to accept I mean,
I'm 48 now we've all got toaccept that even those amazing
moments of sport are not goingto have to be snapshotted into
seven-second Instagram clips.

(31:42):
That's how people will rememberthem now.
No people.
I used to watch the crowningyears VHS, like spending an hour
and a half every Sundayafternoon, like I was immersed
in that stuff.
But now, like, if someonewatches a reel on a phone for 10
seconds, you're lucky, aren'tyou?

Speaker 2 (31:58):
It's funny, though then you flip that over to
Netflix and they'll have eightepisodes about golf on some of
these programs.
So that's where it goes then,full circle in the fact that.

Speaker 1 (32:08):
Yeah, they're all segmented, aren't they?

Speaker 2 (32:11):
But we're now turning something which could be a film
into an hour and a half thing,into basically 12 hours, which
is bizarre.
Our attention span is alreadygood.
We're suddenly having all theseprograms now about.
Here's a Mark Cavendish.

Speaker 1 (32:27):
That was the TV, yeah , but like you said, with the
attention span, the golf I thinkit goes to.
Let's say, it'll spend a fewminutes with Michael Roy here
and his chance on it, and thenit cuts to another thing, and
then another thing.
They're very clever at it.
Over the course of 50 minutesit could be cutting back in
overloads of times.

Speaker 3 (32:41):
There we go, there's Do you know who Thelma
Scolomegger is?
She's Martin Scorsese's editor,right?
So Martin Scorsese is one ofthree or four?
No, he hasn't.
He's one of one or two Oscars,obviously one of the best
filmmakers all the time.
But Thelma Scolomegger, who'sthe woman who does the editing
for him, is one like six Oscars,and her gift is effectively,

(33:03):
she gets all the content ofScorsese films and she cuts the
film and makes the film feellike his vision, right?
Right?
So the Irishman, obviously,which is panned by critics and
all that kind of stuff.
I think she still won an Oscarfor editing, but she made the
conscious choice of making it ina three and a half four-hour
film because she'd alreadyanticipated people no longer go

(33:26):
to the cinema.
It's now.
People will binge watch threeor four, five hours in the
afternoon.
We can actually pivot the otherway and make really long films
with more dialogue.
And I think she is genuinely,even though she's probably close
to eight years of age now,she's probably got a finger on
the pulse a lot more than otherpeople do.
She probably reads the roomgoing now on a second, or this

(33:46):
is what people do now.
That's true.

Speaker 2 (33:48):
And some people are good at that.
They just read their audienceand they learn their audience
and so on and so forth, andthat's why they become
exceptional in their field,which comes back to how they
perform.

Speaker 1 (33:59):
Absolutely.
And with that we'll say thankyou to Mr Bevan and we'll go and
find some more biscuits for him.

Speaker 3 (34:07):
Easy now.
You only got a cup of tea here.
Come on now.
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