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August 11, 2025 10 mins

Join our community of fearless leaders in search of unreasonable outcomes...

“Plans are cute—right up ‘til the universe knees you in the junk. Or, as Mike Tyson put it, ‘Everybody’s got a plan… until they get punched in the mouth.’ 

…so you got punched in the face…What now?

Well, first, don’t freak out. 70% of strategic plans fail in execution. That’s according to the Harvard Biz Review.

The reason for this is that most ‘leadership advice’ is nostalgia wrapped in a PowerPoint delivered by a consultant who will be long gone when it comes to the actual execution of the plan.

How do I know?

I’ve spent over two decades building, leading, and selling businesses, most notably scaling Rogue Risk from zero to acquisition in just two years. 

I’ve run national brands, launched an industry-defining events, and worked as an turnaround CEO for businesses in tech, insurance and fitness. 

I’ve coached founders, executives, and teams to unlock unreasonable growth by cutting through myths and leading in reality. 

I don’t teach theory—I’ve lived the chaos, made the calls, and earned the scars. 

If you're looking for safe, pretty leadership advice, I’m not your guy. 

If you want the truth and a system that wins in the real world, you’re in the right place.

Today, we’re kicking off a 7-part series on my RealityOS leadership operating system.

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