In this conversation, Blaine Bertsch interviews Apoorv Dwivedi of fixer.com about marketing strategies for CPA firms. Apoorv specializes in marketing for small and mid-sized accounting firms and helps them improve their lead-generation efforts. They discuss the importance of focusing on a specific target audience and service offering, building reputation and authority, and implementing a consistent marketing plan.
They also highlight the need for ongoing monitoring and execution of marketing strategies. The conversation provides valuable insights for CPA firms looking to improve their marketing and grow their business.
Catch every episode of FinFactor, where we interview CFOs and finance professionals to uncover the best financial management strategies for overcoming complex business challenges. Don't forget to subscribe, follow, and like the show to stay updated with our latest episodes and expert insights.
Watch on YouTube: https://youtu.be/3g7W8VxRu90
Listen on your favourite podcast network or at finfactor.buzzsprout.com
Website: https://fixyr.com
Marketing Strategy Assessment: https://fixyr.com/benchmark-your-marketing
My LinkedIn profile: https://www.linkedin.com/in/apoorvdwivedi1
#CFO #fp&a #business #finance #podcast #finfactor
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