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August 21, 2025 27 mins

How do leading global companies engage engineers in FinOps and build a sustainable culture of cloud efficiency?

In this special compilation episode of FinOps in Action, we bring together insights from FinOps leaders at Choice Hotels International, Sysco, Under Armour, and Carlsberg Group.

Featuring:

  • Mike Routier - Choice Hotels International
  • Sonal Gupta - Carlsberg Group
  • Amy Ashby - Under Armour
  • Prasshant Sharma & Polly Fabry - Sysco


These experts share how they’ve built trust with engineering teams, reduced cloud waste, and created a culture where FinOps thrives. From communication strategies and gamification to accountability and long-term adoption, this episode shows what it really takes to make FinOps work at scale.

Here’s what we talked about:

  • How to engage engineers in FinOps without slowing them down
  • Why culture is more important than dashboards or reports
  • Best practices for building trust and accountability
  • The role of gamification and storytelling in FinOps adoption
  • Practical steps to reduce waste while building cloud efficiency


 🎧 Subscribe for more FinOps leadership conversations → https://finopsinaction.substack.com/


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