Show Notes: https://parisvega.com/shani-bocian-steinberg-allermi-allergy-company/ On episode 47 of the First Customers podcast I spoke with Shani Bocian, CEO of Allermi, an allergy care company. Her company has seen significant growth (800% over the past 12 months) and offers a unique product: the world's first custom nasal spray. We discuss how she started the business, defined her target audience, and found her first customers.
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