Fixed Ops Focus

Fixed Ops Focus

Welcome to the podcast that treats Fixed Operations like the profit powerhouse it actually is – no corporate fluff, no sugar-coating, no 45-minute intros about somebody’s childhood dog. If you’re tired of “best practices” that don’t practice and factory “recommendations” that starve your bottom line, pull up a chair. Dave and Steven are about to tell you how it really is – and exactly how to fix it.

Episodes

Episode 80 - We Learned the Car Business the Hard Way

August 19, 2026 • 19 mins
Nobody teaches you everything you need to know about the car business. Sometimes you learn by getting your ass kicked. Steve Shaw and Dave Rogers didn't get where they are because everything went according to plan. They learned from great mentors, hard lessons, mistakes, getting knocked down — and getting back up. In this episode of Fixed Ops Focus, Steve and Dave tell their own stories of how they got into the automotive b...
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Episode 79 - “I’ll Pay It — But I Won’t Be Back”: How Fees Kill Customer Retention

August 17, 2026 • 33 mins
Your customer might pay the fee. That doesn't mean they'll ever come back. Shop supply fees. Resort fees. Hospitality fees. Taxes. Add-ons. After 10 days on the road, Dave Rogers has had enough — and it leads Steve and Dave into a bigger conversation about something every dealership should be thinking about: What are all these fees doing to customer retention? Customers may accept a fee because they don't have much choice ...
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Episode 78 - Why Your Dealership Departments Can't Work Together

August 16, 2026 • 57 mins
New Cars. Used Cars. Service. Parts. Same dealership — so why are they so often working against each other? When departments compete instead of collaborate, the entire dealership pays for it — in profitability, culture and the customer experience. In this episode of Fixed Ops Focus, Steve Shaw and Dave Rogers are joined by Jamie Powers of Rhythm CDJR to talk about breaking down the walls between departments and gettin...
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Episode 77 - Why Used Cars and Service Are Always Fighting

August 12, 2026 • 29 mins
Steve Shaw and Dave Rogers break down one of the oldest battles inside a dealership — Used Cars vs. Service — and why letting the two departments operate against each other can cost the entire dealership money. They dig into used car manager pay plans, reconditioning costs, internal labor, technician hours, and the incentives that can turn two departments that should be working together into rivals.
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Episode 76 - Want to Sell More Cars? You're Fixing the Wrong Problem

August 10, 2026 • 30 mins
In Episode 76 of Fixed Ops Focus, Steve Shaw and Dave Rogers ask a question that stings: do you really want to sell cars? Because here’s the truth most dealers don’t want to hear — fixed operations is the lifeblood of the new car department. When fixed ops blows, sales pays the price… and suddenly you’re discounting below invoice just to move metal. Steve and Dave get into why a strong service and pa...
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Episode 75 - How Chrissie Bifulco Turned a Sleepy Store Into a Powerhouse

August 9, 2026 • 61 mins
Steve Shaw and Dave Rogers are talking about selling again — and we brought in living proof it can be done. We interview Chrissie Bifulco, Service Manager of Piazza Mazda, on how she turned a sleepy Mazda store into an absolute powerhouse. Then our Profit Partner, Steve Schau of Fast Digital Signs, joins the show. Steve builds menus and menu programs for dealerships that help advisors present with confidence and sell more &m...
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Episode 74 - If You Don't Care You're in the Wrong Business

August 5, 2026 • 30 mins
Steve Shaw and Dave Rogers get into what really makes a great service manager — and it starts with one word: passion. We talk passion for the job, the role of training, the KPIs that actually matter, and the real, day-to-day ins and outs of running a service department. Then we dig into the part nobody loves to talk about: the knowledge level of today’s managers, and their willingness to learn, grow, and coach their pe...
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Episode 72 - STOP Wasting Money on Training

August 3, 2026 • 58 mins
This one is all about training — the real benefits, why to train, and (maybe most importantly) when NOT to. Because training isn’t checking a box. Training is improving. And Shaw puts it bluntly: if you just want to check the boxes, don’t hire him. In fact, don’t hire anyone — it’s a waste of money. But if you’re truly looking to improve yourself, your dealership, and your people, this one ...
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Episode 71 - Interview with Joshua Taylor

July 30, 2026 • 37 mins
Dave Rogers and Steve Shaw sit down with special guest Joshua Taylor — host of Wrench Turner’s Podcast — for an honest and important conversation about the life of an auto technician.
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Episode 70 - The Truth About Vendor Fatigue (Why They Won't Leave You Alone)

July 27, 2026 • 28 mins
Steve Shaw and Dave Rogers tackle something every fixed ops manager and GM feels but rarely says out loud: vendor fatigue.
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Episode 69 - The Future of Parts Departments

July 26, 2026 • 60 mins
Steve Shaw and Dave Rogers are talking PARTS, and we brought in the heavy hitters to do it. Our parts expert today is the world-famous Armund Dezii, Parts Director of Mercedes-Benz of Westchester — and we are ALL going to learn a thing or two from this man. Joining him is Anthony Blubello, eCommerce Performance Specialist from Revolution Parts, whose mission is to disrupt and innovate the automotive space by building the most...
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Episode 67 -Inside the Parts Department with Jon Rondolone

July 19, 2026 • 59 mins
Dave Rogers and Steve Shaw sit down with parts manager extraordinaire Jon Rondolone of Piazza Honda of Springfield — and today, we’re talking everything PARTS.
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Episode 66 - Every Dealership Says They Care Until THIS Happens

July 16, 2026 • 31 mins
Life is full of inconsistencies — and so is the dealership. In Episode 66 of Fixed Ops Focus, Steve Shaw and Dave Rogers take on one of the biggest hidden problems in fixed operations: the level of service a customer gets often depends entirely on who happens to pick up the phone. Call the same store twice and you might get two completely different answers. Which operator, which service advisor, which person is on the line &...
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Episode 65 - The 3 Hours a Day Nobody Pays You For Ep#65

July 13, 2026 • 31 mins
Steve Shaw and Dave Rogers take on a topic everybody talks about but nobody seems to define the same way: work-life balance.
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Episode 64 - Steve & Dave Take On Vermont - ft. Michael Wright

July 12, 2026 • 57 mins
Steve and Dave take on Vermont! We’re joined by special guest Michael Wright — and a few others — for an honest, wide-open conversation about life in fixed operations. You never know what’s going to happen on this one. We cover everything from AI to third-party vendors to what it’s really like to be a fixed operations director — the challenges, the fun, and sometimes the not-so-fun. If it’s...
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Episode 63 - The Breakeven Mistake Costing Dealerships Millions

July 9, 2026 • 29 mins
Breakeven. It sounds simple — until you actually run the numbers. In Episode 63 of Fixed Ops Focus, Steve Shaw and Dave Rogers dig into breakeven analysis and why it's the true starting line for evaluating your fixed operations department.
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Episode 62 - The Repair Order Trick Every Top Advisor Uses Pt 2

July 6, 2026 • 31 mins
In Episode 62 of Fixed Ops Focus, Dave Rogers and I break down what happens when you add additional items to the repair order before the customer ever arrives. A few extra dollars per RO feels small in the moment. Multiply it across every RO, every advisor, every month, for a full year — and it becomes one of the most powerful growth levers in your entire service department.
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Episode 61 - The Repair Order Trick Every Top Advisor Uses

July 2, 2026 • 32 mins
Steve Shaw and Dave Rogers have a spirited conversation about repair order marketing — and one idea that always gets people talking: what if you preloaded the OP codes right onto the repair order, so the service advisor has to present them every single time? This is Part 1 of a two-part series on what we call the Repair Order Preload.
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Episode 60 - Your New Hire Is Already Failing... Here's Why

June 30, 2026 • 33 mins
You’re hired… now what? In Episode 60 of Fixed Ops Focus, Dave Rogers and Steve Shaw dig into the part of the dealership nobody seems to get right: what actually happens after the offer letter. As always, this one takes a lot of twists and turns.
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Episode 59 - The Growth Playbook for Your Dealership Service Drive — Including AI Tools

June 29, 2026 • 57 mins
Today we’ve got a powerhouse panel. We sit down with Jamie Rellis — co-founder of Dealer Focus and CEO of ME Technologies & Consulting — and David Securia, Service Director at Benzel-Busch Motor Car, NADA Academy graduate and NADA Show speaker, to talk about the one thing every dealer wants more of: GROWTH. This is the full conversation on how you actually grow a fixed operations business — not theory, ...
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