Flip Your Marketing Flops

Are you tired of the feast-or-famine cycle that's destroying your coaching business?

Are your discovery calls filled with unqualified prospects who waste your time and never invest?

Are you ready to stop chasing referrals and build a predictable client pipeline that brings ideal prospects to you?

Discover the 4-pillar Ultimate Lead Generation Framework specifically designed for business coaches and consultants. Stop using product ...

1. What if the marketing message you love most is actually repelling your ideal customers?2. Why did 3 out of 4 Facebook ad tests show that the "ugliest" image got the best results?3. Why do most entrepreneurs waste 2-4 years learning things the hard way, when they could get guidance from experts who've already made those mistakes? Discover the 3 essential business systems every entrepreneur needs to succeed, even on ...

1. What if you spent $2,000 on website traffic and got ZERO clients?

2. What's the difference between a $2,000 marketing failure and a $5,000 monthly success?

3. Do you know the ONE mistake that's costing small business owners thousands in wasted marketing dollars?

Discover why a business owner spent $2000 on website traffic but got zero clients. Marketing strategist Nicki Chang-Powless reveals 5 costly marketing mistakes and ...

Lead Generation Literacy vs Lead Generation Tactics - Which are you using?

Are you throwing spaghetti at the marketing wall and hoping something sticks, or do you actually understand WHY you are doing what you do for lead generation?

Would you rather know lead generation tactics, or would you rather understand the complete system that creates predictable results?

Learn why knowing individual tactics isn't enough and how having a ...

Discover 6 insider lead generation secrets from someone who's profitably spent $40M+ on ads. Learn why most campaigns fail and how to scale your ads for maximum ROI and consistent growth.In this Flip Your Marketing Flops episode, lead generation strategist Joe Sayles Jr. reveals six insider secrets that separate successful advertisers from those who struggle with paid campaigns. Based on over $40 million in profitable ad spend ...

Join Joe Sayles Jr. and Steve Eriksen as they reveal summit and giveaway marketing secrets. Learn how to generate hundreds of leads while getting paid, plus the technology that reduces admin time by 90%.

In this encore interview initially from FYMF Summit #3, "Hidden Secrets of Lead Generation," host Joe Sayles Jr. interviews Steve Eriksen, a technology and marketing expert who helps midlife entrepreneurs build successful ...

In this encore episode of Flip Your Marketing Flops, host JoeSayles Jr. revisits a past interview with Facebook Ads specialist Avery ArielRatz. They delve into common campaign management mistakes made on Facebook.Avery, also known as Ariel Ratz, shares insider tips on selecting the right adobjectives and maximizing the effectiveness of boosted posts. With a wealth ofexperience and a proven track record, Avery emphasizes the importa...

Discover the 2 sneaky paid advertising mistakes costing small businesses thousands. Learn how ad-landing page misalignment and poor follow-up systems destroy ROI, plus get actionable fixes you can implement this week. Joe Sayles Jr. reveals why 96% of ad visitors never convert and how to capture them.Key Takeaways✅ Ad-landing page misalignment is conversion poison - Your ad and landing page must match in headline, visuals, and mess...

Discover how you can turn a small budget into big results. In this episode, Joe Sayles, Jr. shares tips for entrepreneurs on tight budgets, and 4 mistakes that entrepreneurs should avoid while running paid ads on small budgets.

You'll learn how one client got 35 leads for just $5.50 cost-per-lead, and how another generated high-converting leads for a CPL of just $1.67. This episode is perfect for entrepreneurs spending less than $5...

🛑 Stop relying on just paid or just organic marketing! In episode #15 of Flip Your Marketing Flops, Joe Sayles introduces his 👉Bicycle Strategy, a powerful marketing framework from his Lead Generation Made Simple process that combines paid advertising and organic marketing for maximum business growth.

Many businesses make the mistake of relying solely on either paid ads or organic methods, but Joe explains why this one-wheel &quo...

📊 BUSINESS OWNER ALERT: Are you still throwing money at random digital ads hoping something sticks?

The difference between WASTING your ad budget and GROWING your business often comes down to one thing: knowing WHICH type(s) of paid digital advertising matches your specific goals.In the latest Flip Your Marketing Flops episode, I break down what digital advertising is, how it differs from marketing, and why understanding the 8 dis...

Learn how to implement AI tools in your content marketing strategy with this comprehensive guide. From video creation to content repurposing, discover how to leverage AI to create more engaging content with less effort. Also discover 25+ AI tools to help you get your content marketing rolling.

Here's the winnning content multiplication formula: 1. Create once (video) 2. Repurpose 5+ ways (blog, podcast, shorts, infographic) 3...

In this episode of Flip Your Marketing Flops, Joe Sayles breaks down how to integrate AI and video into a cohesive multi-channel content marketing strategy. Get ready to transform your marketing approach with proven tactics for 2025's digital landscape.

Timelines:🕒

▶️ 0:00 - Content Marketing [Part 1]

▶️ 0:05 - Opening▶️ 00:25 - Show Introduction▶️ 01:05 - Episode Introduction – Content Marketing

▶️ 01:58 – What is C...

🚀Discover the exact off-page SEO tactics that helped my client dominate local search results for 4+ years. Learn how to properly set up Google Business Profile, leverage Bing Places for Business, and build powerful citations to outrank local competitors.

Summary

In Episode 11 of Flip Your Marketing Flops, host Joe Sayles Jr. shares the second part of his SEO presentation, focusing on off-page and local SEO tactics. 🔥Joe revisi...

"Discover the 5 critical on-page Local SEO mistakes most business owners make. Learn how these simple optimizations helped my first agency client achieve remarkable ranking improvements, even on a shoestring budget. Actionable tips inside!"

• Want to know how to make your website get more visitors?

• What if you can easily do it for FREE?

• Would you like to learn the 5 easy DIY ways to make your website more visible?

If ...

Summary

In this enlightening encore episode of the Flip Your Flops virtual summit series, host Joe Sayles, Jr. interviews Jessica Scotten, a recognized Kartra expert and founder of Pineapple Relations. Jessica shares her journey fromlearning Kartra in its beta phase to becoming one of theirtop-recognized experts. The conversation focuses on how Kartra serves as a "hidden secret" in the marketing world, offering an all-in-one solutio...

Join Joe Sayles Jr. as he breaks down the top marketing platforms for small businesses. Get insider tips on choosing between Kartra, HighLevel, and more. Save time and money!"

Episode Summary

In this power-packed episode, marketing expert Joe Sayles Jr. provides an unfiltered comparison of the top all-in-one marketing platforms for small businesses. From pricing traps to hidden features, this guide helps entrepreneurs make aninformed...

Episode SummaryIn this podcast episode for small business owners, host Joe Sayles Jr. breaks down the process of choosing the right website builder platform. With 97% of consumers searching online for local businesses (SBA), having the right website is crucial. Yet 40% of small businesses still don’t have one.

Joe covers platform comparisons, real success stories, and practical steps for choosing between the big name websites like ...

Confused about digital property types? 🏗️ Understanding digital property types is crucial for online success. Learn how to choose and use the right online real estate for your business goals.KEY TAKEAWAYS1. Your digital headquarters (main website) needs multiple purposeful zones2. Landing pages are specialized sales offices - keep them focused3. Opt-in pages are for lead capture and should offer value in exchange for contact infor...