Join host Jane Goodrich as she and her guest, Ksenia Vanderhoff, dive deep into the nuances of thriving in the photography industry amidst unforeseen challenges.
Ksenia recounts her transition from 3D modeling and animation to becoming a sought-after wedding photographer, reflecting on the profound impacts of the travel industry and COVID-19 on her career. She shares how strategic networking and overcoming information hurdles have shaped her approach to marketing and business management. With a focus on efficiency, she explains how her adept editing skills and swift delivery times have become cornerstone elements of her success.
Jane underscores the necessity of charging for additional services to sustain a profitable photography business, and discusses strategies for retaining clientele when relocating. Highlighting the importance of communication, she illustrates how fostering a seamless client experience can lead to lasting satisfaction and business growth. Furthermore, she shares amusing anecdotes from her career, offering practical advice to emerging photographers on the value of mentorship and learning from established professionals.
Key Takeaways:
- Always charge for additional services to ensure your business remains viable.
- Retain continuity with clients when relocating by employing associate shooters or training new local talent.
- Prioritize effective communication to enhance client experiences and satisfaction.
- Seek guidance from seasoned photographers to refine your skills and strategic approaches in the competitive photography market.
You can find Ksenia at:
https://www.facebook.com/vanderhoffstudio/
https://www.vanderhoffstudio.com/
https://www.instagram.com/vanderhoffstudio/
Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!
You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q
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