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May 26, 2025 40 mins

Joe Frederick's real estate journey began with a teenage epiphany in a New Jersey beach house. "This is not the family type that I come from," he recalls thinking at 16, discovering the owner built wealth through real estate. That moment sparked a decade-long path from finance student to savvy entrepreneur.

Frederick's tactical approach to building wealth started with house hacking at 22, purchasing a duplex and renting the larger unit while living in the smaller one. Despite being younger than his tenants, he positioned himself as "just the property manager," a clever strategy that established authority while concealing his inexperience. He expanded by systematically purchasing properties with 5% down conventional loans, living in each for a year before moving to the next—until marriage put an end to his nomadic investment strategy.

The conversation takes a powerful turn when Frederick reveals his struggle with authenticity during his private equity career. "I faked every single day of being there," he admits, describing how he felt out of place among Ivy League graduates. A brutally honest call from a LinkedIn connection became his watershed moment: "I will never answer a freaking call from you again... you are inauthentic." Instead of becoming defensive, Frederick embraced this feedback, dropped his façade, and transformed his approach to business relationships.

Now co-founder of Capital Companion, Frederick has built a versatile investment company that handles fix-and-flips, buy-and-holds, and strategic partnerships—including innovative arrangements with retired NFL players who provide capital. His company is expanding into wholesaling and planning a hedge fund, demonstrating the power of authentic networking and complementary partnerships.

For entrepreneurs struggling with work-life balance, Frederick offers a simple yet powerful practice: putting his phone down at home while keeping it on loud. "I want to be tested," he explains, training himself to remain present with family despite notifications. His advice to ask family members about their day creates meaningful connections that sustain him through entrepreneurial challenges.

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:05):
Forget what you've heard.
Forged in Fire is where realentrepreneurs come to share the
untold truths of success thelate nights, the crushing
setbacks, the moments thatchange everything.
No fluff, just fire, ready tostep into the heat and unlock

(00:25):
what it really takes to build abusiness.
This is where legends are made.

Speaker 2 (00:36):
Welcome back, ladies and gentlemen, to another
exciting episode of Forged inFire.
I am your co-host, nate Farmreading Cole.
Come on stage, man.
I don't even know if you needan introduction at this point.

Speaker 3 (00:45):
Nate what is happening today, how you feeling
, how you doing.

Speaker 2 (00:49):
I appreciate that, brother.
I'm doing well, man, we hadthis long conference event.
It was like a whole familything and I think the truth is
in the pudding or whatever theheck the saying is to, where I
know that I had way more funthan the rest of the family
because I'm the only one thatlost my voice.
So I'm struggling like hell,but we're here, I'm excited, I'm
fired up.
Brother, how you doing?

Speaker 3 (01:10):
Dude, that's awesome.
It sounded like fun.
I'm doing good, I'm amped upbecause irrelevant from real
estate, I'm getting a puppy intwo days and I am so freaking
excited.
So here's the question, though,right, I've been kind of
battling this in my head.
We do a lot of renos and unitturns, right.
So if I'm there, do I bring thepuppy with me to unit turns and
reno stuff or not?
Like what do you do?

Speaker 2 (01:32):
Well, if I had to guess, puppies are part of the
family.
I bring my kids to all of mystuff.
I'm like we got no choice.
I'm like you know what.
You guys want to know what daddoes and why I work so freaking
hard.
You come with me figure out howto lay this flooring.
So I think it's only right thatthe pup comes, but I don't know
.

Speaker 3 (01:50):
You're right, that's how, like you build the
confidence and companion rightLike you go through it, but
anyway, it's something I'mtrying to figure out.
So if anybody else does thisinto this interview, I do have
to ask.
Though, we have one favor ofyou guys, just one single thing
that we would love you to do,and that is to please leave us a
review.

(02:10):
You can leave it whereveryou're watching, you can leave
it on any platform, or whateverit is, but that's how we keep
growing, that's how we educateothers, and so if you could do
that for us, it would mean theworld and it lets us keep doing
this.
So thank you in advance.
Besides that, sit back, relax,enjoy.

Speaker 2 (02:27):
This episode is going to be amazing.
Today we are interviewing JoeFrederick, and the long and the
short of it was he came up doingsome real estate and now he is
a partner through CapitalCompanion and I'm very excited
to dive in, hear about his story, hear about his journey.
So I guess, without further ado, joe, come on stage, brother.
How are we doing today, man?

Speaker 4 (02:48):
Doing good, Nate, Thanks for having me.
Hey Cole, how are you guysdoing Doing good?

Speaker 2 (02:52):
Doing good man.
So please, without further ado,tell us what got you here.
What brought you here, man?
Tell us your story.

Speaker 4 (02:58):
Quick and easy story.
Man, I remember 16 years oldand I was dating a girl at the
time and we went down the shoreVettner, if you're familiar with
New Jersey at all and it was agorgeous house.
It was her uncle's house.
And I remember asking, gosh,what does this guy do Because
this is not the family type thatI come from right Looking at
this house and having a beachhouse.

(03:19):
So I asked him and the firstthing he said he does.
And the only thing he said hedoes is real estate.
I didn't care what he meant.
I didn't care if he was anagent, I didn't care if he was a
developer, a flipper, whateverit was.
At 16 years old I knew I wantto be in real estate and as I
did the research, you know,following that, you know time
down the shore, I see if youwant to make money, be in real

(03:41):
estate.
Every time you read something,the real millionaires and
billionaires own real estate.
It was very easy for me to fallinto real estate.

Speaker 3 (03:53):
So it all started at 16 years old and hasn't changed
since.
That's awesome, so give us somemore context.
So when you were young, itsounds like you got into real
estate and you kind of startedfiguring out, but what did you
gravitate towards and kind of,what were your first couple
steps?
What happened after that?
So what did the real estatejourney look like?

Speaker 4 (04:13):
Yeah.
So at 16 years old I obviouslywasn't investing in my first
deal, although you hear thatnowadays it's pretty impressive
of people.
But I'll fast forward all theway to being 22 years old.
I just got out of college.
I came back home.
Real estate was always in mymind, but I went to school for
finance.
So as I graduated West VirginiaUniversity I came back and I
didn't want to live with mymother because I kept hearing
you know you don't want to liveback with your parents.

(04:33):
So I came across a duplex and Ifumbled into house hacking.
So my aunt's friend had aproperty listed in Norristown,
pennsylvania, and if you knowanything about Norristown, it's
a little lower income area.
It's not where college kidstypically would want to move
into right away.
But I saw the cash side of it.

(04:54):
I saw the cash flow, so I putin my offer on the duplex.
I rented out the unit above me,which was a three bedroom one
bath, and my floor was a threebedroom one bath and my floor
was a one bedroom one bath.
The interesting part here isthat the family was older than
me.
Their kids were even older thanme.

(05:15):
I was 22 years old.
So I lied and said, I'm justthe property manager here, so
everything I say carries a lotof weight and it's coming from
the big guy upstairs.
So you have to listen to mebecause, as their kids were
maybe 28 at the time, livingwith their parents, they're not
even going to listen to me.
How about a 50 year old?
No one's going to listen to me.
Interestingly enough, this waskind of a triplex, so it also

(05:36):
had a commercial space in theback, a garage, if you will.
That I rented the car out tofrom a woman that had her
husband pass away and she justkept the car out to from a woman
that had her husband pass awayand she just kept the car up
here in Narsetown, pennsylvania.
She was from Charlotte and justkept it there.
So my entire two years ofowning that learned real estate
and from there, interestinglyenough, I feel like I took

(05:57):
advantage of the man, if youwill, where I saved up money
working in finance and then keptbuying properties and moving
into them, putting 5% down andthen leasing them behind me
living there for a year, buyingthe next property, 5% down,
saving up the money.
I never cashed out, refinancedand never did anything like that
in the very beginning, but Icollected the cashflow, saved $2

(06:22):
, and then just kept buying realestate and renting behind me.
I stopped doing that obviouslybecause I got married and my
wife didn't want to move allover the place.

Speaker 3 (06:30):
Wait, quick question.
So you said you would not do arefi.
So the loans that you weregetting I'm assuming they
weren't FHA or anything likethat they were just kind of
conventional 5% down.
That's right, gotcha.
Okay, sorry, keep going.

Speaker 4 (06:47):
That's all right.
So, again, after buying a fewproperties down the line,
leasing them out behind me inpopular areas, that is when I
met my wife, and if you guys sawthe amount of stuff that she
came with moving into one of thehouses, you'd also agree not to
keep buying and moving everyyear.
So we stopped doing that andthen at that point, that's when
I started to learn more aboutreal estate.
Instead of actively move around, I thought I was doing a great

(07:10):
job as a young single guy movingaround, but now I realize I
don't have to do that.
So I'm 32 now.
I was 22 at the time when Istarted, so 10 years in the game
, and it's been about threeyears since.
I've co-founded CapitalCompanion and we're a real
estate investment company.
So we invest in buy and holds,fix and flips.

(07:30):
We do some wholesaling, andwhat's interesting about us too
is that we do a lot of off thecuff partnerships.
So we'll partner withhomeowners as well that are
looking to sell but not gettingthe number they want.
If you've seen the TV show, Iforget the name of it but they
come in and they say I'll investmy money in this, but I'll get

(07:51):
a piece of equity when we resellit.
Now it's real estate, it's twosisters.
They come in, they design itand they also invest some money
into rehabbing the property.
So then, so we've done.
We've done a couple deals likethat and just making interesting
connections along the way.

Speaker 2 (08:11):
Holy cow, I love it, I love it.
I love it.
I love the story.
I resonate heavily when itcomes to doing the house hack.
I went.
My story started in 2017 when Ifirst house hacked my first
duplex.
But I went FHA and so manytrials and tribulations and
stories and like there's goldenrules of thumb that you're never
supposed to do.
I didn't read a single bookabout real estate so I fucking

(08:32):
failed at all of them, likemoving family and moving in
friends.
It didn't work out for me, soI'm glad it worked out for
somebody.
With that being said, talk tome a little bit about some of
the struggles, some of thetrials and tribulations.
Rather, you want to go all theway back to age 22, when you
first started doing this.
The strategy of buying and thencontinuing to buy and move out.
Also growing the company.

(08:53):
You kept using the term we somuch in the most recent of your
sentences, so clearly you're notthe only person inside of the
business.
What does that look like aswell?

Speaker 4 (09:09):
man.
Talk to us about the growth,talk to us about the struggles.
I want to know, man, fill me in.
So yeah, about the personalstruggles and being an
entrepreneur and fitting intothe world.
Where I felt like I fit in, thebiggest struggle was and I'll
tell you a great story behind it, and I feel like everybody
needs to have this conversationI came as I was working in
finance and still buyingproperties and not co-founding
this company.
Three years ago, I was workingin private equity and private
real estate for W2.

(09:29):
And I faked every single day ofbeing there.
I didn't fit in.
There were a lot of Ivy Leaguegrads, a lot of Villanova grads
really awesome guys, but theyplayed golf more than they
worked almost, and I am aterrible golfer.
I enjoy it from the drinkingaspect of it and hanging out

(09:52):
with buddies.
Never at all for the.
I couldn't tell you what myhandicap is.
I just learned what that was acouple of days ago actually.
So I didn't fit in at all and Ifaked my way through the entire
four years that I was with theprivate equity company and then
one day I realized that this isnot where I want to be and, in
exchange for them helping mefind a new real estate company

(10:16):
to work for solely real estate,not private equity.
I gave them six months insteadof two weeks instead of two
weeks.
So as I gave them six months, Iwas prepared to collect my W-2
and try to find a new job.
And we got pregnant.
My son was going to be born inMay of that year.
It was my second and they gotacquired during this time.

(10:38):
So not their decision, but theacquiring company's decision to
trim the fat cut me off within amonth of me telling them that.
So that was really rough.
And a month later my son wasbeing born.
So I looked at it like, oh myGod, I'm afraid I don't have any
income coming in.
My son's about to be born.

(10:59):
We all heard about howexpensive babies are, even the
second.
So I was really pinned againstthe wall here.
So I'll get to a point whereI'll tell you the story as well.
But after that that's where Ifound my business partner
through networking.
I went out and I spoke with asmuch people as I possibly could,
had coffees, phone calls, justtelling them what I wanted to

(11:22):
get into, because obviously theprivate equity company dumped me
off.
They didn't really care anymore, not that they should have.
It's a business they have tooperate.
So that's where I met mybusiness partner and then we
grew the company from there.
But what I'll tell you aboutthat changed my perspective.
To stop faking who I was In oneof those outreaches during the
time when I didn't have a job ora company.

(11:43):
I was reaching out to peopleand I reached out to a guy named
Brian on LinkedIn.
Brian operates a private equitycompany and private real estate
company and I just wanted toask him simple questions of hey,
what's going on?
What should I be looking at?
So I had to start theconversation over the phone.
Everything was going okay in mymind, telling him who I am and

(12:04):
why I'm calling, and I asked him.
I said, okay, like any feedbackor anything to give me on where
I should go.
And he said Joe, do you want meto be honest with you?
I said yes.
He said I will never answer afreaking call from you again.
He said it's been 20 minutesand I've just listened to you
elaborate on things I don't careabout.

(12:26):
No, asking me any questions.
And if you did, they didn'tmake any sense.
I don't know why you called mestill 20 minutes later.
I don't understand why we're onthe phone, so I will block you.
After this phone call I was likeholy shit, where did this come
from?
What am I doing?
And he said you are inauthentic.

(12:46):
I could sense that you're notbeing the person that you are on
the inside and again, you'renot coming across with a point
here.
I don't understand why I'mtalking to you.
And right then, and there guys,I'm telling you in this exact
office I'm sitting right now.
I said you know what and excuseme, I have to quote it Fuck this
.
You're right, brian, I amfaking everything I've been.

(13:09):
I said I'm I'm freaking scared.
I said I'm calling you becauseI see how successful you are.
If you're not going to be amentor towards me, I want to
know this.
I want to know if you're stillscared.
Tell me everything I could.
I just want to listen.
I have nothing to give you andI'm admitting that.
And you know what.
I'm not sorry I'm taking yourtime.
You agreed to this phone callbecause one of the things he

(13:30):
said was don't apologize for mytime, because if I didn't want
to do this, I wouldn't.
I don't owe you anything, joe.
So I said you know what?
I'm not sorry.
I'm going to bend your ear foras long as I possibly can
because you're successful.
This is the guy.
I would save your phone numberin my phone.
You are real now.
So that changed my entireperspective on being who I

(13:52):
actually wanted to be andactually am in this life and
from there, as I said, met mybusiness partner.
I come from private equitybackground, he comes from a
custom home and generalcontracting background.
You guys being in real estateknow that that's a perfect
marriage.
We got together and we've beendeveloping the company ever
since.

Speaker 3 (14:14):
That is amazing.
I absolutely love this storywith that phone call and I think
it resonates with a lot ofpeople and I think you're lucky
because I think you did get thatfeedback.
And I feel like an unfortunatereality is most people go
through their whole lives andnever do get that feedback.
And it's funny when a lot oftimes that you look at people
and you talk to people thatmaybe aren't as far as they I
don't use the word should, butcould be it might be just

(14:36):
because they didn't havesomebody, anybody like that
random dude on LinkedIn just totell you how it actually is to
wake you up.
So an unfortunate event, but itseems like it changed your life
for the better and that'sreally cool.
It's so neat.
So let me ask you this you camefrom private equity.
You started going to thiscompany.
You said your partner came frombasically construction in a
variety of ways.

(14:56):
So what is it that you guys donow and what is it that works?
Meaning are you like lenders?
You're lending the money tosomebody.
They complete the project andinstead of debt, you're doing
equity.
Tell me what that looks like.

Speaker 4 (15:13):
We do a lot of different things.
Like I said, we're small andwe're agile.
We have a team of 12 guys andwe call them.
They're our field guys, right?
So we do local flips around thearea that we live in mainline
Pennsylvania.
We buy and hold student housingas well in some D3 school areas
that are just undervaluedproperties that we can turn
around and increase rents, asyou will are just undervalued
properties that we can turnaround and increase rents as you
will.
Like I said, we'll deal withpartnerships for clients of ours

(15:37):
that want to flip and then wecan come in from an equity piece
If they don't have the money toflip.
We do perform some loans aswell.
There was a guy I mean, one ofour best returns simply wasn't
from a flip, it was from lendingmoney.
We had our HVAC guy.
This is the most important partof what I'm saying is the
networking side of this and whatwe're doing.
We are 100%, always networking.

(15:58):
That's our roles in beingentrepreneurs and real estate
investors is networking.
So one of our HVAC guys saidhey, I flip properties too, but
I'm out of money.
You guys want to do this dealand I think we made, you know,
22% in like two months.
He was just really in need ofmoney and we had it.
So we perform a lot ofdifferent things and very agile.

(16:21):
One key highlight from us andjust a comment on the networking
side treat everybody withrespect, because you never know
when they come back into yourlife and, you know, give you the
golden egg.
And if I can tell a quick storyabout that, I will.
The reason I bring it upthere's an agent that I came
back into touch with.
I've never spoken with herbefore.

(16:41):
In my mind she's a real estateagent in this area.
We met through me reaching outand just trying to find off
market deals or deals that shehas in her pipeline.
And she says joe, I know you.
And I said, oh, okay.
And she says you don't rememberme, do you?
I said no, I don't.
And and mind you, she's, youknow, in her late 50s or late

(17:03):
40s, something like that.
It's much older than me, um,and I said, no, I don't remember
you, I'm sorry.
And she said you dated mydaughter in high school.
You used to come over my house.
I said, oh my god.
So, thank god, I will tell youthis one of the only people in
high school that I was actuallywas afraid of the girl and
treated her with utmost respect.
So good thing I did thatbecause I was afraid of how she

(17:25):
would treat me.
So lo and behold, this agent.
We grew as great friends andshe saw a problem with another
investor that she worked withand a problem that I had, and my
problem was the lack of capitalthat came in for the projects
that we were looking to complete.

(17:46):
This other gentleman came inand said he has no ground people
, he has nobody to do the job.
A general contractor he cantrust, a real estate investing
partner that he can trust,because it's hard for him to
offer any equity to people hedoesn't work with or don't come
recommend.
It Turns out he's a retired NFLplayer and he has a lot of
money and does a lot of realestate projects and now we

(18:10):
partner together on almost a lotof the real estate flips and
buying holds that we do.
So we're fully integrated withhis company now and you know
working where he needs us and hecomes in and funds the deals
that we need.
So that was my treat everyonethat you can, because you never
know when they come back intoyour life.
That's awesome.

Speaker 3 (18:31):
Nate, let me ask a question.
I got one more.
If you don't mind me jumping in, I have a follow-up to your
previous one, which is you wentfrom you and your partner and
then it sounds like this personcame in at some point.
But how did you get to those 12people that are on your team?
Like, are they salary, are theycommission?
And if their salary, like, howdid you afford to hire them?
I'm curious like, from zero toa hundred, how did you bring

(18:51):
these people?

Speaker 4 (18:51):
on.
So, luckily for me, my businesspartner already had a general
contracting company that he hadstarted six years prior to us
forming Capital Companion.
So again luckily, he came inwith, you know, I think, two or
three guys.
The overhead wasn't tooexpensive.
So, to answer your question, itwasn't big coming out of pocket

(19:12):
when we had cash flowing assetsat the time.
But what we did was just expandthat.
You know, simple, simple.
We went into that network of afew guys and said who do you
know that wants to work?
And it's a really great trustedprocess.

Speaker 2 (19:28):
Dude, I love this so much.
So so many questions, but thismight help frame it up for me
personally.
So you guys all seem superversatile.
You guys are in so manydifferent directions.
You're moving, you're grooving,you're doing the thing.
What does it look like?
Give me, like the next one tothree year picture.
What areas do you want to focusin?
You guys were doing somelending.

(19:48):
You guys were talking aboutdoing the student housing.
You guys are crushing it andnailing that.
Do you guys want to focus on acertain niche or is it?
We're really just going to?
We see an opportunity.
We're going to go in thatdirection.
All 12 of us, no holds barred,just go.

Speaker 4 (20:02):
Yeah, I mean this is.
It's an interesting questionand, I think, an interesting
answer as well, because realestate has been the foundation
of our partnership.
However, that is not reallywhere we're headed.
So we do invest in real estate.
Our fix and flips, our buy andholds.
They're going to be in ourportfolio.
That's always going to be astrategy of ours.
But we're actually looking at adifferent direction on kicking

(20:25):
off a wholesaling company.
So we're trying to extend anarm of our business to start
wholesaling and this could, asyou guys would know, help find
the pipeline for the fix andflips Right.
We could take what the bestdeals are or share those out.
And this would deal with a lotof NFL retired guys, because
that connection now has broughtus many different retired NFL

(20:48):
players and ball players thatwant to earn the same amount of
money.
They were playing ball but theywant to do it in real estate
now because they can't run 40yards anymore as fast as they
used to, which I never could.
But two of the ways that we'removing forward is we're starting
that wholesaling company andthen we also have a word is

(21:12):
we're starting that wholesalingcompany and then we also have a
strategic hire coming aboard inthe next 15 months.
So he's going to be our CFO.
It was a friend of mine thatwas in my wedding.
He's going to come aboard andstart handling our cash position
, if you will.
So he trades futures andcommodities.
And the interesting thing thatwe do here now is I'll tell you
we take a project and let's sayit costs $100,000 to buy a

(21:36):
property which it doesn'tanywhere really, but $100,000
and then the carry cost, thetaxes, the insurance and
utilities everything besides therenovation cost is going to
cost you $20,000 or so.
Utilities everything besidesthe renovation cost is going to
cost you $20,000 or so.

(21:58):
So what we do is that we givethis guy that's coming on as CFO
, give him $40,000, that we havecapital sitting around that we
don't need to put into the dealand say, hey, go out there and
make us $20,000 to reduce ouroverhead on this project.
He makes 197% average per yearwith these future trading.
He is a CFA.
He's one of the smartest peopleI know.
So not only will we reduce thedelta of sitting cash, but we're

(22:18):
now reducing the overheadexpenses on a property flip so
that 18% may turn into 37% andthat's a flow through and pass
through to our investors becausethen we want to now convert
them from that 15 month trialperiod of him coming aboard to
now kicking off a hedge fund.
So a long way to explain.
Real estate is always going tobe in our back pocket.
Wholesaling company to now getsmore deals in the pipeline but

(22:42):
also pay commissions to peoplethat are willing to pound the
pavement and then partnershipsin the future with the hedge
fund creation.

Speaker 3 (22:49):
I love that.
I love that.
That is so awesome.

Speaker 2 (22:53):
Holy shit, cole, you might've jumped in with another
question.

Speaker 3 (22:55):
No, please.
You look like you got aquestion, hit it.

Speaker 2 (22:57):
I do, I do, I do, I do, pick me, pick me.
So when thinking 15 monthsahead, bringing this person on
and clearly there's going to besome nuances, because he was in
your wedding, you know him realwell but when thinking of doing
a company expansion like that,bringing somebody else in-house
in a role of a CFO, what stepsactually have to go into it?

(23:18):
Because clearly you've got itwell thought out on what his
role is going to be and youdon't have to get into the
minute details if you don't wantto.
But to what extent do you haveto go to be able to provide such
an amazing offer to say, hey,come and join us, leave what
you've got going on, this iswhat we've got.
Because, I mean, it seems likean amazing opportunity.
But somebody that's that highup, that's been able to get 197
percent return on everythingthey've been doing, why would

(23:39):
they want to go ahead andtransition?
Can you fill us in a little biton that?

Speaker 4 (23:42):
Yeah, it's perfect.
Look, and I've known this guysince my finance days.
We understand each other, we'rebest friends, we're the kind of
guys that hung out late atnight playing N64, drinking
beers, right.

Speaker 2 (23:53):
So this is one of those guys that back when you
used to fake it till you made it, you and him were faking it
together.

Speaker 4 (23:58):
In fact, he's the one that showed me how to trade
options or use options as astrategy, because I failed the
series seven, working in financeoriginally, and met him because
he was my tutor.
So he's been smart my entirelife that I've known him, of
course, and as I say that, it'sinteresting he is the smartest
guy I know, really talented inthis space.

(24:21):
But the one thing he's notgreat at is conversing like this
, and you'll kind of find thatwhen people have their niche
they're so buried in it, they'reso focused on it.
I know what he's really good atand he knows exactly what I'm
really good at.
So what this comes down to ishey, I've always believed in you

(24:41):
.
His name's Steve.
I've always believed in you,steve.
I know that if I ever had theamount of money, I would invest
it with you, and through mycareer I've seen myself evolve
and say you know what?
I can raise capital.
It's not too hard for me toraise capital, especially if the
product's great.
So he's missing that capitalraise side.
He's missing his compensation,how he's going to get paid, what

(25:03):
that looks like.
He can't operate a hedge fundjust based on the returns and
take distributions from it anddestroy it, right.
So we have to raise that.
So our deal is hey, 15 monthtrial period, let's do three
months.
We'll check in every threemonths with the balance that we
give you to trade.
So we gave him half a millionto trade of our own capital and

(25:25):
we'll check in three monthswhere your progress is at six
months, nine months if you'restill aboard.
Here's where we start to inthree months, where your
progress is at six months, ninemonths If you're still aboard.
Here's where we start totransition.
Here is where Capital Companionstarts to look at hedge fund
creation.
We'll look at all the documents, the legality behind it, get
everything filed with the SECand then, a year later so at
that 12-month mark is when hestarts to transition from his

(25:46):
current W-2 role.
In 15 months, we're basicallyoff and running and hopefully
the performance stays what it is, but obviously, asterisk, you
can't say that it's indicated ofwhat the future holds.
But yeah, I mean just stayingclose and he's providing us
performance reports.
We have an investor email listthat we sent out and just said

(26:09):
look, this is our own money.
We're putting into it.
This is a test phase, a duediligence period.
If you will, If you want tostay on this email and you're
interested, let us know.
If you'd like to be removed, noproblem.
If we have 10 investors thatlast that entire 12 months, we
know those are the ones thatwant to invest in this in the
future.
So it's great for us to plantthat seed right now, while we're

(26:32):
testing it with our own capital, and we're lucky enough to do
that right.
We're lucky to have our owncapital to do it.
Some people aren't in differentsituations, so their capital
may be expensed somewhere, butthat's kind of where we see it
going.

Speaker 3 (26:46):
I love that and I love that you gave us the nitty
gritty and kind of how thattransition process works,
because I think a lot of peoplego like, well, that sounds great
, but like how are you doingthat?
So thanks for explaining that,because it makes such clear
sense and it's a great strategy.
Like you said, test it yourself, see how it goes and then,
based on XYZ, you do the otherthing.
So that's great.
One last question before we goto our next segment is you?

(27:11):
One last question before we goto our next segment is?
You mentioned a few times nowthat you raise capital or are
able to raise capital, and Iwant to dive into just kind of
your thoughts on how do youraise what's working right now,
and I'm asking this from thelens of we do this as well.
We've done a lot of raises andwe've seen the good, the bad and
a lot of people right now arestruggling.

Speaker 4 (27:31):
So if you are raising for your first time, what would
you tell somebody, especiallyright now with the chaos we're
in Raising for your first timeand what I've been through, and
I have another brief story aboutthis.
So, again, when I worked on myW-2, I would try to raise
capital from different people inmy family and my friend network
, but there was a one hugeroadblock in the way for me

(27:52):
raising their money or borrowingtheir money or taking their
money.
I wasn't fully in the business.
How could they ever trustsomebody in my position, getting
paid from an external source,to manage their money properly
with something I'm not currentlydoing, at the moment
full-fledged.
So my story is when I came,when I was released from work or
fired but you know better saidor let go, I had.

(28:14):
My aunt actually was crying.
I was waiting for you to dothis.
I was waiting for you to startyour own company.
I was waiting for this tohappen.
Here's money Didn't even ask,didn't ask.
And the other people came outof the woodwork too.
It was people that I annoyedand bothered in the past.
So my recommendation if it is atall possible, be fully in and

(28:38):
immersed in what you're doingand prove that to the people
that you're asking for thecapital from.
Can't be a nonchalant.
This is what I'm looking for,because I think it'll work it's.
I know that I'm going to havethis capital back to you by X
date.
I know I can personal guaranteeit.
I can do whatever, but I knowthat this strategy is it because

(28:59):
I am dedicated to do it.
Do you see me taking money fromanybody else?
Do you see me getting paid fromanybody else?
I'm not.
This is my livelihood.
So, fast forwarding into today'sstrategy to working with a few
of the retired NFL guys.
A couple of their questions inthe onset was if I'm the funding

(29:20):
partner, as the NFL guy and I'mworking with you, how can I
really trust that you're goingto get this done or whatever?
My simple answer is this is mylivelihood.
I have two children at home.
You think I'm wasting time onthe phone with you to get a
$200,000 check or $800,000 checkfrom you, to just spend it all

(29:42):
and not ever give you aninvestment back, and I'm risking
everything just on this oneconversation.
This is how I feed my children.
So, all in all, I mean raisingcapital.
You just have to prove to allof your potential investors or
LPs, that you are fully immersedin what you're asking for.

Speaker 3 (30:00):
I love that so good.
So many good tips.

Speaker 2 (30:04):
Wait, can I do one more thing before the next
segment?
Cool, cool, cool, cool cool.
So take me back just a littlebit as to like where we're
sitting right now, plus maybelike go back three months.
What does it look like from aKPI standpoint?
Because you guys are in so manydifferent directions and you
guys are handling and crushingit in so many different
directions when you guys cometogether, whether you have your

(30:26):
weekly, monthly, quarterlymeetings, what is it that you
guys track to be able to say,okay, we're actually moving the
needle forward?

Speaker 4 (30:37):
It's an interesting question.
So, being three years in thebusiness, we just started
working with QuickBooks.
You know to us for being superlate to the game, but we're just
starting to track that now.
So, from a strategy perspective, that's why my business partner
, mark you know he really leadsthe strategy we call me the tail
wagger here, but you know, frommy perspective, kpi is simply

(30:57):
just how many people can I stayin touch with?
Because you never know what aconversation is going to come
across to lead you to the nextposition.
So if you're talking aboutintricate business, wise, I
don't really have a great answerfor you because I fully stay
out of it.
I am not in the tracking thisside of the numbers and all the
situation, even though it'sfunny because I come from the

(31:19):
private equity background.
So you think I'd pay attentionto that more.
But my personality is just somuch better used out and
gravitating towards the agents,towards the brokers, towards the
deal flow and just bringingthat all in.
So, personally, for me and inbusiness and in life, my KPI is
always am I sitting right withthis person today?

Speaker 3 (31:42):
Love it, love it.
It's so interesting, go ahead.

Speaker 2 (31:47):
That was a beautiful answer.
I'm with it.
I like it.

Speaker 3 (31:50):
Yeah, if it makes you feel any better, I just started
QuickBooks and convertedliterally I don't know a week
ago, two weeks ago, and it's ashitstorm, but it is a necessary
change.
So it's just so funny you saythat, because we're going
through the same thing.
Yeah me too.
All right, joe, I think we'regoing to go into our last
segment with you.

Speaker 2 (32:10):
Nate, how are you feeling?
You ready?
I'm feeling good, but it's notabout me.
Joe, we got a surprise for you.
Are you ready for this?

Speaker 4 (32:14):
I guess, so yeah sure .

Speaker 3 (32:17):
It's going to have to be All right.
We asked these six questions toevery single guest and we're
just going to kind of hang backand ask and not respond.
And you can answer short atlength whatever you want to do,
but here we go.
What separates top performing?

Speaker 4 (32:37):
entrepreneurs from the rest of the crowd.

Speaker 2 (32:41):
Being backed into a corner.

Speaker 4 (32:47):
So good.
What is a daily habit that'scontributed to your success?
Not taking the stress ofentrepreneurship home to my
family?

Speaker 3 (32:56):
What is a piece of advice that you'd give to
yourself if you were startingagain?

Speaker 4 (33:03):
Remain true to who you are from the gate.
Know who you are from the gateand lean into that person.
People will like you for whoyou are and that people that
don't like you for who you arefrom the gate.
Know who you are from the gateand lean into that person.
People will like you for whoyou are and that people that
don't like you for who you areyou don't want in your life
anyway.

Speaker 2 (33:16):
Do this every freaking time.
Eventually, I'm not going tohave to do this, but if you're
listening to this, that was amic drop moment.
Stop it.
Play this thing all the wayover, rewind it.
So many nuggets have beendropped, so many gems.
Just do yourself a favor.
Relist everything, okay.
Next question what is yourfavorite business book?

Speaker 4 (33:37):
I think, I have it right here.
Actually, let me pull it upthere.
It is dirt rich.

Speaker 1 (33:48):
I don't know that one .

Speaker 4 (33:50):
How one ambitiously lazy geek created passive income
in real estate without renters,renovations or rehabs.
Highly recommend it, Stillreading through it.

Speaker 3 (34:00):
I'm going to order that on Amazon right now.
All right, awesome.
What is your favorite part ofowning your business?

Speaker 4 (34:08):
Freedom to enjoy life as it is around me.
I think the big issue that Ihad was always hearing about how
kids grow up too fast and lifepasses you by too fast.
Entire stressors ofentrepreneurship and real estate

(34:30):
investment and private equityand BC investing.
I'm still so happy that I don'thave somebody calling my phone
demanding them of my time.

Speaker 2 (34:42):
And outside of QuickBooks, because I knew that
was going to be a quick answer,no pun intended.
What is something new thatyou've implemented into your
business that's helped drivesuccess?

Speaker 4 (34:53):
That's a tough one.
I would say QuickBooks is thatanswer, but I won't give you
that right Implemented into mybusiness, I don't know.
I mean, I think, well, I'll saythis, at year end 2024, my
business partner and I prior tothat, our company and put me

(35:14):
back into the role that I wassupposed to be in the entire
time, and again, that's whatbeing a tail wagger is.
So he said you are the reasonthat this business grows, I'm

(35:38):
the reason that it remainssustainable and keeps operating.
So at the end of 2024, Iwouldn't say it's a new system
or process, but the remindingyourself of where you belong in
your business was absolutelyimportant for us and very
pertinent.

Speaker 3 (35:56):
That's awesome.
That's awesome.
This has been so good.
I mean going back from yourwhole story of going to Vintner,
seeing this beautiful house andgoing how at 16, and hearing
it's real estate and going, okay, I got to get into this one way
or another.
Then you started house hackingat 22.
And you kind of got into the PMin quote roles you know, just

(36:17):
the manager, and I love thatlittle tip.
It's so helpful.
I do the same thing now.
And then you did the house hackagain and again and eventually
you had to upgrade for your wife, and I think that's awesome
because that's such a lifeupgrade.
And then you started partneringwith others and creating this
business.
Of course, you had that crazyphone call which, seems like you
know, changed your life in away, and now, with a team of 12,

(36:38):
growing forward.
So that is so awesome all of it.
I have two actually three inthis case final questions for
you.
One where can people find you?
And then I'm going to ask youthe other two.

Speaker 4 (36:50):
Sure, we're on Instagram under Capital
Companion LLC.
You'll see some of thehighlights of our projects, and
then we have a website as wellcapitalcompanioncom.

Speaker 3 (36:59):
Love it.
My last two questions are onethat you mentioned that I just
want to get an answer to becauseI think it's so relatable, is a
lot of entrepreneurs strugglewith that not bringing it home
piece.
And you said that one of thethings that helps your success
is not bringing yourentrepreneur struggles, feelings
, et cetera, home to the family.
So one, can you answer?
What does that look like foryou?
How do you do that, Whetherit's mentally, physically,

(37:20):
whatever it is, how do you stepout?
And then two, any final advicein general?

Speaker 4 (37:26):
Yeah, Number one, it is a physical thing for me.
So I put my phone down.
I'm sure people say this allthe time, right, but it's about
remaining strict through it.
So, phone face down on thekitchen counter, away from the
kitchen table, away from the den, and I do keep it on loud.
And the reason I keep it onloud, though, is because I want

(37:46):
to be tested that if I hear thisgo off and off and off and off,
that I can remain sound in whatI'm doing.
Because if I don't and then theone day I do keep it on loud
then I hear something and itcompletely changes my direction.
So, physically, I will put myphone down, I'll keep it on loud
, I can keep tabs in the back ofmy mind on how many people are

(38:08):
reaching out at the moment, butdefinitely stay focused on my
family and care about whatthey're doing in their life.
The one question I guess thiscould answer your second part
too your second question is theone piece of advice I would give
this is family entrepreneurshipsales is tell me about your day

(38:29):
today.
So I asked my daughter that.
I asked my wife that my son'stoo small to know what I'm
saying to him, but he'll smileat me when I ask him and that's
a good day.
So the reason I say that is itcreates interest in other
people's lives and you make theconnection every single day if

(38:51):
you're with them, and I thinkthat's very important to nurture
relationships.

Speaker 2 (38:58):
Yo, this has been amazing, brother.
There has been so much that wecovered.
There's so many commonalitiesand similarities between your
story and our stories as well,and I don't know if you knew
this, but I'm also a father.
I've got a son who's going tobe 12 in the next couple of
weeks, and then a daughter whowill be four in the next couple
of weeks.
So, hearing from yourperspective, and then especially
figuring out a way thatsystematically works, that you

(39:21):
can compartmentalize work andthen home life, and being able
to keep that balance and beingable to still be able to every
day operate at full capacity butthen go home and be able to
still pour into the entirefamily to help energize them and
be able to help them keep going.
Dude, hats off to you, brother.
This has been amazing.
Thank you so much.
Our house is your house.
I would love to be able to seein the next couple of years how

(39:43):
much your company has thrived.
We want to have you back here,back on stage, in Forged in Fire
.
But again, we appreciate you,man.
Thank you.

Speaker 4 (39:51):
Sounds good guys.
Yeah, I had a great time.
Thank you so much for having meboth of you Awesome.

Speaker 2 (39:56):
Anytime.
Well, if you are listening andyou are driving, get home safely
.
Thank you guys.
So much for tuning into Forgedin Fire.
Until next time.
We'll talk to you guys soon.
Take care time.

Speaker 1 (40:12):
We'll talk to you guys soon, take care.
Thanks for tuning in to anotherepisode of Forged in Fire.
If you enjoyed today's raw,unfiltered stories, don't forget
to like, subscribe and leave usa review.
Your feedback helps us bringmore real-world insights to
entrepreneurs like you.
Be sure to join us next timefor even more lessons, struggles
and breakthroughs on the roadto success.

(40:35):
Keep forging ahead.
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