Founded & Grounded

Founded & Grounded

Grappling with startup uncertainty? Welcome home, early-stage founders; this podcast is for you. Bringing you the honest realities of startup life since 2019 from those a couple of steps ahead – UK’s No.2 startup podcast. Why listen? 1. Innovative Format: Our unique three-part format combines insightful interviews, thoughtful analysis, and actionable advice for your business. Where guests speak more than the hosts. 2. Real Stories, Real Struggles: We delve into the gritty realities of startup life, exploring the emotional rollercoaster, resilience, and mental battles that founders face. We discuss issues rarely addressed elsewhere. 3. Diverse Voices, Genuine Impact: We champion women and underrepresented founders driving global change, amplifying voices often unheard in the startup world. Get ready to be understood, motivated, and part of a supportive community.https://foundedandgrounded.com

Episodes

March 24, 2025 129 mins

7 billion views and counting: the growth secrets of Sidemen's creative mastermind, Jordan Schwarzenberger. 

Managing one of the world’s biggest creator collectives is no small feat. We dive deep with the man behind Arcade Media and the Sidemen’s explosive rise, blending sharp self-awareness, cultural intuition, and a bold approach to building in public. 

The creator economy is dead. Jordan reveals why relying on brand deals is outdat...

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What separates a great podcast from the noise? We uncover the secrets of podcasting success with Gareth Evans, founder of 18Sixty, an agency that helps brands connect with their audience through high-quality audio storytelling.

From working with Virgin/Absolute Radio and BBC Radio to launching his own agency, Gareth shares his journey through the evolution of podcasting, revealing what it takes to create audio content that really ho...

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From $0 to $400 Million Valuation: The Incredible Journey of Tim Fung and Airtasker. From humble beginnings to a marketplace giant. 

But Tim's journey is much more than just success.

Through resilience, identifying mutual benefit, and embracing change, he has created a company that has changed the future of work.

Tim delves into his upbringing, the inception of Airtasker, and the company's funding journey, offering valuable advice for...

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What do Stephen Hawking, AR glasses, and open-source design have in common?

Join us as we chat with Bobak Tavangar, co-founder of Brilliant Labs, about his remarkable journey and insights into innovation.

From leadership lessons to fundraising advice, this episode is packed with valuable gems for entrepreneurs and tech enthusiasts.

Bobak discusses his career, including a memorable encounter with Stephen Hawking and the role of open-so...

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From academia to entrepreneurship: The remarkable story of Nick Tune and the secrets to converting research into commercial success, with his spinout company Optimise AI. 

Gain valuable insights on the mindset shifts necessary for transitioning from corporate to startup life, the importance of support networks, and how to embrace failures. Uncover the economic impact of Nick's spinout company Optimise AI, their differentiators in th...

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From performing magic for prime ministers and billionaires to gracing stages on shows like Britain's Got Talent. Alfie Whattam shares his unorthodox journey from entertainment to launching his own recruitment startup, Alfa Technology. Alfa builds software engineering teams for businesses operating in cutting-edge technologies like AI and Web3. 
 
Uncover Alfie's game-changing insights on cultivating a bulletproof mindset, building e...

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How this entrepreneur overcame ADHD and dyslexia and used these diagnoses as his superpower to build two businesses worth millions. 

Hear the inspiring story of Roei Samuel, who discusses the importance of self-belief, transparency, and resilience in entrepreneurship. Roei got an exit with his first business, Real Sport, and has gone on to build the UK's fastest-growing startup community in Connectd.

The platform has shaken the ear...

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Meet the power couple who quit their jobs and made Dragons' Den history, by giving away 5% of their business for £5. 

Introducing Charlene Mitchell-Hood and Simon Hood, the founders of Sooper Books. Hear their incredible journey, which started as a simple idea to aid their daughter’s bedtime routine, which quickly turned into the world's number one bedtime story streaming service and saw all five Dragons invest. 

Their journey will...

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May 2, 2024 14 mins

A teaser for Season 5. We deep dive into the minds of early-stage founders, who are only a couple of steps ahead.

Our unique podcast format, blending interviews with analysis, brings you closer to the action. Our hosts, Dr Becky Sage and Ollie Tiramuragan Collard unpack the business lessons for you.

Join us as we tackle taboo topics and feature a diverse range of guests, with over 1 in 3 being female founders and 1 in 4 being from ...

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The untold story of how one woman's mental health crisis led her to create a revolutionary mindset company for women.

Meet Kim Palmer founder of Clementine, a company on a mission to free women from unhelpful thoughts, feelings & expectations.

Kim's very personal crisis led her to champion mental well-being and create a movement for women. Clementine is reimagining mental health and paving the way for digital therapeutics. Kim risk...

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Get a rare insight into one entrepreneur's remarkable journey to a $1.5B market cap. 

Discover John Williams's insider strategies and personal challenges as he co-founded and scaled Kudan from startup through to IPO. John's next chapter is building SCVC, a deep tech VC he and partner Harry Destecroix wished they had as founders.

This episode is a must-listen for every entrepreneur and tech enthusiast.

Key Takeaways

- Insider IPO Str...

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April 1, 2024 58 mins

Meet Conal Cunningham, a music industry veteran turned pet food innovator, and discover his remarkable business journey of perseverance and innovation.

We deep-dive into the origins of Mr Bug, a company redefining pet nutrition through sustainably bred insect protein. 

This startup story has everything from kitchen experiments to funding struggles and scaling triumphs. 

Whether you're a founder, an eco-conscious individual, or simply ...

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Entrepreneurship is a lot like dancing; both require resilience, adaptability, and the courage to step outside your comfort zone.

Find out how one startup, SOS Dance Global, is combining these elements to reach the top of the industry. This is a story of empowerment, resilience, and defying the odds.

Bonnie Parsons, shares her remarkable journey from professional dancer to pioneering entrepreneur, and how she's empowering a generatio...

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Experiencing the collapse of a startup can be devastating, yet for Vasily Alekseenko, it was the catalyst for change. 

After witnessing the dark side of fundraising, Vasily took matters into his own hands. Rare Founders was born with a simple mission to connect founders and investors.

This is a must-listen for anyone interested in the intersection of networking, pitching, investment, and the magic that happens when founders come t...

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The innovator turning forgotten spaces into thriving community hubs.

Meet Felix Atkin, founder of tech startup Sharsey - the Airbnb for community spaces.

What stemmed from a personal problem of trying to book a local venue for his kids' birthday party has blossomed into a business that has already generated over £1million in bookings.

Felix delves deep into his journey, unveils the strategic steps behind Sharesy's considered grow...

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Meet Kaushal Shah, the impact entrepreneur behind envoPap, who is on a mission to help save the planet while making a profit. He turns agricultural waste into sustainable paper and packaging, and in this conversation, he shares his secrets to success in business and beyond.

Key takeaways

- Sustainable Innovation: Learn how Kaushal has built out an end-to-end sustainable business model focused on both community development and economi...

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The former MD of Gary Vee's Vayner Media left everything behind to pursue his dream, and the results will leave you inspired. 

Tune into a thought-provoking journey with Eric Fulwiler, the visionary co-founder behind the growth marketing consultancy Rival.

What was the tipping point that compelled him to take the plunge? In reality, there wasn't one...

Eric pulls back the glitzy entrepreneurial curtain and reveals the unfiltered rea...

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What comes to mind when you think of the future? Flying cars, human-like robots, time travel? But what about quantum computing?

Prepare to have your mind blown.

Join us for an exhilarating journey into the future with Phasecraft, a groundbreaking startup that is pushing the boundaries of algorithmic innovation in the quantum realm.

Get an insider view from Ashley Montanaro - co-founder & CEO - as he unravels the mysteries of quantum...

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We are currently facing a public health crisis. In this episode, you'll hear the story of Andy Welsh, the ambitious founder of SRSLY Low Carb. After a wake-up call, he left the corporate world to enter the challenging world of health-focused entrepreneurship. 

Picture this: You're trying to offer healthier food options in a market that is dominated by six conglomerates producing ultra-processed food. Quite a challenge, right?  

 What...

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From advising UK Prime Ministers to spearheading green innovation. Mat Ilic takes us from the corridors of Whitehall to the frontlines of green innovation.

Discover his journey from Belgrade to becoming a UK visionary. Mat spent his career advising the likes of Boris Johnson and Theresa May.

Now, he’s on a mission with Greenworkx to foster environmental change and generate 10 million green jobs

Key Takeaways

- How can small steps lea...

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