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February 17, 2025 26 mins

What does it take to unlock peak performance—not just in work, but in life? Dr. Brad Cooper, an elite master's athlete and PhD in performance psychology, joins Nick Armstrong on the Founded in FoCo podcast to reveal the science (and art) of functional mental toughness.

From optimizing sleep, exercise, and nutrition to fueling motivation and resilience, Dr. Cooper shares powerful insights on how to push past plateaus and sustain high performance. He breaks down the myths, personalizes the strategies, and offers practical tools to help you build grit, sharpen focus, and find joy in the process.

The Founded in FoCo Podcast is hosted by Nick Armstrong, Lead Organizer of Founded in FoCo and Geek-in-Chief of WTF Marketing (⁠⁠⁠⁠https://wtfmarketing.com⁠⁠⁠⁠). Hear more great interviews with founders in and around Fort Collins at: ⁠⁠⁠⁠https://foundedinfoco.com⁠

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